why small businesses should blog
DESCRIPTION
http://mymissassist.com Missy Tincher from My Miss Assist explains how important blogging is to Small Business Owners along with some blogging statistics. You can see entire article with infographic for this video at http://mymissassist.com/small-businesses-start-blogging/TRANSCRIPT
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“Why Small
Businesses
Should
Blog”
Why Blogging?
Builds Trust With Your Audience
Attracts Visitors to Your Website
Helps with SEO
Inexpensive Marketing Strategy
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If you have a small
business and are in
doubt if you should
be blogging, the
following statistics
should change
your mind
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Reach
Blogs reach 8 out of 10
of all U.S. Internet users
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ExactTarget http://www.exacttarget.com/blog/50-content-marketing-stats/
Surfing
20% of users’ time
is spent surfing
the Internet on
content-led websites
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ExactTarget http://www.exacttarget.com/blog/50-content-marketing-stats/
Positivity
60% of consumers
feel more positive
about a company
after reading custom
content on its site
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ContentPlus http://www.contentplus.co.uk
Trust
81 percent of US
customers trust advice
and information
from blogs
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IgniteSpot http://www.socialmediatoday.com/content/blogconomy-blogging-stats-infographic
Leads
Small businesses
that blog generate
126% more leads
per month than
those that don’t
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LeadGeneration
IgniteSpot http://www.socialmediatoday.com/content/blogconomy-blogging-stats-infographic
Purchases
61 percent of
US consumers made
a purchase based
on a blog post
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IgniteSpot http://www.socialmediatoday.com/content/blogconomy-blogging-stats-infographic
Website
Blogs give websites
434% more indexed
pages and 97%more
indexed links
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ContentPlus http://www.contentplus.co.uk/
SEO
Content creation
is ranked as the
single most effective
SEO technique by 53%
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MarketingSherpa http://www.marketingsherpa.com/article/chart/2012-top-b2b-seo-tactics
Cost
Content marketing
(which includes blogging)
costs 62% less than
traditional marketing
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DemandMetric http://www.demandmetric.com/content/content-marketing-infographic
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Missy Tincher, Blog Content Marketing Manager at My Miss Assist. Missy is like a “high-octane” Hummingbird… efficient and vigorously energetic about dynamic blog content marketing!
Missy is passionate about helping clients leverage their blog post content in order to drive more traffic to their websites.
Receive FREE video tips weekly about blogging and content marketing on Missy's YouTube Channel.
https://www.youtube.com/user/mymissassist
www.MyMissAssist.com