NewsNewsNPES THE ASSOCIATION FOR SUPPLIERS OF PRINTING, PUBLISHING AND CONVERTING TECHNOLOGIES

Volume XXXII, Number 8

DECEMBER 2013/JANUARY 2014

continued on page 3

Exploring New Opportunities in Global Print & PackagingHIGHLIGHTS FROM THE PRIMIR 2013 WINTER MEETING

A t the PRIMIR 2013Winter Meeting held in

Chicago on December 9-11,participants gathered tohear presentations aboutrecent research results fromthree new studies in ad-vance of the highlights thatwill be distributed to bothPRIMIR and NPES mem-bers early in the New Year.

First, in an overview ofthe updated landmark“World-wide Market for Print:Identifying Global Opportuni-ties for the Print Industry”study, Alex Chan, SeniorConsultant for the Econo-mist Intelligence Unit(EIU), shared crucial find-ings with attendees. Amonghighlights from the datapresented in the study, hereported that as of 2012 theglobal print market was$578.6 billion U.S. and by2017 is forecast to grow to$668.6 billion U.S. How-ever, by 2017 China is fore-cast to become the largestprint market nudging theU.S. into second place.(See Figure 1, page 3)

Key drivers of change forprint markets worldwideinclude the global economic

recovery; increasing incomesand consumption, especiallywith reference to emergingeconomies; increasing popula-tion; rising literacy and thegrowth of digital technologies.

In the second presentationtitled “Packaging in EmergingMarkets,” attendees heardfrom LPC Inc., who con-ducted research for PRIMIRabout the markets in LatinAmerica and the Asia-Pacific

region, and shared insightsinto which are prime targetsfor PRIMIR and NPES mem-bers’ products and services.

Focusing on four key coun-tries within those regions, LPCnoted that in 2012 Brazil,Mexico, India and China ac-counted for 28% of the $234.4billion global packaging mar-ket. By 2017, with a totalglobal market of $288.5 billion,those four countries’ share will

increase to 35% of the total.Much of this market share isdirectly attributed to thedrivers of change also notedin the “World-wide Market forPrint” study with increasedwealth/increased consumptionleading the way.

According to the LPCstudy, China exports moreprinted packaging than anyother emerging market inthe world and is the second

Joe Kulis, COO of The Garvey Group (foreground) shows PRIMIR 2013 Winter Meeting attendees a press proof during a tour ofThe Garvey Group’s impressive suburban Chicago facility. Attendees from a very diverse group representing ink, presses,plates, paper and post-press equipment are shown from l to r: Marco Boer, I.T. Strategies; Tony Laurino, Sun Chemical; PaulJaynes, Eastman Kodak; Matthew Desjarlais, Gateway Bookbinding Systems; Suzanne Bostick, Mitsubishi Imaging; TimNordin, Verso Paper Corp.; and, Ram Santhanam, Avery.

NPES News 121813_Layout 1 12/18/13 6:45 AM Page 1

pocket had started to melt. In-trigued, he put some popcornkernels near the magnetron,and watched them pop. Herealized that the microwavesignals had caused a heatingeffect, which led Spencer toinvent the microwave oven.

Many of you know thisstory. I share it as an exampleof the kind of insightfulnessand imagination that will helpmany of us in the graphiccommunications industry rec-ognize and seize opportunityat a time of uncertainty.

You would need to haveblinders on not to see thetransformation in our indus-try created by new technol-ogy, and wonder how the roleof print will evolve. With thehuge growth of digital mar-keting channels like mobile,social, email and other Webchannels, all of which usecomplex data to customizemessages to consumers, manyprinters wonder about the fu-ture value of print in this mul-tichannel world.

Numerous publications aregoing out of printand moving to anall-digital format.There’s also the“go paperless”campaign, whichis spreadingmessages—someof which are misin-formed—that printis not as sustainableas electronic billingand documentmanagement.

For those print-

Sometimes, the opportunitiesto achieve success are right

in front of you. All you need isthe inventive spirit and vision totake it to the next level.

