the expert for auctions, art trade and art fairs ... · cover portrait page 2 kunst und auktionen,...

THE EXPERT FOR AUCTIONS, ART TRADE AND ART FAIRS – NATIONWIDE AND INTERNATIONALLYRATE CARD NO. 35 | valid from 1st January 2016

COVER PORTRAIT PAGE 2

KUNST UND AUKTIONEN, the art market newspaper from the ZEIT publishing house, has been the leading specialist periodical in the German art market for over 40 years. Today KUNST UND AUKTIONEN is an indispensable adviser, broker and interpreter when buying and selling art. In a handy tabloid format, it provides up-to-date reports on national and international auctions of art and craft works. Following the market’s lead, KUNST UND AUKTIONEN is becoming even more intensively involved with digital (art) portals. KUNST UND AUKTIONEN provides orientation and guidance for the reader using them.

Divided into five sections – Auctions, Pricing, Trade Fairs and Markets, Exhibitions, and Spectrum – KUNST UND AUKTIONEN reveals trends, analyses and comments on market developments in all areas of art. A new feature is the section ‘The Year on the Market – Collectors’ Specialisms’. Here each issue of KUNST UND AUKTIONEN presents an annual survey of a specialist collectors’ field, looking at auctions, trade fairs, the art trade and museums. In this way KUNST UND AUKTIONEN provides you with succinct information about market trends in a particular collection field over the past 12 months.

The Service section supplies background information on topics such as art law and correct conser-vation, and its expert materials knowledge provides investors, collectors, dealers and auctioneers with an invaluable groundwork. KUNST UND AUKTIONEN also provides information about exhibi-tions and new specialist literature in the form of critical reports. The detailed appointments diary affords an overview of important auctions, trade fairs, events and museum exhibitions, while under the heading of ‘Personal data’ KUNST UND AUKTIONEN reports on personalities on the art scene.

KUNST UND AUKTIONEN readers are collectors with an interest in art, and they deal in art. They are auction specialists and are involved either privately or professionally with the auction scene.

Start page General details Diary/Discounts Advertisement rates and formats Advertisement formats

Loose inserts Technical data Cooperations Portfolio General terms & Conditions Contact persons

Cover portrait

KUNST UND AUKTIONEN | Rate Card No. 35 | valid from 1st January 2016

GENERAL DETAILS PAGE 3

PUBLISHING COMPANY: ZEIT Kunstverlag GmbH & Co. KG

POSTAL ADDRESS: Buceriusstrasse, Eingang Speersort 1 D-20095 Hamburg

TELEPHONE: +49-40/32 80-0FAX: +49-40/32 80-472WEBSITE: www.kunstundauktionen.de

FREQUENCY OF 20 issues per yearPUBLICATION: PRINT RUN: 11,000 copiesPRICE PER COPY: 4,40 €PAYMENT TERMS: Upon receipt of invoice without any

deduction. 2 % discount for direct debit and advance payment.

VALUE ADDED TAX: The current rate of German VAT is applicable.

ADVERTISEMENT SALES Michael Menzer 2 +49-40/32 80-3463 4 [email protected]

ADVERTISEMENT MANAGEMENT AND ARTWORKS : Regina Brose

2 +49-40/32 80-313 4 [email protected]

BANK ACCOUNT DETAILS: Commerzbank Stuttgart Account No.: 525 55 3400 Sort Code: 600 400 71 IBAN: DE70 6004 0071 05 2555 34 00 Swift (BIC): COBADEFFXXX



Cover portrait


PUBLICATION DATE NO. DEADLINE FOR ADS AND ARTWORKS

15.01.2016 1 05.01.2016

05.02.2016 2 26.01.2016

26.02.2016 3 16.02.2016

11.03.2016 4 01.03.2016

24.03.2016 5 14.03.2016

08.04.2016 6 29.03.2016

22.04.2016 7 12.04.2016

06.05.2016 8 25.04.2016

20.05.2016 9 09.05.2016

10.06.2016 10 31.05.2016

DIARY/DISCOUNTS PAGE 4

PUBLICATION DATE NO. DEADLINE FOR ADS AND ARTWORKS

01.07.2016 11 21.06.2016

22.07.2016 12 12.07.2016

12.08.2016 13 02.08.2016

02.09.2016 14 23.08.2016

23.09.2016 15 13.09.2016

07.10.2016 16 26.09.2016

21.10.2016 17 11 .10.2016

04.11.2016 18 25.10.2016

18.11 .2016 19 08.11.2016

09.12.2016 20 29.11.2016

FREQUENCY DISCOUNTFrom 5 ads 5%From 10 ads 10%From 15 ads 15%From 20 ads 20%



Cover portrait


FORMAT TYPE AREA SIZE (width x height mm) PRICE IN EURO (price includes reproduction)

