ueda annual summit 2014 - awards of excellence - innovation and entrepreneurship - nexus innovation...

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D. R. Widder Steve Blank Innovation Chair [email protected] Michael J. Leonard, MA.Ed., IDS Dean, School of Design & Engine [email protected]

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Philadelphia University’s Kanbar College created a new curriculum around innovation, to bring innovation to industry in the region and beyond. To accomplish this, we fully integrated the school of design, school of engineering, and business school into an integrated curriculum, figuratively and literally under one roof. The Nexus Innovation Program brings the innovation processes out of the classroom and applies them directly to companies. Companies such as Unilever, Newell Rubbermaid, Armstrong, and Federal Mogul have sponsored projects that have led to new ideas and commercial product opportunities What makes the program unique and successful is that it is transdisciplinary – teams are comprised of students from different majors and year, that it is real world – the problems addressed are not homogenized, they are complex and a real context of a company’s technology, business, and team, and they are active – students interact as professionals directly with company staff and subject matter experts. Also, the program is based on the combined goal of achieving strong educational outcomes and real business impact. In this way, the University becomes an extension of the company’s innovation resources, and the companies become partners in education. Projects are a combination of high energy sprints, designed to produce a volume of concepts over the course of a single week, and deep dies, designed to full develop a concept from a design, engineering prototype, and business model standpoint. This program has gained significant traction in both academic and industrial realms. View the full case study at: http://universityeda.org/value-to-members/best-practice-sharing/awards-of-excellence/2014-awards-of-excellence/awards-of-excellence-2014-finalists/nexus-innovation-program/

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Page 1: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

D. R. WidderSteve Blank Innovation [email protected]

Michael J. Leonard, MA.Ed., IDSADean, School of Design & [email protected]

Page 3: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

Nexus Innovation Program

• Multiple Disciplines• Sponsored by Industry Partners• Educational Outcomes + Business Impact

X • Student Teams • Faculty Mentors• Industry Experts• Engaged

Administration

Page 4: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

Nexus Innovation has Business Impact

• Product and Service Design Innovation • Materials Exploration • Packaging Design across the Value Chain

• Market Research• Ethnographic Studies • Prototype Design • Product Development • Design & Usability Audits

Page 5: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

We have multiple fits of projects for Nexus Learning

• Semester Projects

• Year-LongProjects

• Sprints

Student Roles:• Core Team• Consultant

Faculty Roles:• Lead• Participate• Support

• SDMBA• Capstone• Applied Research

• Independent• DEC-4XX• Engineering Club• Volunteer

Page 6: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

&

Page 7: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

Industry Partners• Recruitment• Ideas• Intellectual Property• Research Capabilities•Executive Education• Access to Demographic

Philadelphia University• Real world learning experience• Faculty development• Placement• Financial Support• Knowledge flow

Industry Partners are Education Partners

• Customer needs• R&D needs• Staffing needs

• Learningoutcomes

• Program development

Page 8: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

Georgia Pacific

eCommerce shipping packaging

EngineeringIndustrial DesignSDMBAGraphic Design

MS Packaging Design & Engineering

Innovation

Planned Program

Page 9: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

Nexus Innovation – Evolution (Revolution?) in Internships

Traditional Internship

•Entry Level Experience•Support role•Low impact•Usually 1 student per engagement•1-2 opportunities over a program

Nexus Innovation

•Practice as a professional•Leadership role•Possible high impact•Multifaceted engagement – faculty, students, company•4-10 opportunities over a program

Page 10: UEDA Annual Summit 2014 - Awards of Excellence - Innovation and Entrepreneurship - Nexus Innovation Program

The Industry Engagement Platform is Integral to the Strategic Plan

Technology Transfer/Commercialization

Sponsored Research

Sponsored Projects

Institutes – Centers of Excellence

Formal Internships/Placement

Executive Immersion Education

DEC Fellows/Network

Innovation Fund – Internal/External

Partnerships/Joint Ventures

IndustryPartners

Regional Hub

Global Reach

Industry Engagement

Strategy

Faculty Support

& Enablement

Business Development