Transnational Programmes and Projects

Prof. (FH) Dr. Karl C. EnnsfellnerCEO

Prof. (FH) Mag.Eva Werner, hon. prof.Rector (FH)

Mag.Ulrike PrommerCEO

foreword “In a globalised and knowledge-based world, demand for education and training has soared in recent years. In particular, the emerging economies of Eastern Europe and Asia have an increasing need for qualified experts in a variety of fields.

In the past few years, the IMC University of Applied Sciences Krems has succeeded in positioning itself in these regions as a leading provider of educational services in fields of the University‘s core competencies.

We are an institution of higher education offering government-accredited bachelor and master programmes.

All our degree programmes have a strong practical focus andare tailored to the needs of the professional arena, helpingstudents to prepare for their careers. Studying at the IMC Krems is a life-changing experience thanks to the professional support of our lecturers, a learning environment that promotes mutual respect, and our first-class facilities.

Our state-of-the-art degree programmes are designed andtaught by a team of lecturers who ensure that courses satisfythe needs of the labour market. This approach is the basisof our students‘ success and gives them a head start on theirchosen career path.”

The IMC Krems Managing Team

welcome to the Imc KremsStudying the international way

top ranKed In austrIaWith international outlook and practical focus

With international outlook and practical focus

VIsIon As a university with a strong international reputation, we aim to develop innovative solutions based on our core competences.

mIssIonWe are an Austrian university with an international focus. We offer practice-oriented degree programmes tailored to the needs of business and industry. Our programmes fulfil international university standards, thereby ensuring that our students are fully qualified to assume high-level positions in business and society. We constantly integrate our graduates and partners in the university‘s ongoing development, resulting in continuous improvements in the quality of teaching and research.

ValuesOur culture is built on:

Commitment Fairness Mutual trust Openness towards diversity and a willingness to provide personal support A sense of responsibility

Venues

Campus Krems – modern

The Campus Krems, designed by one of Europe‘s most renowned architects, exudes international flair. The blend of study and leisure facilities makes for an excellent learning environment. The site offers a first-rate library, seminar rooms and state-of-the-art laboratories, as well as a student residence, arts cinema, hotel, cafeterias and recreational facilities.

International Campus Piaristengasse –traditional

The International Campus Piaristengasse is located in a former monastery. It features the magnificent Baroque Piaristenhall with its 17th century stucco ceiling, modern seminar rooms in converted wine cellars and a beautiful inner courtyard, all of which create an exciting and extraordinary study environment that is second to none.

outstandInGplacesTwo amazing locations in the heart of the university town Krems

unIque enVIronmentIn the heart of Europe. Its political and social stability makes Krems a perfect place to study

unIque enVIronment

Krems Krems is the eastern gateway to the Wachau Valley, just a short drive from Vienna. Set in one of Europe‘s most picturesque river landscapes, the city’s history stretches back more than a thousand years.

The historic town centre is one of the most beautiful in Europe. Over the centuries, builders and architects have created a unique character that has been lovingly cared for and preserved.

These efforts have not gone unnoticed. In 1975 Krems was designated a Model City for Historical Preservation, and in 2000 it was added to the UNESCO World Heritage List.

All this history could give the impression that time has stood still. But in reality, Krems is very open to modern life: contemporary art and culture play an important role, adding variety and energy to public spaces throughout the city.

Krems also has a rich tradition as an economic and educational hub. It is a major centre of Austrian education with state-of-the-art infrastructure and public transportation. Students from all over the world play a vital part in the life of this city.

Krems has been named the town with the highest living standard in Austria:

It harmoniously blends traditional and modern values It is well-known for its culture and hospitality It creates an excellent climate for studying and research

Universities of Applied Sciences in Austria – Characteristics

University-level education with a strong practical focus Applied research tailored to the needs of business and society Commercial and professional networks Entrepreneurial mindset

IMC University of Applied Sciences Krems

The IMC University of Applied Sciences Krems is run as a private limited company and operates according to a public-private-partnership model.