Basic formats1/1 page 212 x 320 2.210,001/2 page portrait 104 x 320 1.210,001/2 page landscape 212 x 158 1.210,001/4 page portrait 50 x 320 615 ,001/4 page corner 104 x 158 615 ,001/4 page landscape 212 x 77 615 ,001/8 page portrait 50 x 158 330,001/8 page portrait 104 x 77 330,001/8 page landscape 212 x 36 330,00Small adsmm/single column (50 mm width, incl. box no.) 2,20 (sw) / 2,55 (4 c)*Online ads/double column (100 mm width) 5,10 (sw) / 6,30 (4 c)*Preferential placement2/1 page (panorama) 449 x 320 4.680,002nd cover page ½ page portrait 104 x 320 1.370,003rd cover page ½ page portrait 104 x 320 1.370,004th cover page 212 x 315 2.620,00Placing in Diary1/4 page landscape 212 x 77 1.030,00Island ads mm/single column (39 mm wide) 9,90Special formatsCover page heading 50 x 14 5 10,00Cover page foot 50 x 40 640,00Right-hand page Diary 212 x 77 8 10,00Lower right-hand corner on page 3 104 x 120 930,00

Further special formats upon request. All prices in Germany excl. German VAT.

* minimum height 20 mm

ADVERTISEMENT RATES AND FORMATS PAGE 5



Cover portrait


1/2 PAGE PORTRAITType area:

104 mm x 320 mm1/1 PAGE

Type area:212 mm x 320 mm

1/2 PAGE LANDSCAPE Type area:

212 mm x 158 mm

ADVERTISEMENT FORMATS PAGE 6

1/4 PAGE CORNERType area:

104 mm x 158 mm

1/4 PAGE LANDSCAPEType area:

212 mm x 77 mm

1/4 PAGE PORTRAITType area:

50 mm x 320 mm

ISLAND AD(in Diary)

Height in mm39 mm or 82 mm

1/8 PAGE PORTRAIT50 mm x 158 mm

1/8 PAGE CORNER104 mm x 77 mm

1/8 PAGE LANDSCAPE212 mm x 36 mm

2/1 PAGEPanorama ad

Type area with crossover 449 mm x 320 mm

LOWER RIGHT-HAND CORNER(page 3)

104 mm x 120 mm



Cover portrait


LOOSE INSERTS: Loose inserts are supplied printed documents that can be inserted loosely with the magazine.

INSERT RATES: Up to 25 g inserts 185,00 € per thousand Up to 50 g inserts 230,00 € per thousand

POSTAL FEES: excl. postal fees

DISCOUNTS AND COMMISSIONS: The loose insert rate is not discountable but

an agency commission can be granted.

ALLOCATION POSSIBILITIES: Total circulation only

INSERT FORMATS: Minimum: 105 mm x 148 mm (DIN A6) Maximum: 211 mm x 320 mm

PAPER WEIGHT: Double-sided inserts: minimum: 100 g/m² Four-sided inserts: maximum: 80 g/m²

TECHNICAL INFORMATION: Inserts are mechanically inserted in the maga-

zine and must therefore fulfill special conditions. Inserts of several pages should always lie with the closed side parallel to the spine of the magazine. Inserts folded as leporellos or inserts with a stapled postcard cannot be processed. If inserts contained a glued-on postcard, these must be glued on with strip-adhesive parallel to the closed fold of the insert.

DELIVERY: Inserts must be supplied in a perfectly packed condi-tion, all facing in one direction, separated by at least 2mm-thick dividers, 14 days before publication, free to the printers on Euro-pallets.

