Designing a Design Team(or designing your own career)

Darci D Dutcher

@darcid

#UCD14

Who are you?

Who am I?

Life is a design problem

So is your career

And your team

Specialist vs Generalist

T-Shaped People

http://chiefexecutive.net/ideo-ceo-tim-brown-t-shaped-stars-the-backbone-of-ideoae%E2%84%A2s-collaborative-culture

Broken Comb

http://spin.atomicobject.com/2013/06/27/broken-comb-people/

Personal and Team Skills• acceptance of critique

• accessibility and inclusive design

• active listener

• analytics (data analysis, AB testing, etc)

• animation/motion/video

• attention to detail

• big picture thinking

• cognitive psychology

• collaboration

• colour theory

• communication

• constantly seeking to improve designs

• constantly seeking to improve skills

• content strategy

• critiquing others' work

• curiousity

• design thinking

• desire to bring ideas to life

• empathy

• enthusiasm when challenged

• flexibility

• gestalt and unity theory

• having fun / enjoying work

• heuristic evaluation

• hierarchy in visual design

• honest

• HTML/CSS

• humility - know when you're right, and when you're wrong

• infographic design

• information architecture

• interaction design

• justify/defend decisions

• knowledge of usability theories

• lean design, agile delivery

• love for their craft

• not afraid to fail

• persona development

• pragmatism

• prototyping

• prototyping at multiple levels of detail and choosing the right fidelity for deliverables

• running workshops

• semiotics

• sharing knowledge and new information

• sketching

• sound design

• stakeholder management

• stays up to date with technology and trends

• story-telling

• team player

• technical understanding (platforms, code, etc)

• thinking outside the box

• time management

• typography

• understand other disciplines (product management, dev, marketing, etc)

• understanding of multi-device/channel context

• usability concepts

• usability testing/research (choosing the appropriate method and running it)

• user centered design

• wilingness to explore and inspire

• wireframing

• working with multi-disciplinary teams