timely tips on how to optimize your social media content

www.edsocialmedia.com

Sponsored by:

TM

Webinar: Timely tips on how to optimize

your social media content

with Peter Baron, @peterdbaron

Tuesday, January 31, 2012

http://www.edsocialmedia.com


http://www.edsocialmedia.com/2012/01/webinar-timely-tips-on-how-to-optimize-your-social-media-content/








Have you reserved your channel?http://www.youtube.com/user/MySchool


http://www.youtube.com/user/MySchool


48 hours of video are uploaded every minute, resulting in nearly 8 years of content uploaded

every day


Over 3 billion videos are viewed a day


800M unique users visit YouTube each month


Prime opportunity for schools to be seen!(the competition’s pretty light...)


Pro Tip: Take 5

minutes to optimize

your video’s


https://ads.youtube.com/keyword_tool




Pro Tip: Don’t forget to link back to your site!


Pro Tip: Linking

from your site helps as

well!


Pro Tip: Annotations

rock!


Schools on YoutubeThe Webb School (TN) Ridley College The Webb Schools (CA)


Mine your database for (alums, parents, etc.) for followers



Engage your followers




Use #hashtags to brand your tweets and join conversations





Consider streaming your tweets through your site






An active twitter account sends search signals to google & bing







Avoid auto tweet your Facebook updates & vice versa







Avoid auto tweet your Facebook updates & vice versa

Take the time to author unique status updates on each platform


Photo credit: http://www.flickr.com/photos/gerlos/3119891607/sizes/l/

Search Landscape



Only if

you’re

logged into

google+.


Circles badge: https://developers.google.com/+/plugins/badge/config


https://developers.google.com/+/plugins/badge/config




+1 badge: http://www.google.com/webmasters/+1/button/






So why do I Care?


http://www.seomoz.org/blog/why-every-marketer-now-needs-a-google-strategy






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AdmissionsQuest - Private School

https://plus.google.com/u/0/b/115794935162165459925/115794935162165459925/posts




AdmissionsQuest - Private School

https://plus.google.com/u/0/b/115794935162165459925/115794935162165459925/posts?Tuesday, January 31, 2012

Concord Academy Stoneleigh-Burnham School

Eaglebrook School The Loomis Chaffee School

Schools on Google+


www.edsocialmedia.com

The edSocialMedia Summit:

the social media event for schools, higher ed &

non-profits on April 4 in SF!

Sponsored by:

TM

Webinar: How to Successfully Manage a Student & Faculty Blog on Tuesday, Feb. 14




http://www.edsocialmedia.com/2012/01/webinar-how-to-manage-your-social-media-presence-online-marketing-in-40-hours-a-week/














timely tips on how to optimize your social media content

Technology

pro tip

followers use

photo credit

search signals

active twitter account

facebook updates

webb schools ca

search landscap e