Campaign Resource Guide

www.uwlafayette.org2011 update

United Way Staff Members

Table of Contents

WELCOME 3UNITED WAY VISION AND MISSION 4 COMMUNITY IMPACT AREAS 4UNITED WAY PROCESS 4 YOUR DOLLARS AT WORK 5 FOR CAMPAIGN COORDINATORS 6CHECKLIST TO SUCCESS 7 WHAT IS A STEERING COMMITTEE? 8 BEST WAYS TO ASK CO-WORKERS TO GIVE 9 CONTRIBUTIONS ARE VOLUNTARY 10 FAQs 11 PROMOTE EXTRAORDINARY GIVING 12 VANGUARD LEADERSHIP LOG 13 HOW TO COMPLETE PLEDGE FORM / ENVELOPE 14PLEDGE FORM 15REPORT ENVELOPE 16 SAY “THANK YOU” 17 SAMPLES AND IDEAS 18-21

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James Taylor Executive Director 765.742.9077 ext. 223

Amy O’Shea Education Associate 765.742.9077 ext. 244

Earl Cox AFL-CIO Community Services Liaison 765.742.9077 ext. 231Jillian Miller INRN Western Region Director 765.742.9077 ext. 228

Jane Dieterle Accounting Associate 765.742.9077 ext. 229Laura Carson Finance & Community Impact Director 765.742.9077 ext. 233

Amy Wood Volunteer Associate 765.742.9077 ext. 222

Ashley Furois 765.742.9077 ext. 230 Communications/Campaign Associate

Jennifer Million Income Associate 765.742.9077 ext. 227

Paige Ebner Development Associate 765.742.9077 ext. 234

Erin Hallett Development Associate 765.742.9077 ext. 241

Rachel Pruitt 765.742.9077 ext. 221Administrative Associate

Welcome

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Welcome to United Way of Greater Lafayette and Thank You for your continued support! Together we are embarking on a journey that will make an indelible mark on our community, your company and yourself. Your role as Campaign Volunteer is critical. You are our messenger for change, the eyes, the ears and the voice of the community. You are the champion for the future of this community. Without you we simply could not reach the individuals you work with—working in businesses across the city—and unite those who want to create lasting change. At the same time, we know that as a Campaign Volunteer, taking on the responsibility of your company’s fundraising campaign is a lot of work in addition to the job you do each day. We are here to support you with everything you may need to help make your company’s campaign a success. This guide will answer your questions, give step-by-step instructions, provide timelines, and offer creative campaign ideas to help you plan implement and achieve success - all without having to clone yourself or hire an assistant. We can’t thank you enough for your time and commitment as it is your efforts in the workplace that will directly impact our ability to affect positive change in the community!

Our Mission:

Our Vision: United Way will add value to the Greater Lafayette community by enabling people to help one another. It will provide leadership in defining community needs and in coordinating resources to address community issues.

What is United Way?

Community Impact Areas

Step One: March Program information is reviewed by volunteers.

Step Two: April Volunteers make site visits to the agencies to review funding requests.

Step Three: May Volunteers assess requests vs. needs and dollars available. Final approval is sent to United Way Board of Directors.

Step Four: June United Way Board of Directors review and make final funding decisions.

Step Five: July Campaign goal is announced based on program needs.

Step Six: August Pacesetter Kick-off. Campaign preparation.

Step Seven: September Campaign Kick-off

Step Eight: September/October/November *~Your gift~* Thank You!

Step Nine: November/December Your gift is processed and distributed to United Way participating organizations.

Step Ten: Year Round Your gift provides services to those in need!

The United Way Process

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HealthEducation Income

Mobilizing our community to improve lives

United Way is a local organization run by volunteers and assisted by a small staff. United Way does much more than raise money. United Way improves our community by focusing on education, income and health. We bring people, organizations and resources together to deliver results. You can give, advocate and volunteer. Join us and Live United.

Your Dollars at WorkUnited Way of Greater Lafayette provides people the opportunity to make a meaningful difference in the lives of everyone in our community.

United Way donors have three ways to invest their gift:

1. Community Care provides the highest return on your investment. By pooling individual gifts with contributions from thousands of local donors, tremendous strides are made toward building a better community. By choosing Community Care, contributions are invested in programs funded by our United Way. These programs meet critical needs in our community and have an outstanding record of proven results. Contributions go where the needs are the greatest, so you can influence the condition of all. 2. Focused Care allows you to direct your gift to a specific focus area You may target your gift to any of the Focus Areas or give to all three focus areas with just one gift to Community Care. Our 3 focus areas are: Education

Health

Income

3. Specific Agency enables a donor to limit their gift to a specific United Way of Greater Lafayette Participating Organization or a neighboring United

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Way.

