the blooming age of social media

The Blooming Age of Social Media

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In the ancient time we had very limited resources to spread any

sort of information or create awareness about any program.

Meanings of communication have changed with a very rapid

speed. Everything has moved from in-line to online. Now a days

with have great number of resources for creating any viral.

In the past few years Social media has emerged as a boom. Every

individual’s and company’s identity is incomplete without their

presence on any social platforms. To achieve its communication

and advertising goals companies need to be active on primary

networks by sharing textual and visual contents enabling

interaction with their customers and prospects. We have a very

large number of social platforms like Facebook, Twitter, Pinterest,

LinkedIn and various others which have their own significant value.

Let us see how important they are:

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• One-to-One Communication: You have an opportunity to directly interact with your customers irrespective of where they are located. They can directly say about your company, performance product or anything and you can easily respond to them increasing the retention ratio.

• Relationship Building: Being a responsive platform you can nurture your relationship with your customers and increase their loyalty towards your company. They can even play role of your advocates and earn you overwhelming returns by spreading positive word of mouth if you retain them tactfully.

• A step Ahead of Competitors: If you are intelligently engaging with your target cluster and increasing your fan following over networks this means your company is becoming trustworthy and you will find a upper hand among competitors with increasing trust and popularity.

+ 91-9711134111

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Above is just an overview of growing importance you can

get much more in return of your investment in the

campaign. Goals that you can accomplish by employing this

strategy are Website traffic, Brand awareness and creating

identity, and ultimately Conversion. To help you keep up

with the required pace, ADG Online Solutions is the most

preferable agency out of several Social Media Agencies in

Delhi.

Planning Tips to Keep You on Right Track

Executing a campaign is not a cake walk it requires proper

planning to move ahead. Some of the tips, we at ADG

Online Solutions follow while doing Social Media Marketing

are:

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Choosing your Social Network: You don’t require presence

on all of them just choose those that best fit your strategies

and goals. Things that need to be put under consideration

are how much time should be devoted? Does the client

provide sufficient resources to create what is needed?

Where do your Target customers spend most of their time

online?

Filling out Profiles: We make sure that your appearance on

each platform is in synch. Two elements Visuals and Text are

the formation stone of a profile and there should be

consistency and familiarity of both the elements on every

network with Updated and complete information.

Find Market Voice and Tone: Sitting with the team and

doing brainstorming to come up with the Voice and tone for

your content. Voice depicts the mission statement and tone

is the Implementation of it.

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Posting Strategy: What to post? Frequency of posting,

Quality of the content and correct time to post are the

things we work upon to generate best results.

Analyze Test and Iterate: For this we use certain tools such

as reporting tools, buffer’s analytics and the likes which

could help you in analyzing and reporting. We set

benchmarks, run a test, check the stats, and implement

some changes to get to know best tactics.

Engage and Listen: Keep on engaging with your customers

and listen to them. We make use of some supportive tools

like ‘mention’ that will send an alert every time you are

mentioned online.+ 91-9711134111

www.adgonline.in