Facts and Figures Established in 1994 Legal form: limited company More than 2,400 students More than 600 students enrolled in transnational programmes International faculty and staff Awarded the Foundation for International Business Administration Accreditation (FIBAA) seal of approval Certified according to the ISO 9001:2000 quality assurance standard Accreditation by the International Centre of Excellence in Tourism and Hospitality Education (THE-ICE) for the Tourism and Leisure Management bachelor and master degree programmes International accreditation seal of the German agency ASIIN for Life Sciences degree programmes

InstItutIonal structure

Executive Management

Rectorate

InstItutIonal structureA perfect cooperation between Executive Management and Rectorate

proGrammesFull-time and part-time formats

* Subject to accreditation by the Agency for Quality Assurance and Accreditation Austria

proGrammesFull-time and part-time formats

Programme Language

Bachelor Master German English

Medical and Phamaceutical Biotechnology

Programme Language

Bachelor Master German English

Business Administration

Business Administration and E-Business Management

Business Administration for the Public Health Sector

Environmental and Sustainability Management

Export-oriented Management

International Business and Export Management

International Wine Business*

Management

Management of Health Institutions

Management of SME

Marketing and Sales

Tourism and Leisure Management

Programme Language

Bachelor Master German English

Advanced Nursing Practice

General Nursing

Midwifery

Music Therapy

Occupational Therapy

Physiotherapy

BusIness

health

lIfe scIences

ECTS = European Credit Transfer System

High quality undergraduate andgraduate programmes

All of our degree programmes have a strong practical and international focus. Besides enhancing our students‘ employability, this also increases their chances of success on the increasingly competitive job market.

Our international focus More than 1,000 partner companies for student internships Over 110 partner universities in 34 countries Outgoing and incoming students each account for 10% of the total student number in a given academic year Eight foreign languages offered More than ten transnational programmes based on IMC curricula 40 % of our degree programmes are taught in English

credentIals

hIGh qualIty proGrammesWith an international focus

A unique learning environmentstudyInG the InternatIo

A unique learning environment

50

26Degree programmes

German

English

98%Employability of graduates

60%

40%

We offer English-language degree programmesand the opportunity to work and study abroad.

International student body

differentnationalities

Students from 50 differentnations give our university astrong international touch.

This makes us special

Employability An IMC Krems degree opens the door to long-term professional success.

Career prospects IMC Krems students enjoy unique career opportunities in Austria and abroad.

Internships Are a great opportunity to gain experience and make important business contacts.

Intensive support Comprehensive support from administrative and academic staff helps students to complete their degree in the minimum possible time.

Practical focus The students can quickly become part of business operations – implementing their knowledge in real-life projects, and benefiting from lecturers‘ expertise.

State-of-the-art infrastructure Excellent facilities make for an outstanding learning environment.

International learning Guest lecturers from around the world add a strong international focus to our courses.

International outlook IMC Krems offers English-language degree programmes and the opportunity to work and study abroad.

nal way

InternatIonal portfolIoIMC Krems has been offering quality-assured degree programmes since 1994

InternatIonal portfolIo

Thanks to the high quality of its programmes, the University has become a leading provider of educational and consulting services. The IMC Krems designs made-to-measure solutions for academic and business clients in the following areas:

IMC – TRANSNATIONAL EDUCATION

IMC – PROjECT DEvELOPMENT & PROjECT MANAgEMENT

Unique: Education and project management

The IMC Krems provides expert consulting on a variety of topics:

Education: e.g. consulting regarding academic, infrastructural or staffing requirements Tourism: e.g. feasibility studies for the tourism industry, full-scale projects in regional tourism development, or hotel classification systems Core competences: business studies, health studies, and life sciences

transnatIonal educatIonTransnational education involves the design and implementation of accredited degree programmes in cooperation with international partner universities at their home location. The IMC Krems operates a number of such transnational programmes geared specifically towards meeting the needs of local markets.

