Confidence in a connected world.

SMBConfidentThe

< 4 >

Contents

Co

ver

Sto

ryC

ase

Stu

dy

ç

Vir

tual

izat

ion

Feat

ure

Soc

ial M

edia

Fea

ture

ç

< 4 >

Cybercrime is a growing concern for SMBs and individuals around the world. As part of National Cyber Security Awareness Week, an

initiative of the Australian Government, a Symantec survey revealed that 56 percent of SMBs in Australia were affected by cybercrime in 2009, up 10 percent from 2008. While increases in both the amount and complexity of attacks are to blame, the change can also be attributed to the decline in IT budgets over the past year.

To fight this growing international trend, governments have gotten involved. The Mexican Senate recently passed the Federal Data Protection Act, a new law on data protection that will levy penalties up to $1.5 million for violators of the law. Jurisdiction for the country’s Federal Institute of Access to Information and Data Protection will expand to cover the protection of personal information of private individuals and entities, helping to guarantee data protection at the federal level in Mexico.

Covered under the act is sensitive personal data such as medical condition, race, and religion; consent of the individual is required before any outside entity can process the data.

Learn more about the act and retrieve the survey.

Threat of cybercrime grows across the globe

Beefing Up Data Protection

ThinkTank

SMBs Get SeriousSurvey shows protection a high priority

The 2010 SMB Information Protection Survey by Syman-tec reveals that data loss and

cyberattacks are on the minds of SMBs: 74 percent said they were somewhat/extremely concerned over the loss of vital business information, while 73 percent expe-rienced cyber attacks over the past year. The data is in sharp contrast to a survey conducted more than 15 months ago that showed SMBs were foregoing even the most basic protections.

According to the survey, two thirds of IT time is spent on infor-mation protection, with $51,000 the median amount spent by SMBs to protect information. Backup and recovery, disaster recovery readiness, and security were listed as the top three IT areas slated to improve over the next 12 months—only 23 percent listed their disaster preparedness plan as pretty good/excellent. Financial loss is a big motivation, with losses averaging more than $188,000 for SMBs that sustained cyber attacks. To learn more, click here.

What perentage of your past losses of confidential/proprietary data have come from each of the following areas? (Means shown)

Outsider illegally took data

Insider illegally took data

Insider accidentally lost data

Partner company illegally took data

Partner company accidentally lost data

Broken business process exposed

confidential information

Confidence in a connected world.

SMBConfidentThe

< 5 >

Contents

Co

ver

Sto

ryC

ase

Stu

dy

ç

Vir

tual

izat

ion

Feat

ure

Soc

ial M

edia

Fea

ture

ç

< 5 >

Apple iBreachBeing first can have its disadvan-tages. Apple suffered its worst se-curity breach recently, exposing up to 114,000 iPad owners—including numerous CEOs, military officials, and leading politicians—to spam, malware, and malicious hacking. Access to user accounts from early adopters of the tablet, which includes subscriber email addresses and a re-lated ID used to identify the SIM card to the individual, were discovered by Web security group Goatse Security. Prominent iPad owners affected by the breach include White House Chief of Staff Rahm Emanuel, New York Times Co. CEO Janet Robinson, New York City Mayor Michael Bloomberg, and film producer Harvey Weinstein. To read more, click here.

Symantec Wins Tech•Ed AwardsThe prestigious Microsoft Tech•Ed awards, which recognize Microsoft partners offering the most innovated products or services for the year, were held in New Orleans recently, and two Symantec products came out on

Continued on next page *

ThinkTank

SMBBEAT

The IT industry sees better condi-tions in the months to come after a rocky previous year, according

to the Spiceworks’ State of SMB IT April 2010 report, from a survey of more than 1,250 SMB IT professionals. Though reduced IT spending in the latter half of 2009 produced a backlog of demands, that frugality may carry through 2010. A “less is more” attitude prevails, with 70 percent of IT departments achieving their 2010 goals with the same or fewer staff as last year.

The report found that IT budgets are up an average of 9 percent in 2010 from the year prior, half of that allocated to hardware and re-placing aging systems. Virtualization continues to be a popular trend, with 44 percent of IT departments using the technology and another 21 percent planning to invest in virtualization software. Other high-lights of the report show that cloud computing remains a hot topic, with 25 percent planning to use the cloud for computing services over the next six months, though another 45 percent remain skeptical over security concerns and viability.

To learn more, click here.

Proceeding with CautionIT industry looking forward to better times

$62,000Everything Else

$55,000Hardware

2010 Budget

Confidence in a connected world.