A great example of this iswhat happened in the labora-tory of scientist Percy Spencerin 1945. Spencer was experi-menting with a magnetron de-vice, which generates micro-wave signals. Suddenly,Spencer noticed that a “Mr.Goodbar” candy bar in his

Never a More ExcitingTime for Our Industry

ers with enterprising vision,there is a big opportunity tooffer more value with print asa high-quality, VIP mediumas part of cross-media cam-paigns that capture con-sumers’ attention. This goesmuch further than simply inkon paper. Printers are nolonger just outputting.They’re using print to helptheir customers communicatemore personalized messagesthat influence behavior.

Printers that can offerhigher quality printed pieces,shorter turnaround times andexpertise in leveraging cus-tomers’ data will not only sur-vive, but thrive. There’s alsogreat opportunity for thecompanies that manufactureand distribute those productsand processes to partner withtheir customers and rise tothis new challenge.

To say the least, it’s a timeof growing optimism and ex-citement in our industry. Thetiming could not be better forme to offer my leadership aschairman of NPES.

ISSUE HIGHLIGHTSNPES to Host Second Print Business OutlookConference, New Certification Program, andTrade Mission to India and Sri Lanka ............ 3

Patent Trolls and Postal Reform .................... 4

One on One with Greg Blue ............................ 5

Emphasis on “No Excuses” Leadershipand New Opportunities at 2013Annual Conference..............................................6

NPES Board 2013-14 ........................................7

GAERF Launches OnlineCareer Center ......................................................7

Market Intelligence News:UCC Filing Update ............................................ 8

Calendar .............................................................. 8

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CHAIRMAN’S PERSPECTIVE

Michael Ring

PRINT ONLINE MOBILE

September 28 - October 1, 2014

McCormick Place | Chicago, IL USA

www.GraphExpo.com

Co-located Show:

For many years, I’vefound NPES to be an ex-tremely valuable advocateand resource for our indus-try. Under the managementof Ralph Nappi and his team,the level of engagement byNPES on behalf of our in-dustry has been incredible. Ilook forward to helpingguide the strategic directionand focus of NPES in a waythat continues to drive ourindustry to even greater im-portance and prosperity. Ialso want to congratulateChris Payne as past chair-man for his leadership.

NPES offers market dataand research, conferences andevents, advocacy on legisla-tive issues that affect our in-dustry, and other programsthat can directly impact yourbusiness.

I encourage everyone to beinformed about the servicesand resources that NPESprovides, and take full advan-tage of them.

I wish each of you happyand safe holidays.

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were UV- andEB-related.

Boerstressed thatUV/EB indus-try participantsplay a key rolein increasingutilization ofthese curingtechnologies byeducating theindustry andbrand owners on the benefitsof UV/EB curing. Printers/converters who have imple-mented these curing technolo-gies report both customer andoperational benefits includingfewer quality concerns, in-

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largest packaging market inthe world. China’s growth isdually fueled by domestic con-sumption and the country’sprowess in exporting goods.

The PRIMIR WinterMeeting’s closing presentationfocused on another soon to bepublished PRIMIR study enti-tled, “UV/EB Curing Technologiesin Printing,” from which MarcoBoer, VP, I.T. Strategies, sharedfindings from their researchwith printers/converters, manu-facturers, and brand owners.

The study indicates that in2012 the total global analogequipment and suppliesrevenues were $37 billionworldwide, of which 15%

NPES, together with co-organizer

the Indian Printing Packaging & Allied

Machinery Manufacturers’ Association

(IPAMA), will hold the Print Business

Outlook Conference 2014, February 18,

2014 at the

Hyatt Re-

gency in

Chennai,

India. This

second

annual

confer-

ence,

themed

“Printing Business Beyond

Boundaries,” is expected to bring to-

gether more than 200 print leaders

representing commercial printers,

newspaper publishers and package

printing markets.

Preceding the Conference, on Feb-

NPES to Host Second Print Business Outlook Conference, New Certification Program, and trade Mission to India and Sri lanka

ruary 15 and 16, 2014 in New Delhi,

NPES will introduce the Color Manage-

ment Professional (CMP) program, a

new instructional certification program

for color management best practices

for use by press operators. The CMP

program is sponsored jointly by NPES,

IDEAlliance and Konica Minolta.