OvERvIEWKEy ASSETSStudents enrolled in transnational programmes can: Complete an Austrian degree that complies fully with international higher education standards Study in a familiar environment in their home country Gain access to European postgraduate programmes after completing their degree Benefit from the programme's practical focus and increase their job opportunities Improve their English commmunication skills Gain international experience

ObjECTIvES Prepare IMC Krems transnational students for an international career Meet the changing needs of the globalised labour market Foster cooperation between business and academia Promote public-private-partnerships in higher education Support the development of local education capacity Enhance intercultural understanding

accredIted deGrees For the needs of international markets

Academic know-how

Programme content Curriculum design Course descriptions Academic guidelines and manuals Academic capacity building

Academic and managerial quality assurance

Programme fully accredited in Austria Regular quality audits Quality coaching Thesis approval Chairing final examinations (BA/MA)

Lecturing services

Joint selection of local faculty Experienced IMC flying faculty members Leading industry experts as guest lecturers

Project management

IMC project manager as key account Administrative support Regulatory framework for operations

transnatIonal educatIon

accredIted deGrees For the needs of international markets

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proGrammes

UNDERgRADUATE PROgRAMMES

Language of instruction: English Foundation year: Depending on local education system bachelor programme: Three years, 180 ECTS Entrance requirements: IELTS 5.5 and successful completion of foundation courses Practical training: One internship (minimum 22 weeks) Academic degree: Bachelor of Arts in Business (BA)

gRADUATE PROgRAMMES

Language of instruction: English Master programme: Two years, 120 ECTS Entrance requirements: IELTS 6.0 and Bachelor degree Applied research or training: One internship (minimum 15 weeks) Academic degree: Master of Arts in Business (MA)

Duration: Flexible Content: Tailored to the client’s needs Location: Campus of IMC University of Applied Sciences or campus of a partner university Full service package: Including airport pick up of the participants, full board and accommodation, courses, company visits, expert talks, executive evening sessions, spare time activities, etc.

CUSTOMISED CERTIFICATE PROgRAMMES

unIVersIty educatIonAt the highest level

showcase proj ects

showcase proj ects

Partner institution and programmes

ATMU - Azərbaycan Turizm və Menecment Universiteti, baku Bachelor Programme Tourism and Leisure Management

ATMU - Azərbaycan Turizm və Menecment Universiteti, baku Master Programme Tourism and Leisure Management

azerBaIjan

Academic cooperation since 2007

Partner institution and programmes

Qiongzhou University, Sanya Bachelor Programme Tourism and Leisure Management

Qiongzhou University, Sanya Master Programme Environmental and Sustainability Management (start: fall term 2016)

chIna

Academic cooperation since 2006

latVIa

Academic cooperation since 2015

Partner institution and programme

Singidunum University, belgrade Bachelor Programme Tourism and Leisure Management

serBIa

Academic cooperation since 2012

Partner institution and programme

ventspils University College, ventspils Master Programme International Business and Export Management (start: fall term 2015)

showcase proj ects

Partner institution and programmes

Krok University, Kiev Bachelor Programme Export-oriented Management

Krok University, Kiev Master Programme Export-oriented Management

uKraIne

Academic cooperation since 2008

Partner institutions and programmes

Hanoi University, Hanoi Bachelor Programme Tourism and Leisure Management

Hue University, Hue Master Programme International Business

Maritime University, Haiphong Master Programme Management

Saigon University, Ho Chi Minh City Bachelor Programme Business Administration and E-Business Management (start: fall term 2015)

vietnam University of Commerce, Hanoi Master Programme International Business

VIetnam

Academic cooperation since 2006

showcase proj ects

showcase proj ects

Public management for competitive andinnovative cities

Duration: Four weeks

Client: Government of the Federal District, Brazil

Participants: Government representatives and civil servants from Brasilia

Key contents: Entrepreneurship, sustainable development and urbanization, smart cities, the city as a tourist destination, social competences

