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Content Marketing Electronic Lead-Gen Advertising Events www.reachSAPcustomers.com Take advantage of the NEW SAPinsider Online: Channel Sponsorships Sponsored Live Q&As Branded Podcasts FILL YOUR PIPELINE with QUALIFIED SAP CUSTOMERS

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Content Marketing

Electronic Lead-Gen

Advertising Events

www.reachSAPcustomers.com

Take advantage of the NEW SAPinsider Online:

•Channel Sponsorships•Sponsored Live Q&As

•Branded Podcasts

FiLL yOur PiPeLine

with QuALiFied

SAP CuSTOmerS

*This number does not account for duplicates **Deadlines, topics, and bonus distribution subject to change ***customerPROFILES only applicable to insiderPROFILESSpecial advertising opportunities available to conference exhibitors. insiderPROFILES accepts contributions from partners on a rolling basis.

For more details: +1-781-751-8800 | [email protected] | www.reachSAPcustomers.com

Place your message in front of subscribers and online visitors who are looking to optimize their investment in SAP technology.

�� �Online and print ads | Make sure your brand has a presence in SAPinsider and insiderPROFILES magazines, read by top decision makers all over the world.

�� � NEW! Channel sponsorships | Sponsor an entire channel of the website and prominently place your advertisement, blog posts, and educational asset throughout the page.

AdvertisingCapture the attention of a highly engaged audience of SAP customers

Enhance the credibility of your thought leaders with the following articles published in SAPinsider and insiderPROFILES:

� Themed special report articles

� Customer success stories

� Thought leader profiles

� Solution innovation articles

� Product profiles

� Executive profiles

Content MarketingReach subscribers of the leading magazines for SAP customers

SAPinsider and insiderPROFILES Editorial Calendar**

As you plan for go-to-market, turn to SAPinsider’s comprehensive portfolio of marketing programs to build and accelerate your pipeline, promote your experts as thought leaders, and drive your messaging into the SAP® marketplace.

In addition to our SAP customer database, we have a strong presence in social media with influence on over 15,000 Twitter followers and more than 300 LinkedIn groups, reaching a total of 4.3 million SAP professionals.* Include an integrated SAPinsider marketing campaign in your budget to fill your pipeline with these customers and create a big splash in the SAP community.

Issue / SAPinsider Feature Topic

Partner Special Report Topics

customerPROFILES (commitment deadline)**

Content Close Date

Display Ad/Banner Ad Close Date

Mobile App Sponsor Date

Bonus Print Distribution

Q4 2014

Ecosystems and Channels

� GRC Guidebook: Strategies and Tools to Mitigate Risk

� Mobile Solutions and Strategies

June 13, 2014 June 27, 2014 Aug 1, 2014 Sept 2, 2014 Managing Your SAP Projects 2014, Reporting and Analytics 2014 Interactive, SAP d-code 2014 EMEA

Q1 2015

Financials

� Solutions for the Office of the CFO

� SCM/Procurement

Aug 22, 2014 Oct 3, 2014 Oct 31, 2014 Dec 5, 2014 Logistics & SCM 2015 US & EMEA, PLM 2015 US & EMEA, Manufacturing 2015 US & EMEA, CRM 2015 US & EMEA, Procurement 2015 US & EMEA, Financials 2015 US, GRC 2015 US, BI 2015 US, HR 2015 US

Q2 2015

Customer Engagement

� Cloud � SAP HANA

Nov 14, 2014 Dec 19, 2014 Jan 30, 2015 Mar 6, 2015 SAPPHIRE® NOW 2015 US, Financials 2015 EMEA, HR 2015 EMEA, GRC 2015 EMEA, BI 2015 EMEA

Q3 2015

Idea to Performance

� GRC/Security � Mobile

Feb 13, 2015 Mar 27, 2015 May 1, 2015 June 5, 2015 SAP d-code 2015 US

Q4 2015

Ecosystem & Channels

� BI/Big Data/Analytics � HR/SuccessFactors

May 15, 2015 June 26, 2015 Aug 7, 2015 Sept 4, 2015 Managing Your SAP Projects 2015, Reporting and Analytics 2015 Interactive, SAP d-code 2015 EMEA

For more details: +1-781-751-8800 | [email protected] | www.reachSAPcustomers.com