The delivery notes must include the following details: • Names of sender and recipient • Name of magazine, issue no., name of product • Number of copies on the pallet • Total quantity in the consignment (no. of pallets)

On each packing unit one sample should be visibly attached. The bookbindery will not carry out a con-trol of goods received.

DELIVERY ADDRESS: Main-Post GmbH & Co. KG Herrn Götz Berner Strasse 2 D-97084 Würzburg

LOOSE INSERTS PAGE 7



Cover portrait


TECHNICAL DATA PAGE 8

NEWSPAPER FORMAT: Newspaper format: 240 mm x 340 mm Type area: 212 mm x 320 mm

PRINTING PROCESS: Cold-set web offset, Computer-to-plate (CTP)

PAPER: 60 g / m² Newspaper printing improved

PRINTED TONAL VALUE RANGE: Lowest printable color level:

5 % Black color level: 85 %

SCREENING: 60 L/cm, elliptical dot

IMAGE COMPOSITION: ISONewspaper 26v4 Tonal value C+M+Y+K < 240%

DOT GAIN: with 40 % grid + 26 % dot gain

PROCESSING: saddle stitched

DELIVERY: The delivery of the files should be preferably be a printable pdf-format with binding colour digital proof. Upon delivery of difgital data without digital proof the publisher cannot accept any liability with regard to factual and colour accuracy. Coloured print-outs from customary printers cannot be considered as colour- proof and will not be accepted by the publisher. Late delivery of artworks can affect the placement and print quality which cannot justify a complaint

FILE FORMATS: Please send only printable PDF / x-1a or PDF / X3

files. If you have questions about creating a PDF file, please contact us.

IMAGE RESOLUTION: Images must have an output resolution of at least 250 dpi.

FONTS: Text on coloured backgrounds may not be smaller than 8 dot. Fonts and placed elements must be embedded.

DATA CARRIERS: CD-Rom, DVD-Rom

DATA TRANSFER: Main-Post GmbH & Co. KG Digitale Bearbeitung „Kunst und Auktionen“ Berner Strasse 2 D-97084 Würzburg Tel: + 49 / (0)931 / 6001 414 Fax: +49 / (0)931 / 6001 -90414

PROOF (upon request): 35,00 €

Email: [email protected] Further information and upload: www.anzeigeneingang.de



Cover portrait

KUNST UND AUKTIONEN | Rate Card No. 35| valid from 1st January 2016

COOPERATIONS AND MEDIA SOLUTIONS PAGE 9



Cover portrait


We regularly realise attractive media co-operations and offer professionalcorporate publishing services. You are welcome to contact us:

WELTKUNST Special Issues

Reach more than 3 Mio.* readers who are interested in art!

• Magazines with high editorial and creative quality • As a supplement in the full or partial circulation of the ZEIT, HANDELSBLATT and TAGESSPIEGEL• References e.g.: Verein der Freunde der National- galerie, Berlin Rijksmuseum, Amsterdam Folkwang Museum, Essen Staatliche Museen zu Berlin Schirn Kunsthalle, Frankfurt Schaulager, Basel ZERO Foundation, Düsseldorf Museum Tinguely, Basel Haus der Kunst, München Martin Gropius Bau, Berlin Stiftung Museum Kunstpalast, Düsseldorf Kunsthalle Würth, Schwäbisch-Hall *Sources: AWA 2014, MA II/2014 and LA Berlin 2013

Exclusive WELTKUNST Events

Present your brand in a high-end environment

• Exclusive circle of participants: decision-makers in the sectors Business, Art and Culture• Exclusive locations• Exclusive, surprising mixtures of topics• Communicative support in the WELTKUNST thanks to reports and advertisements

Corporate publishing

The art of intelligent corporate communication

• Realisation of challenging projects in the sectors Art, Culture and Tourism• The full range of corporate publishing: from consultation and conception, to realisation and finally advertisement sales, distribution and marketing

Contact:Jan H. Groß2 +49-40/32 80 34 644 [email protected]

Corporate publishingExclusive WELTKUNST EventsWELTKUNST Special IssuesWELTKUNST Special Issues

PORTFOLIO PAGE 10

The WELTKUNST is Germany’s most traditional art magazine, founded in 1930 in Berlin. It is the most important magazine for the art market. It is read by collectors, artists, dealers, cura-tors – by the decision-makers in the art world. The WELTKUNST shows the most attractive aspects of all art eras, from the Old Masters to contemporary artists. The magazine has a clear structure and appears monthly.