Leading graphic communications

companies have demonstrated strong

support for the 2014 Conference with

Konica Minolta assuming Platinum

sponsorship of the event. Other graphic

communications companies sponsoring

the event include Gold Sponsor EFI, Sil-

ver Sponsors HP and QuadTech, and

Bronze Sponsor Toyo Ink. The Confer-

ence is also supported by the U.S.

Commercial Service (USCS), the All In-

dian Federation of Master Printers As-

sociation (AIFMP) and Madras Printers

& Lithographers Association (MPLA).

MORE NPESINtERNatIONal tRadE EvENtS IN 2014MARCH 2014IPEX 2014 - NPES BoothMarch 24-29 • London, United Kingdom

JULY 2014ExpoPrint Latin America 2014 - NPES Booth and Trade MissionJuly 15-19 • São Paulo, Brazil

NOVEMBER 2014All in Print China 2014NPES Booth and Trade Mission November 14-17 • Shanghai, China

creased productivity and turn-around time, and quantifiableproduction cost savings.

In concluding, Boer notedthat the energy-curing marketis a high-value market but thereare many players who are often

at conflict. The report notesthis will remain a high-value“specialty” market until educa-tion, standardization, consolida-tion and/or cooperation betweenall industry players comes tothe forefront.

In conjunction with these events,

NPES is also hosting a Trade Mission to

India and Sri Lanka, February 19-23,

2014—which will include the Print

Business Outlook Conference—allow-

ing NPES members to explore this large

and fast-growing market and the vari-

ous potential opportunities for their

companies. The Trade Mission takes in

the major printing centers in India and

Sri Lanka and includes comprehensive

tours of printing plants, dealerships and

distributorships.

For more information about the

Print Business Outlook Conference

2014, visit www.npes.org or contact

NPES Assistant Director International

Trade Pernilla Jonsson at phone:

703/264-7200 or e-mail: pjonsson@

npes.org.

To register for the NPES Print Busi-

ness Outlook Conference 2014 visit:

www.npes.org/ Portals/0/pdf/india.

registration.pdf. To register for the

Trade Mission visit: www.npes.org/

Portals/ 0/pdf/India_mission_reg.pdf.

Figure 1

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Save the Dates! PRINT’S VOICE ‘14Coming May 6-7, 2014 to Washington, D.C.

also closely monitoring legisla-tive and executive actions, so asto avert any detrimental impactto the legitimate market for in-tellectual property that helps in-novators recover research anddevelopment costs.

Postal Reform More Urgent than Ever

The United States PostalService’s financial situation re-mains dire and demands thatCongress enact postal reformlegislation. This is even more ur-gent now that the USPS Boardof Governors has requested an“exigent rate increase” for2014—meaning a 5.9% rise inpostage rates, 4.3% greater thanthe Consumer Price Index.NPES and its mailing industryallies staunchly oppose this, ar-guing that it would drive mailout of the system at a substan-tially accelerated rate and resultin the loss of even more privatesector jobs.

Postal reform legislation thatcould forestall an exigent rate in-crease is advancing in Congress,but its enactmentremains problem-atic. Specifically,the House Com-mittee on Over-sight andGovernment Re-form has reportedH.R. 2748, thePostal Reform Actof 2013. NPES andits allies support the

infringing a patent. And in theSenate, S. 1720, the PatentTransparency and ImprovementAct of 2013, has been intro-duced. For his part, PresidentObama supports a legislativefix, and has issued a set of Ex-ecutive actions to help bringabout greater transparency tothe patent system. Bipartisanand bicameral outrage at patenttrolls may bring about reform in2014. NPES continues to sup-port efforts to thwart abusivepractices by patent trolls, but is

Fighting “Patent Trolls” be-came a major issue this year

and remains a top NPES gov-ernment affairs priority alongwith much delayed postal re-form, as the 113th Congresswraps up its first session atyear-end. Legislation address-ing each issue is moving inCongress, but neither has beenresolved and both remain thefocus of NPES and its allies inthe printing and mailing indus-tries. NPES is working closelywith its members and their cus-tomers on these issues.

