the community foundation community foundation |branding guidelines acceptable logo versions the...
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The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
Branding Guidelines
April 2011
The Community Foundation |Branding Guidelines
color palette
typography
CMYK - 0/0/0/100RGB - 0/0/0HEX - 000000Pantone - Black C
CMYK - 0/0/100/50RGB - 128/128/0HEX - 808000Pantone - 5763 C
CMYK - 0/91/100/23RGB - 191/49/26HEX - BF311APantone - 1805 C
CMYK - 0/18/44/5RGB - 241/197/134HEX - F1C586Pantone - 7509 C
Listed below is the color palette for The Findlay - Hancock County Community Foundation. The red and black are the only two colors to be used in the logo.
Below are 3 coordinating fonts to be used in publications for The Findlay - Hancock County Community Foundation.
TRAJAN PROThis font is only to be used in headline or title situations as it is derived of only uppercase letters.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789abcdefghijklmnopqrstuvwxyz 0123456789Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789abcdefghijklmnopqrstuvwxyz 0123456789
Bold
Vera CrouzThis font is only to be used for the brand tag line for The Findlay - Hancock County Community Foundation.
ABC DEF GH I J K L MN O PQ RST U V WX YZ 0123456789abcdefghijklmnopqrstuvwxyz 0123456789
Regular
Myriad ProThis font is only to be used for the body copy for The Findlay - Hancock County Community Foundation.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789abcdefghijklmnopqrstuvwxyz 0123456789
Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789abcdefghijklmnopqrstuvwxyz 0123456789
Semi-Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789abcdefghijklmnopqrstuvwxyz 0123456789
Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789abcdefghijklmnopqrstuvwxyz 0123456789
Black
The Community Foundation |Branding Guidelines
acceptable logo versions
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
unacceptable logo versions
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
DO NOT ALTER logo dimensions, contents or attempt to remove any of its attributes.
DO NOT ALTER logo colors including using a secondary color of The Findlay - Hancock County Community Foundation. The logo is to only consist of TCF Red and Black as explained in the aforementioned pages.
The CommunityFoundation
findlay - hancock county
The CommunityFoundation
findlay - hancock county
The CommunityFoundation
findlay - hancock county
The CommunityFoundation
findlay - hancock county
DO NOT APPLY logo on complex backgrounds or tonal matching backgrounds that will deter from its recognition
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
The Community Foundation |Branding Guidelines
Leave enough clear space around the logo. The distance apart should be no less than the vertical height of the capital T in the logo.
clear space
Nothing in this area here
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
To retain the legibility of The Findlay-Hancock County Community Foundation logo, please do not make the logo any smaller than 1.25” wide and 1” tall. This is the smallest recommended size to retain readability.
Minimum logo size
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
1.25” wide
1” tall
The Community Foundation |Branding Guidelines
Leave enough clear space around the logo. The distance apart should be no less than the vertical height of the capital T in the logo.
file formats
The CommunityFoundationfindlay - hancock county
Bridging Resources. Granting Opportunity.
Typical RGB output devices are TV sets of various technologies (CRT, LCD, plasma, etc.), computer and mobile phone displays, video projectors, multi color LED displays, and large screens such as JumboTron, etc. Color printers, on the other hand, are not RGB devices, but subtractive color devices (typically CMYK color model).
RGB
The CMYK color model (process color, four color) is a subtractive color model, used in color printing, and is also used to describe the printing process itself. CMYK refers to the four inks used in some color printing: cyan, magenta, yellow, and key (black). Though it varies by print house, press operator, press manufacturer and press run, ink is typically applied in the order of the abbreviation.
CMYK
The grayscale logo is to be used on B&W application in print such as a newspaper or magazine ad, or as a one color logo for apparel.
Grayscale
Pantone Inc. is a corporation headquartered in Carlstadt, New Jersey, USA.[1] The company is best known for its Pantone Matching System (PMS), a proprietary color space used in a variety of industries, primarily printing, though sometimes in the manufacture of colored paint, fabric, and plastics.
Pantone
The tagline “Bridging Resources. Granting Opportunity.” does not always have to accompany the logo. Here are some suggested usage items.
Tagline Usage
Tagline under the logo
Tagline seperate from logo
Shirts, Pins, Napkins, Promo materials
Tagline removed from logoAnnual Report, Letterhead, Envelopes, Postcards, Business Cards
Newspaper Ads, Magazine Ads, Outdoor, Online Advertising, Video