trends powerpoint
DESCRIPTION
Social Seating and how it is affecting the Hospitality IndustryTRANSCRIPT
Hospitality Trends
Jay NaatzKassidy LemmingerBaillye Durkin
Hospitality Marketing and Sales 001
Outline of Seat ID
• Historical overview• Reported Impacts• Reach and Scope
• Hospitality Industry Examples• Outside our Industry• Professional Interview• Potential Impacts
History
• Founders: Sani Sanilevich and Eran Savir
• “The Spark”o 2011o 2012
• Spreading out to other companies:o Satisflyo KLM Meet and Seato Facebelto Planelyo MHbuddy
• Aerosvit: first company to partner with
Reported Impacts
• Communication: faster• Cuts on cost• Revenue Generator• Marketing Enhancer • Qualities of Social Seating
o Mathematical Algorithms o People choseno Suggestions
Reach and Scope
• Online Dating• Foursquare and Loopt
o Appo Keeping tabs on Peopleo Things to do/People to see
• Hospitality Industryo Railroad Transportationo Sporting eventso Hotelso Music events
Hospitality Industry Examples
• Aerosvito Nov 13th 2012-Contracto Minimal to Expansiono Impressions
• Ticketmastero Competition-Copying ideao Worldwide connectiono Easy access and completely virtual
Outside our Industry
• Foursquare o “Checked-In” featureo Helpful hints, coupon, special offers
• Loopedo GPS featureso Shop aroundo Reservations and helpful hints
Professional Interview
• Eran Saviro Future Impactso Privacy Issues• Stalking• Information Sharing
o How it’s being reached out to Public