STAR

TUP

TH

E

CURRY FROM INDIA

GOODEVENING

Entrepreneur | Think Tank Founder @

I'm a Think tank @saltmangotree,a Marcom

company i founded which helps some of the biggest brands with marketing & creative strategies.

MY CREW

STARTUP MANTRAS

MANTRAS FROM

THE JUGAAD

JUGAAD NOTHING WORKS ACCORDINGTO THE PLAN

Jugaad is a Hindi word that roughly translated as " overcoming hash constraints by improvising an effective solution using limited resources. THINK FRUGAL , BE FLEXIBLE

There was never a business plan or a elevator pitch prepared. Being out there, doing things & being seen was more important. Things never happen like in an excel sheet. GET THINGS DONE.PERIOD.

THE SHOW

SHOW FAKE IT UNTIL YOU MAKE IT

You don't want to be dishonest or disingenuous, but you do want to visualise what success would look like and behave as if you already fit the part LIVE TOMORROW,TODAY.

It's like a man riding a lion. People think, " This guys's brave" . And he's thinking, ' How he he'll did I get on a lion,and how do I keep from getting eaten?" LIVE TOMORROW,TODAY.

HOW WE DID IT

By creating movie posters around each of our crew member & creating content that projected the heart of the company out, we not only created a good show but one that paid off pretty well with business leads & HR leads. IT PAYS OFF.INBOUND LEADS & HR.

INBOUND BUSINESS LEADS

SAY TEEK HAI

TEEK HAI SAY YES,THEN LEARN HOW TO DO IT LATER

The famous head-shake statement " TEEK HAI " which could be translated as " sort of yes ". While in a startup never miss an oppurtunity that will let you get ahead GETTING AHEAD.MATTERS.

GO LEAN

LEAN START SOMETHING SMALLBUILT IT BIG

There is nothing called a perfect team or budget. You simply start with what you have.

DONT WAIT FOR NUMBERS.

BE WANDERER

WANDERER TRAVEL & FINDOUT WHERE THE ACTION IS

It's not about just moving to Silicon Valley or metros. But to find out that place where things work for you.It might not be always the obvious one. KILL YOUR COMFORT ZONE.

LEVERAGE TECHNOLOGY

TECHNOLOGY START SOMETHING SMALLBUILT IT BIG

The purpose of technology is to simplify & maximise your efforts. Find out tools that will help you find more time. FIND MORE TIME.

PAMPER YOURSELF

PAMPER GET A LIFE

Look good. feel Good. INVEST IN YOURSELF.

JAN 2014

ACQUIREDSALTMANGOTREE GOT

SO WHATYADO

YOUEXPLORE Internet has made world a smaller place.everything you need is just a click away & so what are you clicking on ? LEARN

YOUCOPY A great idea is nothing but just a beautiful adaption of the already existing one. You need not reinvent the wheel, all you need to do is fix on a point/person & copy everything that's worked there and thanks to social media it's all possible.FOCUS

YOUSELFIE-A-DAY The Internet puts your Life out there for everyone to see. So when they 'Google' you, what's your story gonna be ? LOVE

YOUPAY FORWARD Technology has drastically changed how 'Time' works.to stay ahead out there, you literally need to 'DO' aheadDO

Q&A

@Andrine_Mendez mail@andrinemendez.com