virgin water-1.ppt

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    VIRGIN WATER

    SUPPLY CHAIN

    Deepak Pathania

    Oshioke Samuel

    Fotima Saydullaeva

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    INDEX Introduction

    Manufacturing Process

    Market & Consumption of Bottled Water in Poland

    OPERATIONS & CERTIFICATIONS

    VIRGIN WATER PACKAGING

    PLACE STRATEGY

    DRAFT CAPACITIES

    SUPPLIES

    Purchases - external flow

    Suppliers of Services / Materials

    Production - internal flow

    Sales & Distribution

    Proposed Model Sales & Distribution

    Order Processing

    Transportation & Storage

    Networking

    Customer Supply Chain

    Suppliers Relationships

    Summary of Overall Production

    Production Layout

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    INTRODUCTION

    This proposed company presents an opportunity for

    establishing a bottled water plant for providing pure

    drinking water.

    The proposed product line will consist of bottles of

    1.5 and 0.5 liters.

    In the initial phase of the company only 0.5 liters

    and 1.5 liters bottles will be introduced in the local

    market.

    After successful introduction of the new brand of

    bottled water the product line may be extended to

    13 and 19 liters cans.

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    MARKET & CONSUMPTIONOF BOTTLED WATERIN

    POLAND

    Bottled water makes up 41.1 percent of soft drinks market in Polandand is the second biggest after fizzy drinks, whose turnover in 2009amounted to over 2.5 billion zloty (0.6 billion euro).

    the sale of bottled water in Poland is constantly on the rise - in 2009it increased by 9.1 percent - the consumption of bottled water in

    Poland is still low in comparison with other EU countries. Polandcomes only 14th in the European ranking of water consumption. Anaverage Pole drinks 66-75 approx liters of water per year, while inItaly that number amounts to 197 liters.

    As per 2011 survey around 110 litres in the Czech Republic, around122 litres in Germany, and 84 litres in Slovakia. This gap seems tosuggest there is considerable room for growth.

    The anticipated growth in awareness of the importance of regularwater consumption will be a key factor demand for bottled water.

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    OPERATIONS & CERTIFICATIONSOPERATIONS

    The plant can bottle 1 gallon = 3.79 Ltr 15,000 Gallons of water per

    day, the size of bottles will be 1.5 Lt and 0.5 Lt to make the waterconvenient and attractive to end users. The sale at 100% capacityutilization is Rs 209 Million. The plant would be set up in threefamous cities Warsaw, Krakow & Gdansk where all the requiredinfrastructure and amenities will be available.

    Certifications:

    QUALITY

    92 % Manufacturing Facilities ISO 9001 (2000 version) or FDAcertified

    SAFETY

    92% Manufacturing Facilities OHSAS 18000 or VPP certified ENVIRONMENT

    92% Manufacturing Facilities ISO 14000 certified

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    OPERATIONS

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    VIRGIN WATER PACKAGING

    Bottled Water Packaging Consists of:

    bottle made of plastic

    screw cap (Plastic Cap & Metal Cap)

    2 labels (front and back) For Gas Water & VitaminWater

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    PLACE STRATEGY

    Virgin water will capture the local market and future

    Europe markets. The European market has many

    customers for daily use products the virgin water

    company decision will be to set the factory in the

    easy location that is - Central Europe -Poland.

    Place Strategy also includes the area of role

    masteries "channel of distribution" - meaning, all

    the different middlemen and how the company will

    get the product out to the customer. The main transportation means are trucks and it is

    easy and cheap to deliver the product to all

    European countries in future.

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    DRAFT CAPACITIES To plan the right amount of space in stock, number of

    pallets/trucks and the frequency of deliveries we need toknow:

    How much and how fast we can produce?

    Haw many raw materials do we need to produce an exact

    batch of a shampoo?

    With the draft capacities we will be able to plan ahead theshipments of materials and the outflows of finished products.We will also know how much do we need to stock. It will allow

    us to produce more effectively and lower thetransportation/warehouse costs.

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    SUPPLIESThe supplies are divided into following groups:Table 1 Supplies - main division

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    THELONG-TERMSUPPLIESPLANNINGWILLBEMADEIN 2 MONTHSADVANCE

    THAT GIVES TIME TO DELIVER SUPPLIES OF CHEMICALS/LIQUID VITAMINS

    FROMTHEINTERNATIONALSUPPLIERS.

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    PURCHASES - EXTERNALFLOW

    In virgin water the following purchases will be made:

    raw materials, packaging materials,

    chemical reagents,

    services related to the production process,

    service, equipment,

    personal protection equipment, transport,

    training,

    Consultations.

    All purchases made in virgin water meet the quality requirements,environmental, safety and hygiene requirements set by the virgin waterGroup. All purchases are also being verified.

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    SUPPLIERSOF SERVICES / MATERIALS

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    PRODUCTION - INTERNALFLOW

    From ramp to warehouse flow

    The internal flow of materials inside the factory will

    starts when the warehouse workers unload the

    suppliers from trucks. The materials will be

    receipted to the system.

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    SALES & DISTRIBUTION

    Distribution For Distribution Virgin Water Company will

    tie with 3PL logistics services and will deliver products to

    wholesalers as per their demand.

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    PROPOSED MODEL SALES & DISTRIBUTION

    We are proposing two models one is selling huge

    orders directly from our external warehouse in this

    way they will save money on buy finished products

    and will get the bottles at production price.

    Another model is 3PL Logistics they will make a

    request and we will be delivered at their door steps

    but will include transportation cost.

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    ORDER PROCESSING

    Above diagram show Processing in order

    To control the information flow between all the nodes we are going

    to use ERP system - SAP. It provides easy and instant contact

    between them. The SAP system is used for production planningand internal stock monitoring.

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    TRANSPORTATION & STORAGE

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    NETWORKING

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    SUPPLIERS RELATIONSHIP

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    Summary of OverallProduction

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    Summary of Overall Production

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    RECEPTIONSOF MONTHLY PRODUCTION

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    DAILY PRODUCTION

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    DAILY PRODUCTIONONTHEBASISOF

    BOTTLES & WATER

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    PRODUCTION LINE

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    PALLETS & CASES CALCULATIONS

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    PALLETS CALCULATIONSON TOTAL

    PRODUCTION DAILY BASIS

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    PRODUCTION CAPACITYAND CALCULATIONS

    ON TRUCKS

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    DISPATCHES

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    MANUFACTURING PROCESS

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    THANKS