For Campaign Coordinators

Congratulations on being selected as the Campaign Coordinator for your United Way Campaign. At this point, you are probably asking yourself, “So what do I do now?”

First, relax! Rest assured that by attending training and/or reviewing this guide, you will have all of the tools necessary to run an effective, efficient, and fun campaign. Conducting a United Way Campaign is easy and fun. To make your job easier, we have broken it down into manageable steps. The resources and tips provided in this guide will help you plan an enjoyable, meaningful, and successful campaign.

Primary Objective: Enable your co-workers to participate in creating a stronger community by planning, organizing and coordinating a successful United Way Campaign within your company.

By Living United your organization or company will • Be recognized as a leader in positively impacting people’s lives. • Be regarded as a caring community employer. • Build relationships with other key community leaders.

By Living United you and your co-workers • Increase knowledge of community needs and United Way’s impact. • Build employee morale and company pride. • Communicate availability of services for employees in need. • Provide leadership and development opportunities for employee committee volunteers.

By Living United you help build • A healthier, stronger community. • An improved quality of life for everyone. • A vital economy.

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HOW TO SUCCEED AS AN EMPLOYEE CAMPAIGN COORDINATORKnow Your Company—>Support from top management will benefit your United Way campaign greatly. That’s why it is important to meet with your CEO and ask them to assist with your campaign. They can provide leadership within your organization and increase support of your efforts as an Employee Campaign Coordinator. Ask for matching donations of employee giving for the corporate gift. Ask for past year’s giving history, previous goal, number of leadership givers and percent of participation. United Way staff can help you with this information if you do not have the records internally.

Know Your United Way—>Our Mission- Mobilizing our community to improve lives. Our Vision-United Way will add value tothe Greater Lafayette community by enabling people to help one another. It will provide leadership in defining community needs and in coordinating resources to address community issues. United Way improves our community by focusing on education, income and health. We bring people, organizations and resources together to deliver results. You can give, advocate and volunteer. Join us and Live United.

Utilize United Way Staff and Resources—> The United Way Staff can strategize with you on what will work best in your campaign or how to enhance your success of previous years. Staff will inform you of materials offered to enhance your presentation. Use the local campaign video to promote greater understanding of how United Way works in our community. Utilize a United Way’s Loaned Campaign Representative(s) to speak at employee meetings. Contact United Way staff about attending agency tours.

Develop Your Campaign Plan—> Establish a United Way Steering Committee. Recruit a committee to help spread enthusiasm and information about United Way and to ensure all facets of the campaign are covered and the team is the appropriate size for your workplace. Representatives from each department make reaching all employees easier. Establishing a steering committee of committed United Way supporters makes campaigning easier and generates diverse ideas and creativity.

Promote Your Campaign—> Build excitement about your campaign even before your first employee meeting. Let everyone know that together you are working toward a common goal. Use your company newsletter to get the word out. Present 100% of employees with the opportunity to contribute to your campaign. Introduce the employees to their steering committee. Special events can enhance employee giving by incorporating fun and awareness into one event. It is best to have your special events at the end of the campaign so they do not replace or compete with employee annual gifts.

Promote Leadership Giving—> The next component in your campaign is leadership giving. Establish a company-wide leadership giving program. In order to promote leadership giving in your campaign you may want to host a leadership meeting. This can be an informal or elaborate meeting. Have special incentives to encourage employees to turn in pledge cards at the end of the meeting. This will save time and allow you to report immediately how committed your leadership team is to the community. You may also consider starting a step up program for potential leadership givers.

Report & Submit Campaign Packet—> Once you have collected your organization’s pledge cards you should submit them to your United Way. It is important to us that your campaign runs smoothly. In order to do so, please make sure that when you submit your reports that all of the necessary information is included. Items that should be included in the report envelope are individual pledge cards (make copies if needed), corporate pledge card, fund raising monies, and return campaign video or any borrowed materials.

Say Thank You—> Thanking people will reinforce positive feelings throughout your campaign. Be sure to thank your CEO for their involvement. Thank employees for coming to meetings and giving and thank committee members for participating.

