Target AudienceBy Nathaniel Wedderburn-Graham

What is a target audience?

A target audience is specific age groups that will find out about and react to events differently. For example teenagers aged 15-17 will probably attend an event that has a catchy hashtag or an intriguing picture to do with the event. Different target audiences have different ways to attracting them to an event. Some ways you could do that is by using advertisements on the social media sites that catch the eye of the specific target audience.

Question 1 – Age Results

The age of our target audience is primarily based in the 16 year old section. Therefore meaning that we have the youngest audience on the spectrum. This means that we will have to create a exciting and thrilling movie that is eye-catching and pleasing for our audience.

16 17 1802468

10 What is your age?

Question 2 – Thriller Expectations

The vast majority of our target audience want action, mystery, horror and crime. This is a good variation of the type of opening sequence that they demand. They all create People also want drama and tension to create a real atmosphere for the sequence. This is because it creates excitement and a distraught feeling for the audience.

Question 3 – Male Or Female Protagonist

Male Female5.56

6.57

7.5Would you prefer a male or female main char-

acter?

Gender

The majority of people would prefer to see a male protagonist within the opening sequence, this is most likely because of our target audience mainly being based on male’s. However, this is only by a small amount which is a 1 vote difference.

Question 4

The Woods The City Suburban Area0

1

2

3

4

5

6

7

Where would you want it set?

Setting

Where would you like it to be set? 46.2% of people would prefer the movie to be set in either the woods or

the city where as the remainder 7.6% chose the suburbs as a preferred setting. For this reason our opening sequence will not be set in the suburbs as that is highly not in favor. However because the woods and city is both equally in favor we could split the opening into both. However, the choice of the setting will have to depend on the story line.

Question 5

Yes No0

2

4

6

8

10

12

Would you expect action in a Thriller?

Action

Would you expect action in a thriller?

From our survey, there was a landslide victory with the ‘with action’ choice reviving 84.6% of the votes and ‘without action’ only getting the remainder 15.4%. In most thrillers there is a lot of action which become successful such as the Fast and Furious movie series. For this reason, and due to its huge popularity, we will incorporate action.

Question 6What clothes would you want them to wear?

This is the candidates responses: Any clothes Black Dark clothes e.g. leather Stereotypical Anything except inappropriate clothes Normal everyday clothes. Realistic clothes Dark clothing to build the suspense up in the film. Clothes that aren't revealing. normal clothes

What clothes would you want them to wear? When it comes to costumes, the public wanted to see normal clothes,

nothing too unrealistic. Most people wanted ‘normal clothes’ but people also wanted the costumes to dark and black to build up the suspense. Furthermore, it was a big concern to the public that clothes weren't too revealing.

Question 7

Day Night Early Moring Late Night0

2

4

6

8

What time of day would you expect it to be set?

Time of Day

More people expected a thriller movie to be set at night time rather than in the morning or day time late night was not far behind and was second popular whereas day time and early morning did not have many votes, therefore I will ensure that my opening scene is set at night.

Question 8What music would you expect?

This was the candidates responses: Dramatic and tense music Eerie Sinister, dramatic music Dramatic Any Edgy music. High music that creates tension suspenseful, dramatic Tense, and quite loud music in the background, also quite

fast pace. Creepy, fast pace and hard/sharp beat music fast pace Scary fast paced tunes

Here we asked what type of music people would except to see in a thriller, and the majority of people had said quite dramatic, creepy, fast paste etc so that means in our opening sequence we will make sure to add all of these things to create tension and suspense throughout.

Question 9What is your favourite part of a thriller This is the candidates responses: Solving the crime When it makes you jump Unsolving crime Don't watch Action Plot twist When the truth comes out. the storyline Jump scares The ending. The ending, what the suspense led to. Most surprising part Part with most action

Here we asked people what their favourite past of a thriller is, and people said things like this ,( the parts with the most action, most surprising part, jump scares, plot twist etc) all of these responses we will take in to consideration by adding them into our opening sequence .

Question 10What is your least favourite part of a thriller? Plot twists When they make it look too fake Storyline carrying on too far without action Don't watch The long conversation When the film ends without the whole story being fully explained. Monsters when it gets boring . The beginning, when they take a long time to get into the film and build the

action up. The drag of having kept waiting for the climax. Also the use of cliche characters

behaviours i.e The dumb blonde's soul purpose to get with the hot jock and then she gets stabbed because she can't find the exit.

part that drags - takes too long to get into it No action/credits