the conference innovators dna
DESCRIPTION
Innovation. It's the heartbeat of today's economy. It's also where meeting professionals need to focus their attention, time and resources to compete in the meetings marketplace. Average meetings are planned by average meeting professionals. Yet, most conference attendees don't want to pay for an average conference. They want a unique experience. Innovative conferences are planned by innovative meeting professionals. Innovators think and act differently. Discover the Conference Innovators DNATRANSCRIPT
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1. Identify common traits of today's conference innovators.
2. List 4 behaviors & questions to consider that lead to innovation
3. Explore idea networks for diversity and innovation.
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Born with ability
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Individualism & merit
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Innovators can be made & not
just born that way
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Innovation starts with you
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Paul Salinger
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Questioning
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Questioning
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Questioning Gain understanding & empathy
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Questioning Gain understanding & empathy
What is?
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Questioning Gain understanding & empathy
What is?
What if ?
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Questioning Gain understanding & empathy
What is?
What if ?
What caused this to happen?
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Questioning Gain understanding & empathy
What is?
What if ?
What caused this to happen?
Why?
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Questioning Gain understanding & empathy
What is?
What if ?
What caused this to happen?
Why?
Why not?
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Observe customers & watch for
workarounds
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Observe customers & watch for
workarounds
Look for surprises; customers
don’t behave as expected
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Observe customers & watch for
workarounds
Look for surprises; customers
don’t behave as expected
Why did they do that?
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Observe customers & watch for
workarounds
Look for surprises; customers
don’t behave as expected
Why did they do that?
Observe with all senses
Power of three
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Linking ideas in your
area with ideas of others
who play in different
Sandboxes, outside your
typical sphere
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We typically network for
Resources
Further Careers
Jobs
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During networking we target
People like us
People with resources, power
authority, influence
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Innovators network for
Ideas
Learning new things
Gain new perspectives
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In networking innovators target
People not like them
Experts & non-experts w/
different backgrounds &
perspectives
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Innovators create
Idea Networks
Look for diversity & innovation
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Experimenting
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Experimenting
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Experimenting Questioning, observing
networking provide
data about past and
present. Experimenting
gives data about future.
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Experimenting A. Try New Experiences
Cross borders
Try new foods
Develop new skills
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Experimenting B. Take apart processes, services
products
Deconstruct ideas
Map processes
Disassemble a process
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Experimenting C. Test New Ideas
Pilot a project
Launch a new initiative
25%-30% experiment
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Associating or Associational
Thinking
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Associating or Associational
Thinking
Associating
1. Create odd combinations
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Associating or Associational
Thinking
Associating
1. Create odd combinations
2. Zoom in & zoom out
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Associating or Associational
Thinking
Associating
1. Create odd combinations
2. Zoom in & zoom out
3. Lego Thinking
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Associating or Associational
Thinking
Associating
1. Create odd combinations
2. Zoom in & zoom out
3. Lego Thinking
4. Create metaphors
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4 Behaviors
1. Questioning
2. Observing
3. Experimenting
4. Networking
Which do you need to work on?
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Planning & Serving Meetings & Events…
Not A Piece Of Cake
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Adult Ed & Meetings
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