tribalpreneurs rickshaw

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Tribalpreneurs Rickshaw

WHERE.

We work in villages around Medha, in Satara district,

Maharashtra state, India (5 hours from Mumbai).

Context of rural India that we face:

450 millions live with less than 1.25USD/day

70% don't have access to safe water

86

58% use wood to cook leading to a lot of smoke

TRIBALPRENEURS RICKSHAW . 1

Mumbai

Medha

37.7 millions

per year affected by waterborne

diseases

584.000 per year die due

to diarrhea

488.200 per year die due

to indoor air pollution

WHO.

We work with 125 katkari tribal hamlets and villages.

With human-centered design methodologies we addressed 18 tribal villages (population we find their main needs:

lack of stable income remoteness of the villages and lack of mobility drinking water scarcity and quality lack of toilets (and diseases related to hygiene/sanitation) health problems due to fire-based cookers & lack of wood unavailability of education, electricity, housing and land rights social issues like alcoholism or family violence lack of self-sustainability, independence and self-esteem


Our main source of income is fishing. We spend about 6 to 9 hours per day, on the river and then selling it on the market, to receive from 2.5 to 6 dollars per day. During summer the lack of fish force us to work on nearby farms, 8 hours per day for 5 dollars if man and about 1.5 if woman.

We want new livelihoods that can provide us a stable income through the whole year.

“

”

WHY.


QUALITY OF LIFE

SELF SUSTAIN-ABILITY

CONSCI- OUSNESS

HAPPINESS!

AWARENESS

RAISING

APPROPRIATE SOLUTIONS

LIVELIHOODS PROMOTION

WHY.


QUALITY OF LIFE

SELF SUSTAIN-ABILITY

CONSCI- OUSNESS

HAPPINESS!

AWARENESS

RAISING

APPROPRIATE SOLUTIONS

LIVELIHOODS PROMOTION

sanitation

overcome lack of wood

healthy/efficient cookers

overcome lack of cold storage

safe drinking water

lighting solutions

social entrepreneurship as a driver

savings

local economy development

stable income

dignity and self-esteem

local resources, materials and skills

family planning alcoholism

health/sexual education

financial literacy

domestic violence

hygiene


Our solution is to establish a service that promotes the self-sustainability of local tribes through appropriate technologies that solve their community needs, supporting their livelihoods by helping them to become micro-tribal-entrepreneurs and providing solutions for the whole process (from skills development to the deliver of products to the end-users).

We believe in social entrepreneurship as a driver for community empowerment and local social and economy development, towards dignity and will to change.

WHAT.


WHAT.


micro-entrepreneurship development program for tribal people (with a focus on women)

social trading service for connecting the tribal hamlets and exchange their products

Tribal people as Tribalpreneurs

Social Trading Rickshaws


# micro-tribal-entrepreneurship development program (including financial literacy and support on the whole entrepreneurial process: manufacturing, marketing, packaging, quality control, etc)

# empower underprivileged tribes (with a special focus on women) using innovative and eco-friendly livelihoods based in appropriate technologies, recycled materials, low-cost approaches, etc

# use of app. tech. which can provide them a stable source of income while increasing their quality of life (e.g. efficient/healthy cooking-stoves)

WHAT.





WHAT.




# connecting all the tribal hamlets for buying and selling the products manufactured by them and raw materials (previously bought in bulk for selling low-cost to tribes)

# selling of other products which are important for their development (e.g. sanitary pads, school materials or soap)

# collection of savings for their future financial stability and resilience

# (together with a small commission on products)


HOW.

Our key activities are:

training in new livelihoods to micro-tribal-entrepreneurs

trading of products made by local communities and deliver them in nearby villages overcoming the mobility problems of tribes

connection with suppliers for bulk purchases in order to achieve lower prices and avoid discrimination due to caste

promotion of financial literacy and savings collection

We deliver:


Skills, awareness and quality of life

Support on the entrepreneurial process

New channel for products that

Promotion of sustainability and dignity instead of dependency

HOW.