Patent trolls Not a New Menace

Abusive assertions of patentinfringement by Patent Asser-tion Entities (PAEs, or “PatentTrolls”) are not new or novel,but they have reached newheights in recent times.

Both President Obama andCongress are taking steps de-signed to reduce if not eliminatethe menace of patent trolls.Specifically, the U.S. House ofRepresentatives has passedH.R. 3309, The Innovation Act.The bill raises pleading require-ments for patent trolls, increasestransparency in litigation dis-covery, shifts legal fees to thelosing party in a patent asser-tion lawsuit, and with limitedexceptions allows for a stay of asuit against a customer if themanufacturer and the customeragree to it, even if the customeris the only party accused of

(From l to r) Christopher Lyons,Worldwide Director, Communica-tions and Marketing, CommercialMarketing, Kodak; David R. Currie,Senior Industry Consultant,Natomas ES LLC; Timothy Free-man, President, Printing IndustriesAlliance; and Mark J. Nuzzaco,NPES Government Affairs Director,drew legislators’ attention to prior-ity print/ mailing industry issuesaffecting NPES members duringPRINT’S VOICE ’13.

Patent Trolls and Postal ReformTOP GOVERNMENT AFFAIRS PRIORITIES AT YEAR-END

measure because it providesreforms indispensable to pre-serving the Postal Service, acore national asset. But in theSenate, S. 1486, the PostalReform Act of 2013, has onlyrecently been introduced.Though a welcome bipartisaneffort that includes a numberof constructive provisions, itsrate-setting and governanceprovisions are extremelyflawed and make it unsupport-able by the mailing industry.However, the fatal flaws couldbe corrected by the adoptionof an amendment by FreshmanSenator Tammy Baldwin(D-MN), which seeks toprevent the Postal Servicefrom unilaterally raising ratesto unsustainable levels.

Progress on S. 1486 has beenrepeatedly delayed and will bekicked into 2014.

For more information contactNPES Government AffairsDirector Mark J. Nuzzaco atphone: 703/264-7235 or e-mail:mnuzzaco@npes.org.

At PRINT’S VOICE ’13, U.S. Postmaster GeneralPatrick R. Donahoe (center) discussed critical postalreform with NPES members.

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After a four-year hiatus from the printindustry and now returning as CEO ofmanroland web systems North America,what major changes do you see?

The rise of digital inkjet printing hasbeen the most dramatic change. Thetechnology of digital print engines andfinishing equipment has improved to meetthe quality demands of industrial scaledigital printing catering to high volumeprint production, and the market nowexpects on-demand and variable dataprint capabilities.

On the offset side, I have seen the in-creased importance of strong, sustainableaftermarket fundamentals. Many offsetprint houses are focused on reducing costof ownership and cost to print for existingequipment through upgrades to software,hardware retrofits, and comprehensivetraining programs.

Overall, there is still a focus on innova-tion and new technology as well. However,to generate the interest for new equipmentsales, a manufacturer must have somethingnew and different to give them a reason to

buy. Sometimes, this means increased automated tech-nologies and engineering innovations to offset risingmanpower costs and higher efficiency requirements, butmore often I’m hearing from the market that they arelooking for simple, smart solutions.

manroland web systems North America was creatednearly two years ago. Has it met the goals initially envisioned for the organization, and what’s next?

One of our initial company goals was to establishourselves as a separate entity, make certain the industryknows we are back and focused for a long run, andcontinue to serve customers and meet revenue goalsthroughout the changes in the company, which we havesuccessfully accomplished. Our main strength was andcontinues to be the relationships with customers, tech-nological leadership, and the overall talent of the NorthAmerican team. By investing in a directly owned sub-sidiary in North America, manroland web systems alsoreaffirms the importance of the market and customers tothe overall strategy of the company.

