webstudy slideshare zeoane
TRANSCRIPT
Slideshare
Website Study by Zeoane
Confidential & Proprietary
Website Introduction
Background Founded by Rashmi Sinha, Jon Boutelle and
Amit Ranjan.
Released in October 2006
Free service for sharing presentations and slideshows
SlideShare Inc is a startup based in Mountain View, California (USA) and New Delhi (India).
Confidential & Proprietary
Target Audience
Corporate users Share slideshows from conferences
Convenience
Confidential & Proprietary
Audience
People who market themselves or influence their peers in a professional way
People who forward a lot of PowerPoint that they receive in email
Confidential & Proprietary
Business Model
“Grow a big consumer site" mode Current site functionality is free New features in future may be charged Several ways to make money:
Targeted advertising Pay per click
Confidential & Proprietary
Business Model
Competitors DimDim & TeamSlide
Do not provide for online storage and archiving Zoho Show, Empressr, Thumstacks
Provide basic tools for creating presentations Place a permanent URL on the file Allow archiving and sharing
Confidential & Proprietary
Uniqueness of Website
Clean, fast and functional
Allow users to embed slideshows into their blogs
Confidential & Proprietary
What Can You Do At Slideshare.Net
Find teaching materials
Share teaching materials
Share conference slides
Confidential & Proprietary
What Can You Do At Slideshare.Net
Tag browse
Confidential & Proprietary
Slideshare.Net: My Slidespace
o Presentations
o Favorites
o Tags
o Contacts
o My Groups
Confidential & Proprietary
Pros
Files can be tagged and comments left by viewers
Confidential & Proprietary
Pros
Each slide has its own permanent URL for reference http://www.slideshare.net/zeoane/webstudy-
slideshare-v70/
Conversion of file format to PPT when you are using unsupported presentation software
Confidential & Proprietary
Cons
Files cannot be larger than 20 MB 30 MB
No sharing or privacy options
Original presentations cannot be downloaded by the publisher or by viewers
Unable to save changes after editing & updating of file
Confidential & Proprietary
Conclusion
Popular trend among different types of users International site
Recommendations Allow users to embed video and audio in
presentation
Improve the number of tags in the system
Grow the number of comments, making it a more social space
Confidential & Proprietary
Conclusion
Insight Research library
Viral Marketing tool
Create or raise brand awareness
Confidential & Proprietary
The End