Social media: a beginner’s guide

With Square Meal’s social media manager Eleanor Crossland and Venues & Events editorial assistant Russ Cook

#VE14

Getting Going

• Work together

• Talk constantly

• Keep it logged down

#hashtag

• Keep it short & memorable• Check check check! #POTY can also mean…• Use it everywhere

Select your social• Where is your

audience?

• Take a look at the options

• Monitor to see what works

Suits you

• Plan

• Adapt

• Monitor

• Update

Create a buzz

• Get people talking

• Keep up the interaction

• Carry it through

Spend some dough

• Spend a little, get a lot

• Put your money where your audience is

• Invest in analytics

Keep chatting

• Be interesting

• Give and take

• Keep it up

Event in action

• Share the load

• Make it easy

• Picture perfect

Event in action

• Share the load

• Make it easy

• Picture perfect

Tracking

• Free tools

• Are you on trend?

• Make next year bigger and better

Not your usual 9-5

• Spread the load

• Check constantly on event days

• Don’t run down