From  CrowdSourcing  towards  Co-­‐Crea4ng    with  Community  in  Technology  Commercialisa4on  

ETPL,  A*STAR  Technology  Transfer  Office  Tai  Hou  TNG  (linkedin)              tng_tai_hou@etpl.sg  

taihou-­‐exploits.blogspot.com              mediaexploits2014.blogspot.com  

A*STAR ETPL Tng_Tai_Hou@etpl.sg Tai Hou TNG (linkedin)

Taihou-exploits.blogspot.com MediaExploits2014.blogspot.com

Product Ethnography

Applications Research

Applica4ons   Users  

Business  

Product  

Design  

R&D  

Engineering  

Accelerators  Buyers  

Agencies  

Commercializa4on  

The  Tech  Commercializa4on  Community  

The  A*STAR  Community  

1200  A*STAR  PhDs  

80  ETPL  Specialists   4000  Researchers  

60  Countries  

INDUSTRY  PROJECTS  A  YEAR  

1300  Industry  Projects  A  Year   3  Licenses  A  Week  

The  Media  Exploits  Community  

Region’s  Largest  Interac4ve  Digital  Media  Tech  

Commercialisa4on  Event  

44  Tech  Team  Showcase  

422  Value-­‐Chain  Networkers  

350  Companies  18%  Adver4sing,  Marke4ng,  Event,  

Media  42%  Tech  Solu4ons  

13%  Public  Sector  and  R&D    

27%  Incubators,  VCs,  Angels,  

Business  Users,  Consul4ng  

Organizers Industry  Panels  

Call  For  Proposals  

Adver4sing/Media/Ecommerce  Track  

Entertain/Anima4on/Games  Track  

Wearables  and  Sensors  Track  

Media  Exploits  2014  –  4  Nov  mediaexploits2014.blogspot.com  

Co-­‐Crea4ng  With  ETPL  Shortens  Time-­‐To-­‐Market  

Half  Million  Nano  Lenses  All  Viewing  Angles  Leap  Out  3D  

Smartphone  Screen  Protector  

Conven4onal  Talks  

Nano  Size  Crowdsourcing  Invite-­‐only  Industry  Roundtable  on  Video  

Analy4cs  

Op4mized  Crowdsourcing  via  CFP  

Op4mized  Crowdsourcing  via  CFP  

7  September  2012  10am  

Over  60  Par2cipants  from  Industry,  IHL,  Research  Ins2tutes,  ETPL,  and  

individuals  

Over  38  companies  and  individuals  

Op4mized  Crowdsourcing  via  CFP  

•  Exploit  Technology  is  the  sole  technology  partner  for  this  course.  

•  Consult  for  students  in  deriving  a  go-­‐to-­‐market  commercialisa2on  plan  for  technologies.  

•  September  2011  –  batch  1  •  December  2011  –  2  projects  highlighted  

at  INSEAD  GEF  2011  •  April  2012  –  batch  2  •  September  2012  –  batch  3  •  September  2013  –  batch  4   Exploit  Technologies  CEO  Keynote  at  INSEAD  

GEF  December  2011  

Dr  Virginia  Cha  INSEAD  TVP  Course  Professor  

Curated  Crowdsourcing  on  Market  Analysis  

Co-­‐Crea4on  via  Applica4on  Compe44on  

Co-­‐Crea4on  via  Hackathon  

ETPL  Product  Idea2on  Bootcamp  and  Sandbox  Ini2a2ve  

Over  35  researchers,  designers,  and  industry  partners  

10  Industry  Experts  as  Judges  

18  Proposals,  10  selected  for  sandboxing  

Startup  Asia  2014  Fashion  Show  and  Sandbox  Pitching  Event  8  May.  

Showcase  at  Media  Exploits  2014  

Over  40  technologies:  InfoComm  Media,  Nano-­‐imprint,  Printed  Electronics,  Nano-­‐fibers,  Smart  Polymers,  Encapsula2on,  OLED,  Biosensors,  Sensors,  …  

Wearables  Product  Idea4on  

nex^otheskin.blogspot.sg  

Wearables  Product  Concept  Showcase  

Wearables  Fashion  Idea4on  with  NTU  ADM  

Co-­‐Crea4ng  with  Tech  Buyers  

Co-­‐Crea4ng  with  Accelerator  

Co-­‐Crea4on  Partners  

A*STAR ETPL Tng_Tai_Hou@etpl.sg Tai Hou TNG (linkedin)

Taihou-exploits.blogspot.com MediaExploits2014.blogspot.com

Media  Exploits  2014  –  4  Nov  mediaexploits2014.blogspot.com  

Coffee  Napkinthons