tr-069 and the road to the smart home

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www.ovum.com © Copyright Ovum 2015. All rights reserved. TR-069 and the road to the smart home Rob Gallagher Director of Research Media, Entertainment & Consumer Ovum | Informa Business Intelligence

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www.ovum.com

© Copyright Ovum 2015. All rights reserved.

TR-069 and the road to the smart homeRob GallagherDirector of ResearchMedia, Entertainment & ConsumerOvum | Informa Business Intelligence

‹#›© Copyright Ovum 2015. All rights reserved.

Agenda

▪ TR-069 and the road to the smart home ▪ Rob Gallagher, Director of Research, Media, Entertainment & Consumer, Ovum

▪ TR-069 milestones and future requirements ▪ Kurt Peterhans, CEO, Axiros ▪ Alfeo Pareschi, Chief Strategy Officer, Axiros

▪ Q&A ▪ Rob Gallagher, Director of Research, Media, Entertainment & Consumer, Ovum ▪ Kurt Peterhans, CEO, Axiros ▪ Alfeo Pareschi, Chief Strategy Officer, Axiros ▪ Robin Mersh, CEO, Broadband Forum

‹#›© Copyright Ovum 2015. All rights reserved.

About Ovum and “The Future of the Smart Home”

About Ovum About the project

▪ Phase 1 (2012) ▪ The Broadband Forum commissions

Ovum to forecast TR-069 adoption

▪ Phase 2 (2014) ▪ The BBF commissions Ovum to update

its 2012 study ▪ Ovum surveys 250+ industry executives,

including 100+ at service providers

▪ Phase 3 (Fixed Access Summit, 2015) ▪ Ovum publishes selected results in a

white paper sponsored by Axiros

▪ Phase 4 (May 2015) ▪ Ovum, Axiros and BBF host a webinar

diving deeper into the project’s findingsA global research and advisory firm connecting telecoms, media and IT.

Part of Informa Group.

‹#›© Copyright Ovum 2015. All rights reserved.

About the TR-069 CPE WAN Management Protocol

▪ Diagnostics and measuring performance

▪ Enabling customer self-install

▪ Enabling customer self-service

▪ Informing customer service and troubleshooting

▪ Initial provisioning of services

▪ Managing and upgrading firmware

▪ Powering device configuration portals

▪ Provisioning new services to existing devices

▪ Supporting third-party CPE bought by subscribers

▪ Supporting third-party smart-home devices

▪ Visualizing subscribers’ in-home networks

TR-069 is a technical specification that defines a common communication protocol that enables broadband service providers to remotely configure devices, enable end-to-end delivery of new services, and then manage and support those devices and services.

‹#›© Copyright Ovum 2015. All rights reserved.

Response Count

Response Count 100 %

Two out of five SPs confirm adoption of TR-069

Yes 100 %

Note: 111 service providers Source: Ovum

Q. Does your organization use the TR-069 protocol to manage devices connected to its network?

‹#›© Copyright Ovum 2015. All rights reserved.

TR-069 is delivering real business benefits today

Q. What benefits has TR-069 brought to your organization?

Enabled new and improved services

Fewer call center queries

Accelerated time-to-market

Improved customer satisfaction

Greater visibility of service performance

Reduced “truck roll” or field maintenance

Lower installation costs

Faster fault resolution

Simplified service delivery

0 % 20 % 40 % 60 % 80 %

Note: 45 broadband service providers committed to using TR-069 Source: Ovum

‹#›© Copyright Ovum 2015. All rights reserved.

TR-069 adoption will pass 356m devices in 2016…

Global, installed base of TR-069-enabled CPE by type, 2013-2016

-

100.000

200.000

300.000

400.000

2013 2014 2015 2016

Residential gatewayTV settop boxFemtocellIP phoneOther

The estimate of 269m TR-069-enabled devices by end-2014 marks an increase on a projection of 250m made Ovum as part of the 2012 study commissioned by

the Broadband Forum.

‹#›© Copyright Ovum 2015. All rights reserved.

…driven by three technology mega-trends

1. • Superfast broadband

2. • Multiplay bundling

3. • Smart home and IoT

‹#›© Copyright Ovum 2015. All rights reserved.

1. Taking cost out of the move to superfast broadband

Global, fixed-broadband subscriptions by technology

generation, 2014-2019

- 0

150.000.000

300.000.000

450.000.000

600.000.000

2014 2015 2016 2017 2018 2019

Next generationPrevious generation

Global, fixed-broadband subscriptions by selected next-

generation technologies, 2012-2019

00

50.000.000

100.000.000

150.000.000

200.000.000

2012 2013 2014 2015 2016 2017 2018 2019GPONDOCSIS 3.0VDSL

DOCSIS 3.0: Multiplay

VDSL: Self-install

GPON: Lower TCO

xDSL, fiber and cable operators alike are using the move to NGA to roll out TR-069-enabled residential gateways to new and existing subscibers.