SMBConfidentThe

< 6 >

Contents

Co

ver

Sto

ryC

ase

Stu

dy

ç

Vir

tual

izat

ion

Feat

ure

Soc

ial M

edia

Fea

ture

ç

< 6 >

SMBBEAT

top from a field of close to 300 submissions. In the category of Backup and Recovery, Symantec Backup Exec 2010 was the winner for the solution’s new integrated features such as archiving, deduplication, and Granular Restore Technology, as well as its ease of use. Winning in the Security category, Symantec Endpoint Protection Small Business Edition 12 was recognized for providing small businesses with the same software features designed for larger enterprises, namely a centrally managed security system, but with a price and ease of use for SMBs. To read more, click here.

Expanding the Symantec Information Protection PortfolioSymantec recently announced expansion of its SMB Protection Portfolio, which will give SMB customers greater flexibility when it comes to protecting crucial business information,

such as bank account numbers, credit card information, and customer and employee records. Symantec Protection Suite Advanced Business Edition provides SMBs with complete protection that includes endpoint protection and messaging security, hosted options for email and Web security, and endpoint and server backup and recovery. Three primary features of the new software are its enhanced level of complete protection, business continuity protection, and ease of management. To read more, click here.

Symantec Enhances LicensingSymantec recently announced enhancements to its subscription-based licensing program for partners, offering more options and greater rewards. The ExSP Licensing Program allows Symantec partners to choose to buy Symantec software in a monthly subscription-based model, which

Continued from previous page

ThinkTank

To help SMBs protect valuable business information, Symantec announced the expansion of its SMB Information Protection portfolio, which includes

Symantec Protection Suite Advanced Business Edition. The company also offered the following protection tips.

1. To ensure propriety information is safe, particularly bank and credit cards, implement an integrated security and backup solution. SMBs can suffer financial ruin from a single breach, an easily preventable occurrence.

2. Look at where information is stored and protect those areas with encryption and security updates, as well as enforcing password management for employees, which can help protect data on a lost or hacked laptop.

3. Have a disaster recovery and backup solution in place for the unexpected calamity. With many SMBs operating 24x7, a system failure could mean disaster for a business.

4. Time is valuable, which is why an email and Web security solution is important for eliminating time-consuming spam and email threats. Educate your employees on best email practices.

5. Keep employees educated on the latest malware threats and put a formal Internet security policy in place.

To learn more, click here.

5 Tips for Protecting InformationSymantec expands its SMB Information Protection portfolio

Continued on next page *

Confidence in a connected world.

SMBConfidentThe

< 7 >

Contents

Co

ver

Sto

ryC

ase

Stu

dy

ç

Vir

tual

izat

ion

Feat

ure

Soc

ial M

edia

Fea

ture

ç

< 7 >

ThinkTank

SMBBEATContinued from previous page

provides greater flexibility in how solutions are delivered to customers. With a low-minimum entry point, the program is accessible by a wider range of partner sizes, helping those partners who provide Symantec solution-based services to lower their up-front costs. Offered to large service providers since 2006, the program is now providing a more streamlined and simplified process for all segments of Symantec’s partner community, including SMB partners. To read more, click here.

World Cup MalwareEveryone knows it’s easy for fans to get swept up when it comes to their favorite team, including cybercriminals. According to a Symantec MessageLabs Intelligence blog, a two-headed malware attack appeared recently that targets Brazilian business executives with World Cup-

related enticements. The scam uses a tainted PDF attachment and malicious link with subject lines such as “If Brazil wins, you also gain!” to lure its victims into downloading malicious content. Symantec officials labeled at least 45 such socially engineered malware emails that first appeared prior to the start of the World Cup soccer tournament. The emails spoof a popular sportswear company, which is also a World Cup sponsor, increasing the odds for infection by including both the contaminated PDF and malicious link. Hackers are taking advantage of the level of fervor for soccer in Brazil, a winner of five World Cups, as well as a top target for cybercrime. But while soccer fans have to wait another four years for the next World Cup, rest assured that cybercriminals won’t be taking any breaks. To read more, click here.

Apprise Software

Reducing TCO with Symantec

Hosted Services

John Septimus Roe Anglican

Community School

Protecting 900+ endpoints is a

one-person job

Tonar Industries

Reclaiming 25 hours productivity,

while blocking 99 percent of spam

Trailboss Enterprises

Protecting centralized data

saves money and time

Treehouse in the Glenn

Reducing storage volume by

50 percent

Verus Claims Services LLC

Eliminating 95 percent of junk

mail with SHS

SUCCESS in ACTION

We call this our “Rubic’s” cabling cube. Bob traced all of the cables

back to their original ports last year and got a promotion by labeling

each one at their output.

Confidence in a connected world.

SMBConfidentThe

< 8 >

Contents

Co

ver

Sto

ryC

ase

Stu

dy

ç

Vir

tual

izat

ion

Feat

ure

Soc

ial M

edia

Fea

ture

ç

< 8 >

TOOLSSymantec Small Business Check-up See if your organisation is fit for today’s information security challenges.

