superare facebook case - tam
TRANSCRIPT
User goes to http://apps.facebook.com/minhasofertastam and select origins and destinations:
Theappkeepsalistwithchosendes0na0ons
When the company wants to send a notification, they just add a row in a sheet in the cloud:
Then our platform sends notifications to everyone who has selected the origin and
destination:
How it works - Technical Specs
User establishes a relationship with the brand (social login, hashtag, opt-in)
User defines his/her preferences and demands to be notified (through an app, website or landing page)
Argos4.me stores users’ preferences
User is notified in the chosen platform and is directed to the appropriate action
Platform begins searching for relevant content in CRM database or manual scheduling
ClustersSegmentation and database integration
User requests notification via an app, hashtag (Twitter), social login or selection of categories on a landing page.
Cluster A
Cluster B
Cluster C
The platform analyzes the request and integrates with the most commonly used CRMs.
Users are clustered according to each request.