Critique Your Campaign—> Critique and document your campaign soon after your campaign is completed. Don’t wait until next year when you may have forgotten many things that happened. This information is crucial to the success of your organization’s future campaigns.

Promote United Way Year-Round to Keep Spreading the News—> Campaigning for pledges will be much easier when your employees are exposed to United Way year-round. This is also a good way to keep employees involved in our community. Include United Way information as part of new employee orientations and share the United Way E-news andquarterly connection with collegues.

Checklist to Success

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What is a Steering Committee?

A committee will allow your organization to provide a variety of support for your campaign. This support should include respected leaders throughout the organization and cover all skill sets. Having assistance in all areas will make your job easier and more successful! A sample of a campaign committee follows:

Recruit a committee to help spread enthusiasm and information about United Way and to ensure all facets of the campaign are covered and the team is the appropriate size for your workplace.

Representative from each department

Representative from each location

Past committee leaders or members

Senior Management

Employee Campaign Coordinator

Human Resources/Payroll

Public Relations/Marketing

Union Steward (if applicable)

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Best Ways to Ask Co-Workers to GiveDo you know why most people don’t give to United Way?It’s because they weren’t asked. Not everyone will be able to attend the campaign kickoff, so it’s important to follow up with employees. Although it can be difficult to ask your co-workers for money—especially to increase their support—remember that people feel good about helping others. As your colleagues better understand the work of United Way and how their contribution impacts the community, they become more generous.

Here are some quick tips that make asking for a pledge easier: Know the facts.Read the background materials carefully. The more you know about United Way, the easier your job will be. Prepare a solicitation case. Check out United Way’s website at www.uwlafayette.org/Focus_Areas.html for facts and stories that make a compelling case for giving.

Make personal contact.People give to people. Set up face-to-face meetings to ask for a pledge. It’s best not to just leave pledge cards on desks or in paychecks. Group meetings are the most effective and efficient way to reach all employees in an organization. It can take as little as 20 minutes to convey the key message to your group, make the ask and even show the United Way video. Please call your United Way to schedule a Loaned Campaign Representative to speak at your meeting(s). Remember people give to people so don’t overlook this critical step.

Be positive.Explain the benefits of giving to United Way. Stress the importance of each person’s contribution to our community. Emphasize that you’re raising funds for urgently needed programs to help children succeed in life, help individuals get jobs and stable housing, strengthen families and neighborhoods, and put people on the road to becoming socially, emotionally and economically self-sufficient.

Be prepared for questions and concerns.People deserve to know that their money is being used wisely. If you don’t know the answer to a question, find out by calling on United Way staff and get back to your colleague.

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Schedule a Loaned Campaign Representative Presentation

Loaned Campaign Representatives (LCRs) are available beginning July 18 to speak to your employees about United Way and the Participating Organizations we support in our community. Their presenations can fit any time frame and audience requirements.

Presentations may be scheduled seven days a week, any hour of the day.

To schedule a presentation contact the United Way office at 765.742.9077 ext. 230.

Contributions Are VoluntaryThe Board of Directors of the United Way of Greater Lafayette reaffirms a policy of free and voluntary giving. Giving is a personal matter and a personal decision. Whether individuals wish to give and how much they choose to give is entirely up to them.

We believe that every campaign volunteer has a responsibility to tell those they solicit the reason they are being asked to give—to ensure that services are available to those who need and deserve them—and to ask for a meaningful contribution in support of those services.

The most responsive contributors are those who are informed and get involved. An effective communications program—conducted by committed volunteers and supported by a well-planned campaign— encourages an enthusiastic response from contributors.

The following guidelines help ensure participation in your United Way campaign: • Giving is a personal matter that should be kept confidential. • Employee giving should not influence personnel decisions. (i.e., compensation, promotion etc.) • A campaign objective based solely on 100 percent participation can create a perception of pressure, real or implied. • Be sure to communicate that 100 percent pledge card return is encouraged even if a contribution is not made. • The most effective solicitations are individual ones done by peers. That is, managers should solicit other managers; workers should solicit fellow workers. • Make sure employees know that acts of coercion in any form are unacceptable.

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FAQ's1. Where can I find a list of Participating Organizations?

A list of Participating Organizations has been provided in your ECC information packet, a list can also be found on the United Way website and in the United Way brochure.

