tomahawk wayfinding report

Tomahawk, WisconsinCommunity Wayfinding Technical Report

April 2012

arnett muldrow& A S S O C I A T E S

prepared by

316 West Stone AveGreenville, SC 29609

www.arnettmuldrow.com864.233.0950

in conjunction with:

C O M M U N I T Y W A Y F I N D I N G T E C H N I C A L R E P O R T | Tomahawk, Wisconsin

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IntroductionThis technical service report has been provided by Wisconsin Main Street in conjunction with Main Street Tomahawk, Downtown Professionals Network, and Arnett Muldrow & Associates. A two-day workshop was held on March 28-29, 2012, during which a committee of community stakeholders worked with the consultant team to develop a draft version of the wayfinding system contained in this report. Over the following three weeks, the system was revised and the final system is detailed in this document.

System CharacteristicsThe wayfinding system outlined in this report contains a sign typology which is explained below:

GatewaysGateway signs welcome residents and visitors to the community. These signs also establish the outer boundaries of the wayfinding system.

TrailblazersThe majority of signs outlined in this system are trailblazers, which may feature one-to-three community destinations as well as directional arrows that correspond to these destinations. These signs feature lettering with a cap height of either four or six inches, depending upon the speed zone where the sign is to be place. (In speed zones 30 MPH and below, cap height should be four inches. Otherwise, a six-inch cap height is required.)

ParkingAll municipal parking lots should be clearly signed. Parking signs should share typeface and branding elements with other system components.

KiosksA well-designed kiosk will provide a comprehensive range of local information for both the resident and visitor. Most kiosks will include a large area map as well as printed collateral featuring local attractions and/or fold-out maps.

Specialty SignageThese signs denote districts (ex., “South Tomahawk Avenue District”) and other features (ex., “A Wisconsin Main Street Community”). Such signage should be deployed sparingly and in accordance with strategic goals, such as the promotion of special events.


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Project NotesRenderingsAll sign drawings in this document are conceptual only. It is the responsibility of the Client to ensure the compliance of all elements of the signs with all federal and state regulations. Placement of signs is also subject to WIDOT approval and must comply with all applicable federal and state codes.

Codes and RegulationsAll recommendations in this document are subject to the regulations and codes enumerated in the Manual on Uniform Traffic Control Devices (2008 ed.) as well as WIDOT addenda to the federal document. All recommendations in this report are subject to WIDOT approval. All sign copy will be Clearview Highway or equivalent FHWA/AASHTO-approved typeface. The final size and placement of sign copy is subject to WIDOT approval. The types, size, and placement of arrows and other directional features will comply with MUTCD standards. All installed signs will meet federal and state requirements for minimum height and breakaway features.

Project PhasingThe wayfinding system is divided into two phases, primarily based upon a future streetscaping project for Somo Avenue.

Online ResourceAn online version of the technical service report may be found at the following web address and QR code:http://maps.google.com/maps/ms?vps=2&ie=UTF8&hl=en&oe=UTF8&msa=0&msid=205776934961479258659.0004bc4d1dc041b79cd68


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North 4th St.District

VisitorInformation

Downtown

Tomahawk

VisitorInformation

Downtown

Library

Tomahawk

Library

Tomahawk

T-1 SpecsCap Height: 4”Phase I

T-2 Specs Cap Height: 4”Phase I


T-1Gateway

T-1

T-2

T-3

T-2T-3

K-2

K-2NotesVisitor kiosk adjacent to Veterans Memorial Park should include a map of Tomahawk that includes its trail systems as well as the Hiawatha Trail.

K-1NotesKiosk containing area map and destinations as well as printed collateral (brochures, fold-out maps, etc.).

K-1

Parking


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T-4T-5

Downtown

SARA Park

Tomahawk

City Hall

SARA Park

VisitorInformation

Tomahawk

Downtown



T-4 T-5

T-6T-7



T-6

T-7

VisitorInformation

SchoolsComplex

Tomahawk

VeteransMemorial Park

SchoolsComplex

VeteransMemorial Park

Tomahawk

VisitorInformation

K-3

K-3NotesKiosk containing area map and destinations.

Parking


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T-8


T-9


T-10

SARA Park

Library

Tomahawk

Dog Park

Library

VisitorInformation

Tomahawk

SARA Park

City Hall

Tomahawk

T-8

T-9

T-10T-11

T-12

T-13

T-14

K-6


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T-11 T-12

T-13


T-14

Downtown

Tomahawk

Bradley Park

Tomahawk

Bradley Park

Tomahawk

Bradley Park

Tomahawk

K-6NotesRoll-out sign featuring magnetized event stickers (to be managed by TMS in partnership with the City).


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S. Tomahawk Ave.District

VisitorInformation

Tomahawk

Downtown

S. TomahawkAve. District

Downtown

VisitorInformation

Tomahawk


T-15


T-16

T-15

T-16Gateway

SG-1

SG-1

SG-1 Specs Phase INotes: District Signage

South TomahawkAvenue District

Welcome


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S. TomahawkAve. District

Downtown

VisitorInformation

Tomahawk

SchoolsComplex

Downtown

VisitorInformation

Tomahawk


T-17

T-18 Specs Cap Height: 6”Phase II

T-18

T-17

T-18Gateway

Gateway

SG-2

SG-2

SG-2 Specs Phase IINotes: District Signage

A Wisconsin MainStreet Community

Tomahawk


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Downtown

VisitorInformation

SchoolsComplex

Tomahawk


T-19


T-20

SchoolsComplex

Tomahawk


T-21

SchoolsComplex

Tomahawk


T-22

Pride Park

Tomahawk


T-23

Pride Park

Tomahawk

T-19

T-20

T-21

T-22

T-23


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K-4NotesKiosk with area map.

K-5NotesKiosk with area map and Hiawatha Trail map.

K-4 Parking

Parking K-5

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