Cedarwood

Violet Leaves

Out of 800 people tested, over 80% said they would def initely or probably buy it.

-Consumer Market Test

Top Notes

Middle Notes

Dry Notes

Fresh Ozonic Notes

Mandarin

Lemon

Lotus Flower

Blooming Jasmine

Combination of Musks

Amber Woods

Orris Flower

“I wanted the fragrance to be more—more contemporary, more colorful, more vibrant. It had to live up to today’s modern woman. To create this sense of vibrancy, I worked from the heart, blending together florals that offer both color and personality. To compliment the signature, I wanted to create a very radiant, sparkling top. The key to embodying such a strong, vivacious persona was to thread the luminosity all the way through the drydown. Even the woods offer a lively sense of spirit—providing a flash of energy. My hope is that this fragrance becomes a part of her journey, never missing a beat as she discovers endless possibilities.”

- Olivier Gillotin

The Fragrance

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Lineup:My Fifth Avenue EDT Spray (3.4 oz. /100 ml)

My Fifth Avenue EDT Spray (1.7 oz. /50 ml)

My Fifth Avenue Body Lotion (5.0 oz./150ml)

Packaginginspired by modern day Fifth Avenue skyscrapers

sleek, clean lines

sharp angles

reflective gold touches

Bold, custom script lettering offers a unique

design and personalization

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IntroducingRetinol Ceramide

Capsules Line Erasing Night Serum

Moisturizes skin

Visibly reduces the appearance

of lines and wrinkles

Refines the look of skin

Promotes cell turnover by encouraging skin’s

natural renewal process

Visibly improves skin’s texture for a smoother, more even-toned look

Diminishes the appearance of age spots and discolorations

Minimizes the appearance of

pores

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How We Differentiate Ourselves:

Encapsulation preserves efficacy & stability of retinol

Monodose dose dependent ingredients, takes

guesswork out of skincare, portable

Complimentary Technologies powerful retinol formulated with

gentle moisture-boosting ceramides for optimal results!

Retinol and

Ceramide,

encapsulated

for optimal

purity and

potency, join

forces to give

a precise dose

of youth-

restoring

power

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Key Ingredients:

Retinol

Ceramides

Peptides

Emollient Oils

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A combination of avocado, sunflower and olive oils comfort and moisturize the skin. Avocado has soothing benefits while sunflower oil is rich in essential fatty acids and helps maintain the skin barrier and decrease transepidermal water loss. Olive oil helps restore skin smoothness.

Works to diminish lines & wrinkles, support skin’s collagen and elastin, and encourage cell turnover.

Ceramides 2 & 3 replenish the natural lipids that are lost during the aging process. They fortify the skin’s natural barrier. Improving skin hydration, reducing TEWL (transipedermal water loss), and increase tolerability of topical retinols.

A combination of two peptides palmitoyl-oligopeptide and palmitoyl-tetrapeptide support collagen production helping reduce appearance of fine lines and wrinkles.

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