2. What is the difference between the United Way of Greater Lafayette and United Way Worldwide?

Our local United Way is just that - local. We are an independent organization run by a board of volunteers from our community, which operates solely for the benefit of the residents of Greater Lafayette. United Way is our community's largest volunteer organization with more than 130 local residents on its Board of Directors and various committees. A small staff coordinates and implements directives of the Board. United Way Worldwide is a global leadership and trade association to which local United Ways across the country belong. United Way Worldwide owns the name “United Way” and associated brand marks and manages a number of critical relationships with global and national corporations with locations here in Greater Lafayette. Membership within United Way Worldwide does not interfere with local decisions on investing campaign dollars in services or working to improve our local community.

3. How is the money raised in our community distributed?

Community volunteers make up our Community Investment Committee which seeks to invest campaign dollars into our participating organizations according to their ability to get results. In addition reviewing financial documents such as agency audits and IRS Form 990’s, our volunteers look at how each agency improved the lives of the people it serves, how it knows that it is improving their lives and how the agency fits within United Way priorities and the community social service context. We also review agency plans for using funds to get the results they promise. Volunteers evaluate agencies annually and seek to help them improve their programs and services where possible.

4. How much of my contribution actually goes to fund services in our community?

Leadership gifts to United Way, through an effort called The Vanguard, cover more than the cost of "doing business". In fact, United Way overhead costs account for approximately 10% of total contributions. All fundraising and administrative costs are covered by Vanguard contributions. Therefore, the entire amount of your contribution (100%) goes directly to services in Greater Lafayette.

5. How does an organization become a participating organization?

Community organizations may ask to become participating organizations. They must meet various criteria such as being tax exempt, having a volunteer Board of Directors and meeting a need in the community. The agency must also be able to partially support itself through fees and/or fundraising, because the United Way does not provide any agency with 100% of its operating budget.

6. I work in Tippecanoe County but I do not live here. Can I designate my gift to my home county?

By contributing here, where you work, you help support this community's network of human services. However, if you choose to designate to another United Way, you may do so.

7. Can I deduct my donation from my taxes?

Besides the satisfaction you receive in helping others and improving the community, the IRS offers tax incentives for charitable contributions. Form 1040, Schedule A is used to itemize deductions and reduce the taxable portion of your income. Even if you give non-cash assets, the donation will save money when filing your tax return.

Promote EXTRAordinary Giving at Leadership Levels

Vanguard Participation Levels

Pearl $ 1,000-$ 1,499Topaz $ 1,500-$ 1,999Sapphire $ 2,000-$ 3,499Ruby $ 3,500- $ 4,999Emerald $ 5,000-$ 9,999The Alexis de Tocqueville Society $10,000 and more

United Way’s Leadership Giving Society, VANGUARD recognizes members of our community who demonstrate an exceptional commitment to helping others. United Way proudly acknowledges the collective influence of these community leaders who, in their own fields and within United Way, have made a crucial difference. United Way honors our leadership contributors by inducting them into the Vanguard Leadership Giving Program.

By definition, leadership giving refers to contributions of $1,000 or more. However, leadership giving is about much more than money. To United Way, leadership donors are select individuals and couples who choose to support the community in a very special and significant way. Locally, 890 Vanguards contributed $1.51 million to campaign last year helping to strengthen our community.

Your employees may combine their gift with their spouse’s gift to qualify as Vanguard members. Because the individual employee gift may not be at the $1,000 level, we ask that they indicate their combined gift on their pledge card with spouse’s name and place of employment.

You may know of other employees who are interested in making a Vanguard level gift. Please tell them about the Vanguard Program. The United Way office will follow up with any employee who is interested in the Vanguard or who has questions.

Please contact James Taylor at the United Way office at 742-9077 with any questions you or your employees may have. He will be happy to assist you.

What about combined gifts?

What about potential Leadership Givers?

Whom do I call if I have questions?

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Your employees may combine their Your employees may combine their Ygift with their spouse’s gift to qualify as Vanguard members. Because the Vanguard members. Because the Vindividual employee gift may not be at the $1,000 level, we ask that they indicate their combined gift on their pledge card with spouse’s name and place of employment.

You may know of other employees You may know of other employees Ywho are interested in making a Vanguard level gift. Please tell them Vanguard level gift. Please tell them Vabout the Vanguard Program.Vanguard Program.V The United Way office will follow up with any employee who is interested in the Vanguard or who has questions.Vanguard or who has questions.V

Please contact James Taylor at the United Way office at 742-9077 with any questions you or your employees may have. He will be happy to assist you.

