welcome 05g11389 management information systems jonathan d. wareham [email protected]

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Welcome 05G11389 Management Information Systems Jonathan D. Wareham j. wareham @ esade . edu

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Welcome

05G11389Management Information Systems

Jonathan D. [email protected]

Objectives

provide students with a broad knowledge of Information Technology as it relates to business operations and strategy.

Information Technology is increasingly permeating all aspects of business operations, be it accounting, operations, sales, marketing, HR, etc.

Today’s managers must be knowledgeable about the function, use and consequences of current IT applications.

Objectives…

Not a real programming class per se, we will be discussing technology issues on a functional level.

Make students aware of what the main technologies are and how they work.

Obtaining a certain level of “technology literacy”

Thereby assess challenges in procuring, implementing, and successfully applying technology to their organization’s benefit.

Assessment

Grade % Date Due Data Base Exercise 10% April 27 Technology Brief 1 15% May 4 Technology Brief 2 15% May 11 Technology Brief 2 15% May 18 Final Exam 45% May 23 100%

Technology Briefs

“white papers” are to be a maximum of 3 pages

Description of technology purpose/motivation

Description of how technology functions Discussion of how organizations employ the

technology to their benefit Analysis of current market for technology Estimation of future evolution of technology

Topics Data Base Management Systems ERP Web Services XML Open Source Supply Chain Management Systems CRM Systems Wireless, 2G & 3G 4G…NG IT Security Project Management Other topics are also acceptable; please get

them approved by me first.

DataBase

Databases are the heart of almost every IT application

They are everywhere The ubiquity of databases will

only increase Familiarize students with

relational databases, data normalization, and simple query operations. The exercise will be distributed on April 7 and is due April 21.

Open Source…

ERP

Explain the logic and motivation of ERP Systems

Describe the structure of ERP systems Explain some of the risks and

problems of ERP implementations Evaluate the current ERP market and

discuss its future

Supply Chain Systems

-100%

-50%

0%

50%

100%

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61

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67

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71

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91

Data from United States, 1961-1991 (GDP, vehicle production, and machine tool orders

% C

ha

ng

e, y

ea

r to

ye

ar

% change GDP

% change vehicle production index

% change net new orders machine tool industry

CRM

Explain the motivation and structure of customer relationship management software

Assess the risks of CRM implementation Evaluate the potential of CRM systems to be

integrated into other operational software components

Other Web Services

Partner Web Service

Partner Web Service

Data Access and Storage Tier

Application Business Logic Tier

YourCompany.com

Internet + XML

XML & Web Services

Other Applications

End Users

Telecom & Wireless

•Telecom Policy & Regulation•Industry Structure•Technology protocols and trends•Convergence

Reengineering and Control Historical origin of employee

organization and control Philosophy of reengineering Employee motivation and control

Decision Information Costs

Agency Costs

Centralized

Decentralized

Local information

Bird’s eye coordination

IS Security

Systems Integration

Getting the old and the new to work together

Doing it in a manner that is practical and economically feasible

B2C eCommerce

B2B eCommerce

IT Performance Metrics

Off-Shoring & Outsourcing

1. 9/11/89 –Berlin Wall2. 9/8/95 Netscape IPO &

telecom deregulation3. Computer-Computer

connectivity XML, WS4. Open Source5. Out-sourcing

6. Off-shoring7. Supply Chaining8. In-sourcing9. Search engine & Internet10. Ubiquitous computing, digital

convergence

10 forces flattening the world…