Some remarks on the process:

we track progress (and measure impact) with points accordingly to their social development,

savings)

we foster pride and dignity by celebrating their achievements with badges and rewards (e.g. a family receives an achievement plate to hang on their door after reaching a certain amount of points or a community receives a solar street light for their village)

we tell the story of successful tribal entrepreneurs and evolved communities in order to inspire others and ignite their will to change (e.g. photos of happy families with a new solar light on the rickshaw)

they are the ones we decide what they want to do; we clarify the service we offer and their benefits and costs (e.g. small fee in order to get their commitment) and always stating that they are free to sell by their own means, innovate on the manufacturing process or produce in their own rhythm

local needs, promoting the improvement on their quality of life while giving a source of income


WHAT.

Some examples of products:

Craftspreneurs

Solarpreneurs

Briquettepreneurs

Sprinklepreneurs

Cookerpreneurs

Handicrafts with local/recycling materials

Low-cost solar cookers and solar dryers

Biomass briquettes for cooking

Efficient irrigation systems for farming

Efficient cooking stoves


WHAT.

Some examples of products:

Honeypreneurs

Waterpreneurs

Fridgepreneurs

Lightpreneurs

Toiletpreneurs

Beekeeping and selling of organic honey

Water filters made of local resources

Cold storage without electricity

Solar bulbs made of plastic bottles

Eco-toilets that use compost for trees


research and tests

success stories

EVALUATION AND IMPACT.

Tracking of progress real-time for quick adaptations on the process (e.g. routes, portfolio of products, marketing strategies, etc.)

number of families engaged and employment generation percentage of growth on the families income and savings (and its

stability along the year) achievement points earned by the families percentage of behavioral change in each hamlet (e.g. better

cooking methods, drinking filtered water, etc.) satisfaction of families (questionnaires regarding the process, the

quality of products, etc.) sales volume revenue (and the amount of villages we can scaling-up due to that)


BUSINESS STUFF.

Revenue comes from:

small commission on manufactured products when sold to tribes and higher commission if sold to traders or villagers

commission on other products (small commission in products like soap, sanitary napkins, seeds or school materials, and higher to other products like biscuits or mobile recharges)

fees from corporate advertisement on the rickshaw

This revenue is not for profit but rather for the sustainability of our service, allowing future scaling-ups and improvements.


SOME BENEFITS.

For tribes:

overcome mobility and marketing issues, lack of skills and decent job opportunities, exploitation from middlemen and caste discrimination while selling/buying

autonomy and freedom of choice allowed by no exclusivity (they

buying materials in bulk from suppliers and sell to all the communities at lower prices

flexibility on payments to allow low-income families to buy products while paying with their own made products

using a simple sms system for exchanging information between tribes and rickshaws (e.g. when they have products to sell/buy)


SOME BENEFITS.

And for sponsors:

big market waiting to be developed for selling products (that was before completely inaccessible for companies due to remoteness)

wide visibility for advertisement campaigns due to a new and innovative marketing channel in rural areas


healthy approach to corporate social responsibility focused on sustainability and long-term impact

opportunities for media appearance due to the novelty of the service and opportunities that can generate

QUICK WRAP-UP.

we create new markets and micro-entrepreneurs for them

we incentive will to change and dignity instead of dependency

we provide solutions to the whole chain (training, supplies, marketing, savings, awareness, etc)

we mix affordable solutions, appropriate technologies, upcycling/recycling and local or low-cost resources

we give visibility (to successful tribes, to sponsors, etc)

we keep in mind the sustainability and scaling-up of the service


WHO WE ARE.

AIILSG - All India Institute of Local Self-Government, a wide NGO with more than 80 years of experience and presence in all India, working on capacity building, research and social development.

SHRAMIK JVS, a community-based organization working with these tribal communities for more than 25 years on livelihoods programs,

SAPANA.org, a young non-profit organization focused on delivering new and innovative solutions for social awakening and economic


AND WHY US.

we have deep trust relations with the tribes and empathy for their needs, problems and aspirations

knowledge on appropriate technologies and passion for affordable solutions adequate to local context

experience of many years working with tribes on livelihoods, -help groups, awareness, etc

And we all love and admire tribal communities

and awesome rickshaws!


THANK YOU!

contact us : [email protected]

tribalpreneurs rickshaw

Government & Nonprofit