United Way’s Leadership Giving Society, VANGUARD recognizes VANGUARD recognizes Vmembers of our community who demonstrate an exceptional commitment to helping others. United Way proudly acknowledges the collective influence of these community leaders who, in their own fields and within United Way, have made a crucial difference. fference. fUnited Way honors our leadership contributors by inducting them into the Vanguard Leadership Giving Vanguard Leadership Giving VProgram.

By definition, leadership giving refers to contributions of $1,000 or more. However, leadership giving is about much more than money. To To TUnited Way, leadership donors are select individuals and couples who choose to support the community in a very special and significant way. Locally, 890 Vanguards contributed $1.51 million to campaign last year helping to strengthen our community.

What about combined gifts?What about combined gifts?

What about potential Leadership Givers?What about potential Leadership Givers?

Whom do I call if I have questions?Whom do I call if I have questions?

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How to Complete Pledge Form and Report Envelope

My Information:Please print or write clearly requested information. We will use this to stay in touch and thank donors Gift Information:Choose your method of payment.

• Easy Payroll Deduction OR

• One-time Pledge in the form of • Enclosed cash or check

• Billed • Credit Card

Vanguard Giving Information:If you will be making a combined gift with your spouse, enter all appropriate information.Authorization:Sign regardless of method of paymentDesignation OptionsYou may choose a specific area of care, a specific United Way organization or another United Way. Please include address when making a designation.

Reporting results is just as easy as running your campaign. Following the simple steps below will assist in the accuracy and efficiency of reporting your final results for your workplace campaign. • Please complete Campaign Coordinator’s information, for United Way staff’s to follow up if there are any questions. • Please complete information needed from your payroll department. • Gather all completed pledge forms • Divide forms into separate sections, one for Payroll Deduction, one for Credit Card and one for Cash/Check. • Total each group. Record these totals, along with the number of donors for each total, under the section “Envelope Summary” of the Campaign Report Envelope and any corporate gift information. • Remember to submit a copy of each PAYROLL deduction pledge form to your payroll department. • If you have Leadership Givers, please include their names and information on the Vanguard Log.

Pledge Form

Refer to page 15 for sample.

Report Envelope

Refer to page 16 for sample.

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No goods or services were given in exchange for this contributionDONOR RECORDS

Name:

Date:

Total Pledge/Gift amount:

United Way of Greater Lafayette

1114 East State Street # 200 Lafayette, IN 47905

Thank You for Living United!

Please tear off this section and keep for your annual Tax records

1114 East State Street # 200 - Lafayette, IN 47905Phone: (765) 742-9077 Fax: (765) 742-9079

www.uwlafayette.org

MY INFORMATION Step 1Please make copies as needed for your payroll department.

GIFT INFORMATION Step 2 Step 3LEADERSHIP GIVING

MY AUTHORIZATION (Please sign regardless of the payment method you chose) 4Step

OPTIONAL Step 5community care Influence the condition of all. The most powerful way to invest your contribution. Your gift supports all United Way programs.

focused care Give to an issue important to you. Check one area of focus for your gift.Education: Strengthening children & families

specific agency Designate my gift of $50 or more to the following United Way agency:

(The designated agency must meet IRS requirements for charitable gifts; noncompliant gifts will be directed to Community Care.)

Address of agency

Signature Date

$

x

$

OR

$

easy payroll deduction Please consider giving at the Vanguard level of $1,000 or more. If your spouse/partner gives separately, you may combine your gifts for recognition at this level. To recognize your generous gift, we will include your name in the Vanguard Directory.

Please contact me for planned giving opportunities.

$

Prefix First Name Middle Initial Last Name Suffix

Home Address City State Zip

Home Phone

Preferred E-mail

Work Phone Cell PhoneRegister me as a Loyal Contributor. I have been giving for:

10 -20 years 50 + years

Please ask the agency to acknowledge my designation (donor address needed above).

31 - 40 years21 - 30 years 41-50 years

Contribute this amount each pay period:

Pay periods per year:

MY TOTAL ANNUAL GIFT:

one-time pledgeI pledge a total gift of to be paid by:

Cash/Check (enclosed)

Bill Me ($50 minimum) please include home/billing address above

Once in (month/year)

Credit Card (one-time gift)

Credit Card #

Company Name:

Exp. Date

Check#

Quarterly

Monthly

Spouse/partner name:

I would like my spouse’s name/gift to be recognized with mine

Spouse/partner gift (if giving separately):

Spouse/partner workplace:

Our combined total gift: $

Health: Promoting healthy lifestyles & well-beingIncome: Supporting basic needs & financial stability

Please recognize my contribution in the Vanguard Directory:(print your name below to indicate how you wish to be listed)

Please DO NOT publish my/our name in recognition materials.