DIE ZEIT offers a wide range of topics: politics and economics are core components. But sufficient space is also devoted to all other topics that are of interest to our society: Culture and Science, Technology and Medicine, Society and Education, Travel, Lifestyle and Sport. The particular editorial quality of its reports, the high credibility and an award-winning layout make DIE ZEIT a highly esteemed source of information. 738.000 readers who are interested in art, read weekly the art market.

The ZEITmagazin, which has already been awarded many prizes, is the personal part of the ZEIT. In handy magazine format it offers orientation and discussion at the highest level of journalism. Enthralling reportages, unusual portraits, exclusive interviews and polished columns make the ZEITmagazin so unmistakable. Thanks to the selected mixture of topics from the worlds of society, politics, culture, fashion and life-style the ZEITmagazin is an ideal platform for the art market.

Good reasons for ZEIT ONLINE:Wide distribution range: with your ad you can reach 6.26 million unique usersReliable media performance: ZEIT ONLINE is a reliable partner with a consistently growing number of users.Interest in culture: up to 960,000 unique users visit the section “Culture” on ZEIT ONLINE each month.

The Handelsblatt is the largest economic and financial newspa-per in the German language. As a key medium of the economic elite it reaches the top decision-makers in Germany. The Han-delsblatt is a synonym for high topicality, reliability, substance and objectivity. The enlightening of backgrounds, comments, analyses is of special significance. The Kunstmarkt (Art Market) on Fridays is a popular component of the Handelsblatt.

MORE INFORMATION? YOUR CONTACT PERSON FROM THE ZEIT KUNSTVERLAG WILL BE PLEASED TO ANSWER ANY QUERIES OR TAKING BOOKINGS FOR ADS IN THE KUNSTMARKT.



Cover portrait


GENERAL TERMS & CONDITIONS PAGE 11

1. Scope The following General Terms and Conditions (GTC) shall apply to any and all contracts on publishing one or more advertisements and other inserts(“Order” in the following) in the publisher’s publications.

2. Order and Contract 2.1 For purposes of these GTC, the term “Order” shall mean a contract on publishing one or more advertisements or inserts of an advertiser or other entity wishing to advertise for distribution in a print medium. 2.2 Orders for advertisements can be made in person, in writing, by e-mail or fax. In case of Orders or changes to Orders made by phone the publisher shall not be liable for any transmission errors. 2.3 For purposes of these GTC, the term “Contract” shall mean a contract between the publisher and the customer on publishing several advertisements considering any discounts to be granted to the advertiser according to the price list, in which case the re-spective publication of such advertisements shall be effected only after the customer’s request.

3. Placement Except as otherwise specified, advertisements are to be placed within one year of Contract execution. If the Contract contemplates the right to place a series of individual ads, the Order is to be completed within one year of the first ad’s appearance, provided the first ad is placed and published within the timeframe established in Sentence 1. When a Contract has been executed, the customer is also entitled to place more advertisements or inserts than the number set forth in the Order, provided the customer does so within the agreed-upon timeframe or that timeframe established in Section 1.

4. Reimbursement of Discounts If one or several Orders are not filled because of circumstances for which the publisher is not responsible, the customer shall, without prejudice to any further legal obligations, reimburse the publisher for the difference between the discount granted and the discount corresponding to the amount of ad placements accepted.

5. Delivery to Publisher Orders for ads and inserts with requests for exclusive publication in certain issues or editions or at particular locations within the print medium must be received by the publisher in sufficient time to allow the publisher to notify the customer before the adverti-sing deadline if the Order cannot be filled in the desired manner.

6. Full-position Ads and Advertorials 6.1 Full-position ads are advertisements that are surrounded on at least three sides by text and that are not adjacent to other ad-vertisements. Advertisements that are not identifiable as advertisements due to their editorial design shall be clearly marked by the publisher with the word “advertisement”. 6.2 Advertorials are articles produced by third parties, which differ significantly in design and structure from the editorial parts of the printed medium (typography, graphics, color, columns). The publisher shall be entitled to mark an advertorial with the word “Advertisement” without consulting the customer. The publisher must receive an advertorial at least five work days prior to the copy deadline for examination and approval.