BrazIl

customIsed certIfIcate proGrammes

Duration: Flexible

Content: Tailored to the client’s needs

Location: Campus of IMC University of Applied Sciences or campus of a partner university

Full service package: Including airport pick up of the participants, full board and accommodation, courses, company visits, expert talks, executive evening sessions, spare time activities, etc.

showcase proj ects

VIetnam

ecuador

Train-the-trainer seminar on selected hygiene and midwifery topics

Duration: Five weeks

Client: Odelga Med

Participants: Midwives, nurses and doctors from Ecuador

Key contents: Epidemiology of infections, bacteriology and virology, organisation and technology to prevent and fight infections, topics concerning pregnancy and birth, management of emergencies

Tourism and Leisure Management

Duration: Four weeks

Client: Ministry of Education and Training, Hanoi, Vietnam

Participants: Tourism industry experts and civil servants from Vietnam

Key contents: Strategic management, regional development, destination management

showcase proj ects

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VIetnam

Supply Chain Finance

Duration: One week

Client: Bank of Investment and Development, Vietnam; Ministry of Finance

Participants: Bank managers, government representatives

Key contents: Factoring, structured finance, supply chain finance, international trends on financial markets

showcase proj ects

project deVelopment and project manaGement

OvERvIEWKEy ASSETS One-stop shop: full-line services from project design to implementation Innovative product development Cutting-edge concepts for regional tourism development Effective combination of academic and management know-how Comprehensive management support throughout the project Intercultural awareness Large network of business contacts

5 STEPS FOR SUCCESS 1st step: Fact-finding mission2nd step: Project design and offer3rd step: Feasibility study/business plan4th step: Implementation5th step: Training and/or management

Fact-findingmission

1

Project design and offer

2

project deVel opment & project mana Gement

Feasibility study/business plan

3

Implementation

4

Training and/ormanagement

5

project deVel opment & project mana Gement

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showcase proj ects

Overview

Project Development for an ancientCaravanserai in the city of Sheiki inAzerbaijan

Project goal Development of a pilot project to enhance regional tourism development

azerBaIjanSheki

Overview

Conversion of the historic grand Hotel Panhans into a multi-purpose tourism venue including Private apartments Five-star hotel Three-star seminar hotel International College for Tourism and Management (ITM)

Project goal Revitalisation of the region as a popular, year-round tourism destination

austrIa Semmering, Lower Austria

showcase proj ects

Overview

Feasibility study for Walvis bay Eco-Tourism Centre Eco-tourism college Seminar hotel Tourist information centre

Project goals Contribute to the area’s economic development Enhance the image of Walvis Bay as a tourism destination Position Walvis Bay as an education hub

namIBIa

Walvis bay

Overview

Feasibility study and business plan for a Centre of Excellence Tourism education at vocational and academic level Seminar hotel

Project goals Contribute to the area’s economic development Establish and develop tourism infrastructure Increase the supply of qualified employees for Jordanian enterprises

jordan Aqaba

showcase proj ects

oman

buraimi

Overview

Development of a University in buraimi

Project goals Design and implementation of academic programmes Implementation of organisation and management structures Management know-how Accounting and controlling

Consortium leaderIMC University of Applied Sciences Krems

Consortium partnersUniversity of Vienna, Vienna University of Tech-nology, University of Applied Sciences FH Cam-pus Wien, University of Bradford (UK)

omanMuscat

Overview

Development of the Oman Tourism College in Muscat

Project goals Design and implementation of diploma programmes in tourism and hospitality management Establishment of seminar hotel facilities Local capacity building ("Omanisation")

showcase proj ects

InternatIonal portfolIo

InternatIonal portfolIo

Version: 01/2015

IMC FACHHOCHSCHULE KREMS GMBHEFMD

IMC University of Applied Sciences KremsPiaristengasse 13500 Krems, Austria, Europe

T: +43 02732 802 0E: transnational@fh-krems.ac.atI: www.fh-krems.ac.at

Accreditations / Quality Labels

Ausgezeichnet von derÖsterreichischen UNESCO-Kommission