ENVELOPE SUMMARY

Name ___________________________________________ Account # ________________Division_________ _______

Envelope # ________ Node ________

Campaign Year _______

IN-HOUSE CAMPAIGN COORDINATOR Please report ONLY the amount in this envelope

and include copies of ALL pledge forms.

_________________________________ _________________________ _____________________ This report prepared by Phone Date

Number of Employees ________ We will have more contributions to report Our campaign is completed

Payroll Deductions Information Please send payroll deduction statements to the attention of:

Address: City/State/ZIP:

Mail Statements: Monthly Quarterly Do Not Bill Employee payroll deductions begin in ______________(month) and end in ________________(month). We have ______________(number) of pay periods per year.

Corporate Gift # of Contributors

Total Amount Payment Enclosed Balance Due

Employee Gifts & Fundraisers

Cash & Checks (Please convert to check, if possible)

Credit Cards (Expiration date must be Oct. Of 2005 or later)

Payroll Deductions (Retain copy of pledge cards for your records)

Billed by United Way (Must have home address)

Fund Raising Events (Full amount must be enclosed)

TOTAL Employee Gifts & Fundraisers

TOTAL Corporate & Employee Gifts

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Say “Thank You”

“Thank You” - Those two simple words not only show appreciation but also set the tone for year-round communication and next year’s campaign. There are many ways to thank your fellow employees, including a personal thank you or a small gift of appreciation.

• Blanket bulletin boards and lunch rooms with “thank you” messages. • Post photos of employees participating in campaign events on bulletin board, highlight in your company website or share via email. • Ask senior management to send thank you notes to all donors. • Ask the CEO to host an appreciation breakfast/lunch for the campaign committee. • Include a special message with payroll stuffers. • Put a thank you message in your in-house newsletter to let employees know their contributions are appreciated. • Create certificates of appreciation for each member of your committee. • Announce campaign results through newsletters, e-mail, voice-mail, or a memo. • Sponsor a “thank you” breakfast, luncheon or reception for campaign participants. • Distribute company or United Way pens, mugs, certificates, buttons or notepads to volunteers and contributors because incentives can

motivate giving.

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Help Yourself to Samples

Dear Employee (personalize if you can):

I am pleased to announce that on (date), (company) will kick off its (annual) United Way Campaign (for the first time). As that date approaches, I want to let you know why I support United Way, and why I encourage you to consider supporting it too.

When you donate to United Way, it’s like casting a stone into a pool. You can see the ripples of your contribution spread throughout the community helping children, families and individuals build better lives for themselves.

Your donation will support programs that nurture the next generation, meet emergency needs, and build a healthier community.

Please, give generously to this year’s United Way Campaign. Thank you.

Sincerely,

NameTitle

Dear Employee (personalize if you can):

If you’re like me, you look for the best buy for your dollar when you’re in the market for a particular item.

That’s why I support United Way.

For my money, there’s no “better buy” than United Way when it comes to meeting needs in our community.

But that’s not the only reason I consider United Way a terrific bargain. When I give to the United Way, I become part of the only local association of donors that can pull together the large number of resources needed to truly impact the serious problems facing our community. United Way volunteers and staff study our area’s needs and the programs best able to address them. As a result, the programs United Way helps fund work together to address our community’s most pressing issues.

I encourage you to join me in giving generously to this year’s United Way Campaign. Together, we can help United Way build a stronger community for us all. Thanks.

Sincerely,

NameTitle

Campaign Endorsement Letter from CEO Samples:

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Campaign Endorsement Letter from LaborDear Brothers and Sisters:

As you know, the labor movement is dedicated to the welfare of its members. However, we all recognize that the well-being of our members depends on the health of our community as a whole.

That is why, in addition to those initiatives that benefit our members, organized labor has consistently supported efforts that strengthen our entire community. Organized labor has long supported United Way, which is why I encourage you to give to this year’s United Way Campaign.

United Way helps more people in more ways than any other way of giving. Your donation will support programs that nurture the next generation, meet emergency needs, and build a healthier community.

