vladis info assignment 3.ppt last one
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Real GroovyTRANSCRIPT
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Welcome to Real Groovy
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Currently Real Groovy has 4 shops across New Zealand
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What does Real Groovy do to make a living?
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Main sources of revenue - sale of…
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clothes for the music generation mainly
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games, books and DVD’s too
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Real Groovy has to watch out…
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…for its competitors
• …
• …
• …
• …
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because they have a lot of…
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and quite often say:
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Real Groovy’s competitors are bigger
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…but no necessarily provide quality
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Real Groovy offers variety too
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But there’s more to come…
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Digital Piracy is also a factor in the loss of customers
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Illegal downloading software like
NAPSTER
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Is making it very easy to illegally download files
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All of this is weakening Real Groovy’s customer base
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Real Groovy needs to keep up with the changing music industry
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Today’s customers look for portable technology
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Its time for Real Groovy to make a move
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Keep customers happy with loyalty rewards
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These will ensure Real Groovy’s success in the future
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Thank you for watching