The Digital Parent NJASA’s Techspo 2014

Alicia (Discepola) Mackall Educational Technology Specialist

Millville Public Schools

Twitter: @AliciaMackall

Session Site: tinyurl.com/techspo2014

#DigitalParent

First Things First… Backchannel: Twitter #DigitalParent

This presentation and additional

resources are available at

tinyurl.com/techspo2014

#DigitalParent

Let’s Consider… Who’s your audience?

o Internet access

o Language barriers

Difference in delivery based on importance

Accessibility

Legality

Ownership/ responsibility

#DigitalParent

Website Ease of use, simple navigation, quick links

Powerful search function

Design

Content (current, complete)

o Calendar

Interactivity, encourage communication

Additional considerations: site accessibility,

multiple languages, responsibility…

#DigitalParent

Accessibility

#DigitalParent

Language

#DigitalParent

Internet Access

#DigitalParent

Open lab in district

Partner with local library/ community center

Promote affordable Internet options

App Most relevant links

Ease of use

#DigitalParent

2 Way Communication Solicit data from your families, survey

parents

Multiple ways for parents to provide

feedback and communicate

Evaluate current forms of communication

Ongoing transparency

#DigitalParent

Dedicated number for parents

Voicemail transcript

Call forwarding

#DigitalParent

Text Messaging

#DigitalParent

Celly

Remind 101

School Messenger

Kiku Text

Sendhub

Social Networking Social networking is top Internet activity

#DigitalParent

#DigitalParent

Know Your Audience social media

1. Facebook 2. Instagram 3. Twitter 4. Snapchat

1. Facebook 2. Twitter 3. Pinterest 4. Instagram

Twitter Official account

Hashtag

Make regular

Storify available

Photo credit: @drgentile_mps

#DigitalParent

Facebook Remains most used social network

Promote important info

#DigitalParent

Blog

#DigitalParent

Instagram

#DigitalParent

Photo Sharing

#DigitalParent

Social Bookmarking Pinterest

• Board for press coverage

• Helpful resources

#DigitalParent

Videos Student taught tutorials, lessons

Announcements, special events

#DigitalParent

In Your Face Skype/ Facetime/ Google Hangout

Parent Teacher Conferences

In class lessons

Meetings

#DigitalParent

Live Streaming Performing arts, sports, special

events

Parent/ teacher committee

meetings

#DigitalParent

Parent Portals Gradebooks

Additional Sites

Tutorial videos, step-by-step guides,

training sessions, students can teach

#DigitalParent

Promote School(s) Brand your district/ school

Tell your story

Advertise events, opportunities

#DigitalParent

Take Control Paint the picture

#DigitalParent

more to think about We like our info…

Consistent

Convenient

Visual

Quick

#DigitalParent

Learn from Others

#DigitalParent

Remember

#DigitalParent

Make parents partners

o Two-way communication

Multiple forms of communication-

all current and complete

Session Site tinyurl.com/Techspo2014

Twitter @AliciaMackall