‹#›© Copyright Ovum 2015. All rights reserved.

1. Taking cost out of the move to superfast broadband

Global, fixed-broadband subscriptions by technology

generation, 2014-2019

- 0

150.000.000

300.000.000

450.000.000

600.000.000

2014 2015 2016 2017 2018 2019

Next generationPrevious generation

Global, fixed-broadband subscriptions by selected next-

generation technologies, 2012-2019

00

50.000.000

100.000.000

150.000.000

200.000.000

2012 2013 2014 2015 2016 2017 2018 2019GPONDOCSIS 3.0VDSL

DOCSIS 3.0: Multiplay

VDSL: Self-install

GPON: Lower TCO

xDSL, fiber and cable operators alike are using the move to NGA to roll out TR-069-enabled residential gateways to new and existing subscibers.

‹#›© Copyright Ovum 2015. All rights reserved.

2. Making multiplay work across multiple devices…

Global, multiplay bundle subscriptions by type and share of total consumer broadband connections, 2012-2018

- 0

150.000

300.000

450.000

600.000

2012 2013 2014 2015 2016 2017 2018

Dual-play broadband (fixed-line broadband and voice)Triple-play broadband (fixed-line broadband, TV, and voice)Quad-play broadband (fixed-line broadband, TV, voice, and mobile)Other broadband bundle combinationsTotal consumer fixed-line broadband connections sold as part of bundle

‹#›© Copyright Ovum 2015. All rights reserved.

…redefining telco TV’s role in multiplay competition

Ovum defines “telco TV” as: “the provision of TV and video services by or via a company with origins in the telecoms or broadband business.”

Disruptive telco-TV strategies:

▪ Look beyond IPTV ▪ Bundle aggressively ▪ Target the low-end

The role of TR-069:

▪ Support multiplay bundles ▪ Advanced TV settop boxes ▪ New low-cost devices

Global, telco-TV connections and share of pay-TV connections, 2012-2019

- 0

75.000

150.000

225.000

300.000

2012 2013 2014 2015 2016 2017 2018 2019

Cable/MMDSDirect to home (DTH)IPTVTerrestrialTelco share of pay-TV connections

‹#›© Copyright Ovum 2015. All rights reserved.

3. Enabling the “fifth play”: Smart home

Q. Does your organization plan to offer these smart-home services?

Whole-home audio eg. Sonos-like services

Connected-car management

Home healthcare

Cloud gaming/video games-on-demand

Video-calling/home telepresence

Home energy management

Multiscreen TV

Home control

Home security

0 % 25 % 50 % 75 % 100 %

Yes No Uncertain

Note: 111 service providers Source: Ovum

‹#›© Copyright Ovum 2015. All rights reserved.

New challenges posed by the smart home

▪ Third-party services: Over 60% of respondents stated that broadband operators will be one of the most influential types of organisation in terms of defining and enabling smart-home services, but in terms of individual companies…

▪ Customer support: 7 out of 10 service providers plan to base their smart-home strategies on bundles featuring third-party-branded services and devices.

Which consumer-facing companies will be most influential in defining and enabling smart-home services?

AT&T

Microsoft

Samsung

Apple

Google 0,604

0,546

0,473

0,285

0,146

‹#›© Copyright Ovum 2015. All rights reserved.

The importance of managing quality

Operator

▪ Best broadband access

▪ Best mobile broadband

▪ Single hub that links all networks and smart home devices together

▪ Overarching apps that utilizing both fixed and mobile network assets to provide true value

Specialist service providers

▪ Smart meters

▪ Home security

▪ Home automation

▪ Healthcare

Consumer electronics vendors

▪ Smart appliances

▪ Smart devices

▪ Sensors

Focus on providing the best possible quality broadband

service

Accept that these players may also be present

Accept that these players may also be present

▪ Return on investment: “Customer willingness to pay” (44%) “cost of devices” (43%) were rated the greatest challenge posed by smart-home services, after “establishing interoperability” (49%).

‹#›© Copyright Ovum 2015. All rights reserved.

The role of TR-069 in the smart home

Note: 45 broadband service providers committed to using TR-069 Source: Ovum

Q. What kind of role do you think TR-069 will play in your organization’s deployment and management of these smart-home devices and services?

0 %

25 %

50 %

75 %

100 %

Home security Home energy management Home healthcare

MajorMinorNo roleUncertain

Overall, 80% of survey respondents stated that TR-069 protocol will play a significant role in their smart-home strategies.