7. Rejection of Placement The publisher reserves the right to reject Orders for ads and inserts — including requests to place individual ads or inserts in connection with a Contract — in accordance with its uniform, objectively justified principles because of the ad’s or insert’s content, origin or technical form, if the content is in violation of the law or official regulations or if the ad’s or insert’s publication would be unreasonable for the publisher. Orders for inserts are not binding on the publisher until a sample of the insert has been submitted and approved. The customer shall be notified promptly in the event an Order is rejected.

8. Joint Advertising Advertisements containing advertising by third parties or for third parties (joint advertising) require a prior written declaration of acceptance from the publisher in each case. This entitles the publisher to charge the joint-advertising surcharge.

9. Copy and Proofs 9.1 The customer is solely responsible for the timely delivery of the inserts or of the advertising text and correct copy. They must conform to the format or technical specifications of the publisher. The publisher guarantees the standard print quality for the publi-cation in which space has been reserved within the limits established by the copy provided. In case of hidden defects in the inserts or advertising texts, which cannot be identified immediately on delivery, the customer shall not be entitled to any claims arising from a deficient publication. 9.2 Proofs are provided only on express request. Proofs are not provided for classified ads. The customer is responsible for the cor-rectness of proofs that it sends back to the publisher. The publisher shall correct all errors of which it is notified by copy deadline or by the deadline established when the proof is sent. 9.3 The customer shall pay the costs incurred by the publisher for artwork created at the request of the customer, or for modificati-ons to the artwork delivered, which are desired or made necessary by the customer.

9.4 Copy shall be returned to the customer only on the customer’s specific request. The duty to retain copy shall expire six weeks after publication of the advertisement.

10. Location of Advertisements Advertisements shall be published in specific issues or editions or at specific locations within the print medium, if such was agreed upon in writing or by fax or e-mail on conclusion of the Contract. If no clear specifications as to the location of the advertisements were agreed upon, the publisher shall be free to determine the location at his discretion.

11. Rights Arising from Defects 11.1 In the event the advertisement is wholly or partially illegible or is printed incorrectly or incompletely, the customer shall be entitled to a reduction in price or to a correct reprinting of the advertisement, but only to the extent the advertisement failed of its essential purpose. If the publisher fails to reprint the advertisement within the timeframe established, which timeframe must be rea-sonable, or if the reprint also contains errors, the customer shall be entitled to receive a reduction in price or to cancel the Order. 11.2 Claims for damages arising from positive violation of contractual duty, culpa in contrahendo and tort are excluded — with equal effect on Orders given by phone; claims for damages arising from impossibility of performance and delay are limited to the fore-seeable damages and to the fee owed for the advertisement or insert concerned. The foregoing shall not apply in the event of the intentional misconduct or gross negligence of the publisher or its employees/agents and legal representatives, nor shall it affect the publisher’s liability for damages caused by the absence of warranted quality. 11.3 When dealing with merchants, the publisher shall not be liable for the gross negligence of its employees/agents; in cases where the publisher is liable to merchants for gross negligence, its liability shall be limited to the foreseeable damages in an amount not to exceed the fee for the advertisement concerned. Except in cases of defects that are not apparent, refund claims must be asserted within four weeks of receiving the invoice and any verification copy of the advertisement.

12. Force Majeure In the event of a break in production or of a force majeure event, labor dispute, seizure, traffic disruption, general shortage of raw materials or energy, etc. — whether at the publisher’s facilities or those of its suppliers — the publisher is entitled to full payment of the advertisements published if the publisher delivered a sum of copies of the publication that equals or exceeds 80% of the ave-rage number of copies sold in the past year. If fewer copies are delivered, the amount owed shall be reduced in direct proportion to the difference between the number of copies actually delivered and the number of copies guaranteed to be sold.