Your donation will be spent wisely and well by United Way.

With your support, United Way can continue to build a stronger community for all of us. Please give generously to this year’s campaign. Thank you.

Sincerely,

NameTitle

CEO Thank - You Letter to Campaign Volunteers Please accept my thanks for the role you played in making this year’s United Way Campaign a success.

Because you were willing to give of yourself, (company) raised $_____. These funds will help local agencies to build a healthy community, meet emergency needs, and nurture the next generation.Research shows that for every dollar spent on prevention,a minimum of $7 is saved on intervention.

I am proud of you, and you should be proud of yourself. The gift of your time and your resources will result in a stronger community for all of us. Again, I thank you.

Sincerely,

NameTitle

CEO Thank - You Letter Dear Fellow Employee:

Thanks to your generosity, (company) has concluded the most successful United Way Campaign in our history.

We raised $___, which exceeded our goal by ___%. These funds will be used to help local nonprofit agencies to build a healthy community, meet emergency needs, and nurture the next generation.

I want to express my sincere appreciation for your participation in this year’s campaign. Your willingness to help others will make it possible for United Way and its partner agencies to lead the community in creating

Again, I thank you.

Sincerely,

NameTitle

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new prevention based solutions to local challenges.

FUNdraising Ideas!• America’s Funniest Office Video Party-Find an employee who can volunteer to bring in a video camera to take candid video footage of your Week of Caring volunteer event. Schedule a short meeting in a conference room to show the video to your employees. Sell tickets, soda and popcorn and donate the proceeds to the United Way Campaign. If the video is a big hit, perhaps raffle off a copy or sell duplicates.

• Baby Picture Match Game-Invite employees to try their luck at matching baby and/ or pet pictures to pictures of the management. Award the entry with the most correct answers for a prize or some other fun incentive. Charge employees $2 per ballot.

• Balloon Pop– Employees donate prizes for this event— a variation of traditional raffle. Before filling a balloon with helium, put a note inside with the name of the prize. Employees pay $1 to buy a balloon and pop it to find out what prize they’ve won.

• Bingo-Sell bingo cards for employees to purchase. Get donated prizes for all winners.

• Book/Video Sale-Employees donate old books, videos, CD’s and cassette tapes for an employee book sale. Sell paperbacks for $1, hardbacks for $2 and cassettes, CD’s and videos for up to $5.

• Bowl-A-Thon-Employees pay a $2 entrance fee to participate in this event. Give each participant a special pledge form in advance to use when asking for their support. Encourage fan support, fun and enthusiasm.

• Casual Day-Sell Casual Day stickers allowing employees purchasing them to dress casually on certain days. Employees purchase stickers. Designate certain casual days as “Crazy Days” and encourage your employees to show their wild side: Tuesday=Stupid Hat Day, Wednesday=Outrageous Socks Day, Thursday=Sports Team Day.

• CEO Car Wash– Employees donate $5 to have their car washed by their “Boss” in business clothing. Charge extra for special services like cleaning the interior or polishing the rims. Charge for Polaroid photos of the employees and the Boss washing their cars.

• Chili Cook-Off Contest-Employees cook their favorite chili recipe and enter it into a cook-off contest. This activity can also add “spice” to a community fair. A panel of “chili experts” selects the Official Chili Champion.

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• Coin War-Each department/floor has an empty water bottle (The BIG Kind). Employees drop their spare dimes, nickels and pennies into the bottle. These coins are counted as positive. A quarter counts as negative. Employees may “sabotage” another department’s bottle by dropping a quarter into their bottle. At the end of the Campaign, both positive and negative coins are counted, and the group with the most $$$ raised wins. All proceeds go to the United Way.

• Executive Chair Race (or “Exec-U-Glide”)-Set up a relay course for executives to go through sitting in chairs or riding tricycles. Use a stopwatch to time contestants, with the best time winning a prize. Observers wager $1 on their favorite contestants.

• Executive Prison– Transform an office into a jail cell. Next, round up your prisoners (the usual suspects). “Arrest” managers and executives and allow them to make telephone calls to their staff members to “bail” them out. Proceeds going to your campaign as “Fund Raising Event” money.

• White Elephant Sale - Employees donate unique “white elephant” gifts that others can buy at affordable prices. This is especially popular at carnivals.

• Visit our Website for more ideas-www.uwlafayette.org

FUNdraising Ideas!

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www.uwlafayette.org