Our ongoing goals are to continue improving our re-sponsiveness and flexibility to changes that fit our cus-tomers’ needs and budgets through continued expansionin our services portfolio. We are experiencing some greatsuccess in the area of controls upgrades through thegenuine know-how we bring to our customers, and weare developing programs for process optimization—including selective training and effective use of productionconsumables supplied by manroland web systems.

On the horizon, we are looking at growing our productfocus on digital finishing, a new arena for us with growthpotential, leveraging our long-term expertise in paper han-dling, folder and finishing technologies, crafted over manyyears of innovative technical leadership.

Looking ahead, what do you see for the industry inthe next three to five years?

Clearly the economics of the industry indicate we arestill in a state of recovery, with modest, but steady growth.The last five years have caused companies to invest morecautiously, but they will still invest to optimize the revenueopportunities that still exist in print.

Flexibility in press designs and retrofitsallow for print houses to expand productofferings. We understand this is now a“blend game” where it is important for usto focus our partners on the most cost-effective incremental projects that helpsupport their vision for the long term. Thelines between publication and commercialprint operations will further blur, as commer-cial printers take on outsource needs ofmedia, and publishers with the rightequipment will continue to expand theircommercial print business.

Manufacturers and service providers whohave not adjusted their business practices(or company size) in response to industryneed will struggle, with the advantage goingto those focusing on high-quality production,customer service and a strong entrepreneur-ial spirit. Only the adaptable will survive inthe long term.

Having experienced the recent NPES2013 Annual Conference as a “firsttimer,” what did you find of mostvalue? What other association programsor services do you have “earmarked”for your organization’s participation,and why?

NPES gives its members the latest factsand figures to accurately predict market ac-tivity. Forecasting is absolutely critical withthe current volume of total equipment salesin our region. Also, NPES gives some per-spective on the importance of synergisticrelationships between manufacturers in theprint industry.

We are looking forward to participating atGRAPH EXPO, and our involvement with co-located events like ING and manrug, themanroland Users Group for our newspapercustomers. We are also increasing our in-volvement in the digital inkjet finishing arenaand associated activities next year.

One on One with GREG BLUE

Greg Blue joined manroland web systems Inc. North America as CEO inMay 2013.

Blue brings with him 20 years ofexperience in the printing industry, including many years of knowledgeand management in a host of criticalareas ranging from application engineering to project and supportmanagement and aftermarket business development.

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Steve Ebank, Co-owner of Xero-graphic Digital Printing in Orlando,FL (right) “told it like it is” to NPESAnnual Conference attendees in arevealing Q & A session led byMichael Ring, President, XeikonAmerica, Inc. (left) titled, “A Cus-tomer’s View of Our World.”

Mark Kannenberg, President, RBPChemical Technology, Inc. (left), andprogram keynoter Jay Rifenbary,President, Rifenbary Training andDevelopment (right), discoverduring a networking break theyshare something in common—WestPoint is their alma mater.

Alex Chan, Senior Analyst , EconomistIntelligence Unit (EIU), delivered high-lights from the much anticipated NPES/PRIMIR study, “World-wide Market forPrint: Identifying Global Opportunitiesfor the Print Industry,” that reveals op-portunities for firms in the print supplychain—and the countries to watch.

The NPES 2013 AnnualConference, held at the

Hyatt Regency Grand Cy-press in Orlando, Florida,

brought with it a mix ofstrategic business and socialinteraction.

At this year’s “short-form,”

Gina Testa, VP Marketing, Xerox Corporation (right foreground) together withDJ Burgess, President, Burgess Industries, joins NPES 2013 Annual Conferenceattendees taking advantage of the Opening Reception to exchange their “stateof the industry” insights and perspectives.

William “Kip” Smythe, Jr. (right)receives from NPES ChairmanChris Payne the 2013 Harold W.Gegenheimer Individual Award forIndustry Service, along with astanding ovation from Annual Con-ference attendees, in recognition ofKip’s numerous achievements overhis 33-year NPES career.