13. Prices and Payment Conditions 13.1 Prices, surcharges, and reductions or discounts arise for all customers on a uniform basis from the publisher’s price list in effect at the time of the Order, or the request to publish the advertisement, respectively. 13.2 Except where other payment terms or prepayment has been arranged, payment is due within the period established in the price list, which period commences upon invoice receipt. 13.3 In the event the customer defaults on payment or is given extra time in which to pay, interest and collection fees shall be charged. If the customer is in default, the publisher may suspend filling the present Order until such time as payment is effected and may demand payment in advance for the remaining advertisements.

14. Copy of Advertisement On written and express request by the customer the publisher shall provide a copy of the advertisement with the invoice. Depen-ding on the type and scope of the Order, this copy shall be in the form of the individual advertisement, a full page or an entire issue. If a copy can no longer be furnished, the publisher shall provide instead a legally binding certification attesting to the publication and distribution of the advertisement.

15. Advertising Agencies and Brokers Advertising agencies and brokers agree to conform to the publisher’s price list when making offers to, executing agreements with and settling the accounts of their clients. The commission given by the publisher cannot be passed on to these clients, either in whole or in part. The commission given by the publisher is calculated on the basis of the net charge to the customer, i.e. after sub-traction of discount, bonuses and discounts due to defects.

16. Place of Performance and Venue 16.1 Place of performance and venue is Hamburg as the publisher’s domicile. 16.2 In the event of business relations with merchants, legal entities under public law or public-law special funds, the publisher’s domicile shall be agreed as exclusive place of jurisdiction. To the extent that the publisher’s rights cannot be asserted by means of summary proceedings, venue shall be determined in the case of non-merchant customers on the basis of the customer’s domicile. If the domicile or habitual abode of the customer is unknown at the time the suit is filed or has moved outside of the purview of the law, venue shall be Hamburg.



Cover portrait




Cover portrait

CONTACT PERSONSZEIT KUNSTVERLAG GMBH & CO. KG1 Buceriusstrasse, Eingang Speersort 1 D-20095 Hamburg5 www.zeitkunstverlag.de

ADVERTISEMENT MANAGER Michael Menzer2 +49-40/32 80-34 634 [email protected]

ADVERTISEMENT SALESDr. Ursula M. Boekels2 +49-40/32 80-16 334 [email protected]

ADVERTISEMENT SALESJuliane Lang2 +49-40/32 80-16 344 [email protected]

ADVERTISEMENT SALESAnika Höber2 +49-40/32 80-46454 [email protected]

ADVERTISEMENT DISPOSITION, PRINT DOCUMENTSRegina Brose2 +49-40/32 80-3134 [email protected]

PUBLISHER‘S REPRESENTATIVESGERMANYBayern, Baden-Württemberg, Saarland, Rheinland-Pfalz:S. Fahr Verlags+Presse Büro e.K.1 Breitenbergstrasse 17 D-87629 Füssen2 +49-83 62/50 74 9963 +49-83 62/50 74 9974 [email protected]

Nordrhein-Westfalen, Niedersachsen, Bremen:MedienkontorDr. Silvia Weiss1 Franklinstrasse. 29 D-40479 Düsseldorf2 +49-211/44 03 78 653 +49-211/44 03 78 664 [email protected]

Berlin, Hamburg, Schleswig- Holstein, Hessen, Brandenburg, Sachsen, Thüringen, Sachsen- Anhalt, Mecklenburg-Vorpommern:PRINT CONTACT GmbH & Co. KG1 Schönhauser Allee 6/7 D-10119 Berlin2 +49-30/44 37 3803 +49-30/44 37 38 274 [email protected]

SWITZERLANDTop Media Sales Walter von Siebenthal 1 Chamerstrasse 56

CH-6300 Zug2 +41-41/71 05 7013 +41-41/71 05 7034 [email protected] AUSTRIAZEITKUNSTWERKEric Mantei1 Wattmanngasse 23 A-1130 Wien2 +43 660 40 20 8654 [email protected] www.zeitkunstwerk.at

MUSEUMSGERMANY AND SWITZERLANDOlivia Horlitz1 Haberfeld 5 D-14532 Kleinmachnow2 +49-33 203/88 89 113 +49-33 203/88 89 124 [email protected]


the expert for auctions, art trade and art fairs ... · cover portrait page 2 kunst und auktionen,...

Documents