www.goinfinito.com

Cross-Channel Marketing Automation

Meaningful Conversations across Channels through a Single Unified Platform

About ValueFirst

Our journey started in

2003 We connect

businesses with consumers

We enable Intelligent

Conversations across Telecom (SMS & Voice) and Internet Channels (Web, Social

& Email)

Over 1,500 customers served

by 300+ employees

3 Billion businesses to consumer

conversations per month

VC Backed company

with annual revenue of over $40 million

Indian Multinational present across India,

Middle East, UK & Bangladesh

Select Customers

BFSI

Services

IT / Tech

Internet / Ecommerce

Manufacturing

How Customers are Targeted Today...

Challenges of Disconnected Multi Channel Marketing

Store

Disconnected platforms for communication

from multiple vendors

Cross channel interplay and automation not

possible

No holistic view of customer behavior

Unable to reach 100% customer base

Adopt a New Way to Interact with Customers….

Introducing Infinito

INFINITO is a cross-channel marketing automation platform, which integrates

the channels of SMS, Email, Voice and Social Media providing a 360 degree

playfield to help marketeres achieve optimized results. With its complete suite

including Engagement Studio, List Manager, Content Repository, Social Media

and Analytics & MIS allows marketers to create maximum impact of campaigns

resulting in more purchases, leads and increased brand penetration.

Unified Cross Channel Conversational Platform

Automated Interplay Across Channels

Canvas to create engagement workflows Easy to use drag drop UI Channel nodes of SMS, Email and Voice

Edit workflows real time based on consumer behavior

Configure intelligent workflows using ‘Wait’ & ‘Scheduler’ connectors

Create Repository of Customer Identity across Channels

Easy to use drag drop UI

Slice & dice data based on customer attributes

Modify target audience real time based on engagement results

Import/export data in varied backend solutions

Design & Personalize Cross Channel Content

Create and manage templates across Channels

Optimize content for web and mobile

Editor to create HTML templates

Automatic approval mechanism for transactional communication

Integrate Your Social Initiative with the overall Communication Strategy

Manage daily engagement posts acros social platforms through a unified interface

Use Sentiment Analysis to identify consumer emotions

Respond in real time by integrating social comments with Engagement Studio

360 Degree View of Your Customer

Real time reports on channel and workflow performance

Track communication delivery, failure, opens, clicks, responses, subscribes, unsubscribes with pictorial representations of results Tweak workflows based on analytics across engagements Export behavioral attributes for further analysis

v

ValueFirst Digital Media Pvt.Ltd.

B-18, Infocity1, Sector-34, Gurgaon 122001, Haryana, India

Tel: +91-0124-4632000

E: marketing@vfirst.com

facebook.com/ValueFirstDigital

linkedin.com/company/valuefirst-digital-media-

pvt-ltd- google.com/+VfirstDigital_media/about