Emphasis on “No Excuses” Leadership andNew Opportunities at 2013 Annual ConferenceNPES ELECTS NEW BOARD CHAIRMAN AND DIRECTORS

one-day conference attendeesparticipated in a “No ExcusesLeadership” themed educa-tional program, which fea-tured keynoter Jay Rifenbary,leading author, speakerand trainer on the relationshipof core values to effectiveleadership. Other presentersincluded renowned economistDr. Ken Mayland; Alex Chan,Senior Analyst with the Econ-omist Intelligence Unit andlead researcher on the newlyupdated NPES/PRIMIR“World-wide Market for Print”study; outgoing NPESChairman Chris Payne,Director & Vice President,Commercial Marketing,Eastman Kodak; and, SteveEbank, co-owner, XerographicDigital Printing.

Francis McMahon, Vice PresidentMarketing, Canon SolutionsAmerica receives on behalf ofMal Baboyian, the 2013 HaroldW. Gegenheimer CorporateAward, particularly recognizingthe past support and contribu-tions of Océ.

Conference attendees participated in a “No Excuses Leadership” themed educational program.‘‘

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CHAIRMAN:Michael V. RingPresident Xeikon America

TREASURER:Malkon S. BaboyianExecutive Vice PresidentCanon Solutions America

PRESIDENT:Ralph J. NappiPresidentNPES

SECRETARY:Mark J. NuzzacoDirector, Government AffairsNPES

The Graphic Arts Education and Research Foundation(GAERF) has announced the launch of a FREE Industry

Career Center (graphicCOMMcentral.org/Career) located atgraphicCOMMcentral.org, the gateway to the graphic communi-cations industry for students and educators. The new onlinecareer resource, managed by the OutputLinks CommunicationsGroup (OL Group), allows companies and educational institu-tions to registeropen positions, in-cluding internships,and also for stu-dents and educa-tors to post theirresumes and searchfor industry-relatedemploymentopportunities, allat no charge.

In the fast-paced, highly competitive and changing graphiccommunications industry employers are often faced with dauntingchallenges in finding skilled and qualified workers. The graphic-COMMcentral Industry Career Center is designed to connectemployers with talented individuals and keep them in the industry,helping to address the employment issues facing the industry.

Educators will also find the Industry Career Center of valuewhen seeking university professorships or teaching positions atsecondary or post-secondary institutions. Additionally, the new on-line resource is the ideal place to identify potential candidates foropen job positions at community colleges, colleges and universities.

To learn more visit: graphicCOMMcentral.org/Career orcontact GAERF Director Eileen Cassidy at phone: 703/264-7200or e-mail: ecassidy@npes.org.

GaERF launches Online Career CenterCONNECTING INDUSTRY PROFESSIONALS AND SKILLED WORKFORCE CANDIDATES

NPES Board 2013-14

MEMBERS:William “Buzz” ApostolVice President Sales-AmericasX-rite/Pantone, Inc.

Michael AumannChief Executive OfficerBrandtjen & Kluge, Inc.

Greg BlueCEOmanroland web systems, Inc.

Nick BrunoPresidentHarris & Bruno International

DJ BurgessPresident & CEOBurgess Industries, Inc.

John CopelandPresident & COOToyo Ink America, LLC

Mark A HischarPresident & CEOKBA-North America

Gavin Jordan-SmithVice President, Solutions & Production Planning, BISKonica Minolta Business Solutions U.S.A., Inc.

Mark KannenbergPresidentRBP Chemical Technology, Inc.

Dennis KillionDirector of Marketing, Graphicsxpedx

Erich A. MidlikExecutive Vice President, GlobalSalesPrime UV Systems, Inc.

David J. MurphyDirector of Mktg, Graphics Solutions, Business Imaging &Printing Group AmericasHewlett-Packard Company

Marc OlinSenior VP and General ManagerAPPSEFI

Christopher PayneDirector & Vice President Marketing, Commercial BusinessEastman Kodak Company

Andy RaeSenior VP EquipmentHeidelberg U.S.A.

Ronald J RosePresidentNova Pressroom Products, LLC

Gina TestaVP, Graphic Communications IndustryXerox Corporation

Richard F. TrapiloExecutive Vice President & General ManagerC. P. Bourg, Inc.