‹#›© Copyright Ovum 2015. All rights reserved.

Virtualisation and the smart homeQ. Does your Organization plan to “virtualize”

any home broadband service features by resourcing and managing them within the

network instead of within the customer premises equipment (CPE) or TV set-top box

(STB)?

100 %

Note: 111 service providers Source: Ovum

‹#›© Copyright Ovum 2015. All rights reserved.

Virtualisation and TR-069Do you think virtualization of certain home broadband-related services will result in your Organization using TR-069 more or

less?

100 %

Note: 111 service providers Source: Ovum

‹#›© Copyright Ovum 2015. All rights reserved.

In summary

▪ Service providers say TR-069 is bringing real business benefits today

▪ The move to superfast broadband and multiplay will accelerate adoption

▪ The number of TR-069-enabled devices in use will pass 356m in 2016

▪ The smart-home will pose new device-management challenges

▪ Keeping control of the residential gateway will be critical

▪ TR-069 is well-placed to support the burgeoning “Internet of Things”

‹#›© Copyright Ovum 2015. All rights reserved.

Milestones of TR-069

The Story

■ A Broadband Forum technical specification - 1st published in 05-2004

■ To “manage” large-scale end-user devices (2) centrally from remote

■ Since this time constantly refined and enriched - Amendment 5, Version 1.4

■ End-user devices: IADs (router, modems, …) + devices in the home

■ To “manage”: to (re-) provision, to monitor, to support, to collect all information available direct on the devices in the field

‹#›© Copyright Ovum 2015. All rights reserved.

The Past

■ A Broadband Forum technical specification - 1st published in 05-2004

■ With amendments in 06, 07, 10, 11 and Nov 13 to version 1.4

■ From 2004 to 2015 it evolved

- from static management of “fixed line DSL networks”

- to the de-facto standard protocol for large-scale network-independent management of ALL kind of devices

- as an 'access agnostic' protocol, applicable across all types of access operators.

Milestones of TR-069

‹#›© Copyright Ovum 2015. All rights reserved.

Milestones of TR-069The Presence

■ Around 25% of all broadband lines worldwide - managed by TR-069! ■ We see nearly no green-field left nowadays - nearly all operators do run

to a certain extent an ACS-ecosystem ■ We see a very fast growing amount of device manufacturers enriching

their functionality with TR-069 ■ We see in nearly all major device-tenders the request for TR-069

capability ■ TR-069 meanwhile endorsed by 3GPP, Small Cell forum, ITU, ETSI,

Home Gateway Initiative, WiMAX Forum, … TR-069 made its way from DSL routers to all kind of IADs (routers, gateways, modems, …) to the residential home (STBs, VoIP-boxes) to Smart GWs and the Connected Home!

‹#›© Copyright Ovum 2015. All rights reserved.

Milestones of TR-069The Case

■ Patton: ISKON Reports Faster Deployment, Troubleshooting, and Lower OpEx with Patton Element Management System for SmartNode

■ http://www.axiros.com/customer-success-stories/patton-axiros-reality-check-iskon-tr069

‹#›© Copyright Ovum 2015. All rights reserved.

Milestones of TR-069Where to go for a jump start?

■ News on TR-069: https://tr069.wordpress.com/

■ In General: http://www.axiros.com/tr-069/

■ Knowledge Base: http://www.axiros.com/knowledge-base/

■ Broadband Forum: http://www.broadband-forum.org/technical/download/TR-069_Amendment-5.pdf

■ Device Manufacturer Use / Business Case: http://www.axiros.com/customer-success-stories/patton-axiros-reality-check-iskon-tr069

‹#›© Copyright Ovum 2015. All rights reserved.

Challenges for SmartHome Deployments

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The role for TR-069

■ Designed for extensibility to new interfaces and new devices

■ Extends the use of RPCs and Web Services to all devices in the pemise

■ Encourages Interop via Data models

■ Strong security framework

■ Conceived for extreme scalability

‹#›© Copyright Ovum 2015. All rights reserved.

What else the market is asking for ?

■ Further extend the adoption: ■ Constrained devices ■ Heterogeneous Networks

■ Increased support for Application Lifecycle Management ■ Multi-sided adoption model – no longer service provider centric ■ Improvements on notification:

■ Real time ■ Deterministic ■ Lightweight

www.ovum.com

© Copyright Ovum 2015. All rights reserved.

Thank you.To access, Ovum’s “Efficient and Automated Smart Home Rollout” white paper: http://www.ovum.com/efficient-and-automated-smart-home-rollout/

Rob Gallagher

Director of ResearchMedia, Entertainment & Consumer

Ovum | Informa Business Intelligence+44 (0) 7876 791 092

[email protected]@robdgallagher

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