socially savvy corporate introduction
TRANSCRIPT
CORPORATE INTRODUCTION
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the social moment
The moment an organization realizes that social media is mainstream and integral to
its future success
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• Brands do not understand customer behavior
• Brands do not have a way of measuring social maturity
• Investment lacks a return
• Many employees poorly represent themselves and the corporate brand
• Corporate content quality in non-branded channels is inconsistent
• Social business changes rapidly and brands are challenged to keep pace
common social business problems
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Teach organizations and employees how to:
• Create and manage their professional identities on social channels
• Grow and deepen their social business networks
• Become original content creators
• Develop audience, reputation, authority and influence
• Make social business a habit and part of practice
what we do
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Social business and personal brand building workshop
• Profile activation & optimization
• Social skills training
• Content creation module
• Performance measurement & accountability
Social business skills reminders
1:1 advisory consulting
how we do it
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• Measurable results
• Professional representation of the brand
• Increased presence in context of your customer
• Employee advocacy, engagement and retention
• Currency with changing technology and trends
social business benefits
Thank you!
My contact information: Rachel Mezzatesta
Co-Founder & CEO, Socially Savvy
www.SociallySavvy.com [email protected]
Twitter: @RachelMezz www.linkedin.com/in/rachelmezzatesta