Todd ZimmermanVice President and General ManagerFujifilm North America Corporation

In the fast-paced, highly competitive and changing graphic communications industry employers are often faced with daunting challenges in finding skilled and qualified workers.‘‘

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CALENDAR

NPES News is published bi-monthly by NPES.

Publisher:Ralph J. Nappi

Director of Communications:Deborah Vieder 703/264-7222

Managing Editor:Jane Pratt 703/264-7200 x242

Correspondents:Jackie BlandEileen CassidyPernilla Jonsson

The Association for Suppliers of Printing, Publishing and Converting Technologies

1899 Preston White DriveReston, VA 20191 USA703/264-7200e-mail: npes@npes.orgwww.npes.org

DID YOU KNOW?65.1% of U.S.

paper produced in 2012 was recovered for recycling.

—American Forest & Paper Association, 2013

Mark NuzzacoRekha RatnamDeborah Vieder

Going forward it is still difficult to tell if we’ll see a steadygrowth pattern since we continue to experience short periods of growth followed by declines.

Market Intelligence News:UCC Filing Update

A Uniform Commercial Code Form 1 (UCC–1) filing is a financing statement required by lawto be filed with the state to show that one party (usually a lender) has a security interest inanother party’s (usually a borrower’s) personal property, and most frequently relates to thecommercial financing of capital equipment through a lending institution. UCC data is filedevery day throughout the U.S. Each UCC data filing statement has three components: the bor-rower, the lender, and what the borrower purchased, including make, model and serial num-ber. Once the data is filed, EDA’s more than 50 employees manually review each filing toidentify and correctly classify the transactions of printing equipment. What results is a robustdatabase that offers subscribers continually updated information on exactly who is buying orleasing what pieces of equipment.

The chart compiled from UCC data provided herein byEquipment Data Associates (EDA) shows up-to-date UCC

(see definition below chart) activity for all printing equipment.Although UCC filings are a combination of new equipment sales,used equipment sales and re-financings of existing placements,they are still a strong indicator of market activity.

Although we continue to see up and down fluctuations in newequipment filings, there appears to be a very slight upward trenddeveloping since the January reading of 394 units has grown to435 units in October (10% increase). Even with this slight increase,the data has still declined since December 2012 when units wereas high as 490 (11% decline). Going forward it is still difficult totell if we’ll see a steady growth pattern since we continue to experi-ence short periods of growth followed by declines. Used equip-ment filings have followed a similar up and down pattern as wellwith those filings having dropped to 159 units in October, downfrom 215 units at the start of 2013, and 146 units in December 2012.

This information is extracted directly from EDA’s comprehen-sive database of nearly 30,000 records for purchasers of printingequipment. For more information, or to join the free NPES Mar-ket Data Program, contact Assistant Director, Market Data &Research, Rekha Ratnam, at phone: 703/264-7200 or e-mail:rratnam@npes.org. For specific information about the marketintelligence services offered by EDA, contact Mauricio Jurin atphone: 704/845-1099 or e-mail: mjurin@edadata.com.

‘‘Printing Equipment UCC Filings: 2007–2013

New vs. Used

February 2014CGATS/USTAG/PPC Meeting February 4-6 • Portland, Oregon

NPES Trade Mission to India and Sri Lanka(includes Print Business Outlook Conference 2014)February 17-23 • India & Sri Lanka

Print Business Outlook Conference 2014February 18 • Chennai, India

March 2014Printing South China 2014March 3-5 • Guangzhou, China

ICC MeetingMarch 3-5 • Tokyo, Japan

TC130 Working Groups Meetings March 23-28 • London, United Kingdom

IPEX 2014 - NPES BoothMarch 24-29 • London, United Kingdom

July 2014ExpoPrint Latin America 2014 - NPES Booth and Trade MissionJuly 15-19 • São Paulo, Brazil

August 2014KIPES 2014 August 27-30 • Goyang, Korea

September 2014EXECUTIVE OUTLOOK Conference September 28 • Chicago, Illinois

GRAPH EXPO 14 and CPP EXPO September 28-October 1 • Chicago, Illinois

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