Don’t Put Your Business at RiskCalculate the cost of a system outage

OFFERSNew! Symantec Protection Suite Advanced Business Edition Trial Download

Price DiscountsSavings on Symantec Protection Suite Small Business Edition and Symantec Endpoint Protection Small Business Edition.

Save up to 35% on Backup and Recovery Solutions

WORD TO THE WISEState of Spam and Phishing Report

Simplify Your Relationship with Endpoint Security

Ensure Complete Protection for Your Company’s Email

Targeted Trojans: The Silent Danger of a Clever Malware

Top Ten Web Threats and How to Eliminate Them

REALITY CHECK TECH BRIEFS Five Challenges You Need to Address About “Going Virtual”

Top Five Information Protection Tips for SMBs

Social Networking Tips for Recent Grad Employees

Your Business in a Socially Networked Environment

ThinkTank

STREAMINGWATCH: Is Your Business Fully Protected?

WATCH: Top Ten Backup Mistakes in Virtual Environments…and How to Avoid Them!

s

WATCH: Simplify Endpoint Security Management with the Power of the Cloud

WATCH: Bandwidth Bandits—Don’t Let Them Drain Your Network Resources

WATCH: Risks to Your Small Business

WATCH: The Smart Route to Windows 7

s

çç

Confidence in a connected world.

SMBConfidentThe

< 9 >

Contents

Co

ver

Sto

ryC

ase

Stu

dy

ç

Vir

tual

izat

ion

Feat

ure

Soc

ial M

edia

Fea

ture

ç

< 9 >

The Confident SMB is looking for IT professionals to share their expertise on how they’re using Symantec tech-nology to address small and midsize business challenges today and into the future. Submit your thoughts and analysis on lessons learned, tips and tricks, and best practices!

Send in your contributed article submissions to

theconfidentsmb_editor@symantec.com for an opportunity to be featured in the next issue of The Confident SMB. To view the contributed article submission guidelines, click here.

Calling all IT professionals!KNOWLEDGE SHARING

ThinkTank

Feature HighlightsNew XPF or Extensible Package Format for the Workspace Suite Find out how the new package format affects you. Check out this download that will help you make the transition.

A brief introduction for Work-space Corporate and RemoteLearn how Workspace Corporate and Remote can boost productivity.

Symantec Endpoint Protection Small Business Edition 12– clients missingA solution for when clients are missing after installing SEP SBE 12 on a new server.

How Symantec AntiVirus detects viruses This article explains how Symantec Antivirus works to protect your system.

SMBs are cracking down on information protectionSymantec’s 2010 Small and Mid-sized Business (SMB) Information Protection Survey are in and they tell a different story in 2009.

BUILDING CONNECTIONS

Symantec Connect is your peer-to-peer technical community of more than 180,000 registered users: ask questions; get answers; access articles, videos, and blogs; learn about

upcoming product releases, tips on best practices, and more. It’s your perfect first line of support.

Confidence in a connected world.

SMBConfidentThe

< 10 >

Contents

Co

ver

Sto

ryC

ase

Stu

dy

ç

Vir

tual

izat

ion

Feat

ure

Soc

ial M

edia

Fea

ture

ç

< 10 >

The Confident SMB Blog Get insights and highlights of new content, and interact with The Confident SMB team. Symantec Facebook Page Readers with Facebook accounts can connect and share ideas with Symantec while also receiving notifi-cation of each new issue. Become a fan today. Twitter Tweeting on everything from the new The Confident SMB articles, research reports, podcasts, webcasts, custom-er successes, and more, the Symantec Publishing Twitter account keeps Symantec customers and partners up to date. Start following the tweets today.

Linkedln Exchange tips and strate-gies with peers by joining The Confident SMB group on LinkedIn.com.

SOCIAL MEDIA

ThinkTank

EVENTSSymantec Vision 2010 5-7 October – Barcelona Get ready now and be part of a fresh new Symantec Vision with more energy, experts, and information than ever before. With many specialized knowledge tracks and the latest on industry trends all waiting for you.

Find a ResellerFind the perfect partner to help you manage your IT needs

Trialware DownloadsTrial version of Symantec products are available for download

Symantec eLibrary: A Subscription for SuccessOne-year subscription gives you access to hundreds of Symantec training modules

Chat with a Sales Specialist NowSecurity made simple. Chat directly with a specialist now

License Renewal CenterGet continued protection for your product today

PodcastsFor people on the go, pod-casts deliver news, product information, and strategies you can useCustomer SuccessSee how other SMBs succeed with the help of Symantec

Hosted ServicesSecure and manage your information using the power of cloud computing

Education ServicesMaximize your IT investment with a skilled, educated workforce

Symantec ConnectA technical community to help your IT team keep your systems up and running

RESOURCESVisit us online at Small Business Solutions and Midsize Business Solutions and take advantage of a world of resources to help you have confidence in your connected world.