SAPinsider conferences and seminars gather thousands of decision makers looking for ways to enhance their SAP systems in an effort to drive ROI. Each event focuses on a specific subset of SAP technology, attracting a targeted and focused audience. Participate as a sponsor or exhibitor for:

� One-on-one interaction for accelerated sales cycles

� Large numbers of qualified leads

� Enhanced visibility of your solutions and services

� Alignment with SAP

� Promotion of your thought leaders

EventsGet valuable face time with qualified decision makers

Electronic Lead-GenTap into our SAP customer database to generate qualified new leads

Whether you’re launching a new product or showcasing your strongest piece of marketing collateral, SAPinsider can help you reach your target audience by pushing your message to a narrow slice of our contact database.

� Targeted Asset Pushes | Convert your white paper, video, or article into hot new leads.

�� �Turnkey Webinars | Host an online lead-gen event — we’ll do the work for you!

�� �List Rentals | Blast your email to our highly qualified contact database.

� NEW! Sponsored Live Q&As | Your top expert leverages this live chat platform to enhance credibility while answering participants’ questions. You’ll receive the contact details of all registrants, and all live attendees will receive the educational asset of your choice.

� NEW! Video Interviews | Let our team interview your expert on a topic within your core competency, and we’ll push the recording to our lists for lead capture.

2014-2015 Conferencesoctober 7-9, 2014 • Singapore

Financials2014 | GRC2014BI2014 | HANA2014 | HR2014

Logistics and SCM2014

october 27-29, 2014 • atlanta

Managing Your SAP Projects2014Reporting and Analytics2014

INTERACTIVE

February 17-20, 2015 • laS VegaS

Financials2015 | GRC2015

March 3-6, 2015 • laS VegaS

HR2015

March 9-12, 2015 • laS VegaS

BI2015 | HANA2015

March 30 - april 2, 2015 • laS VegaS

Logistics and SCM2015PLM2015 | Manufacturing2015Procurement2015 | CRM2014

2014 Seminar Topics*SAP HANA | Mobility | Cloud | BI

Integration | BPC | SuccessFactorsSupply Chain Management

SAP Solution Manager

*Topics are subject to change.

Conferences are a collaboration of SAP and SAPinsider.Seminars are independently produced by SAPinsider.

SAPinsider is published by Wellesley Information Services (WIS). More than 250,000 professionals worldwide rely on WIS publications and events for expert strategies, instruction, and best practices to optimize their IT investments. WIS publishes these leading publications: SAPinsider, insiderPROFILES, SAP Professional Journal, and SAPexperts.

WIS also produces the following events in collaboration with SAP: Logistics and SCM 2014; PLM 2014; Manufacturing 2014; Procurement 2014; CRM 2014; HR 2014; Financials 2014; GRC 2014; BI 2014; Reporting and Analytics Interactive 2014; and Managing Your SAP Projects 2014.

WIS also produces Basis & SAP Administration 2014, dozens of multi-city seminars, and is the exclusive distributor and marketing agent for SAP PRESS books.

WIS Publishing • 20 Carematrix Drive • Dedham, MA 02026 USA • +1-781-751-8800

SAPinsider is your best resource for reaching your target audience. Let us help you identify the highest-impact marketing programs to generate leads, promote your thought leaders, and build your brand.

Call us to help you plan for success!

A201222 | June 2014

OUR TEAM:

Ken KieferManager of Strategic AccountsEmail: [email protected]: +1-781-751-8707Fax: +1-781-329-9186

Patricia “PK” KeiranManager of Strategic AccountsEmail: [email protected]: +1-617-335-4443Fax: +1-781-329-9186

Rachel Flowers Manager of Strategic AccountsDirect: +1-781-751-8749 Fax: +1-781-329-9186 [email protected]

Len GanzManager of Strategic AccountsEmail: [email protected]: +1-781-751-8820Fax: +1-781-329-9186

Ed Cray Manager of Strategic AccountsEmail: [email protected]: +1-781-751-8752Fax: +1-781-329-9186

Bethany Senechal Manager of Strategic AccountsDirect: +1-781-751-8747 Fax: +1-781-329-9186 [email protected]

Additional InformationFor more details on SAPinsider marketing opportunities, visit: www.reachSAPcustomers.com

To view your options for targeting your message, download our audience selection form: www.WISpubs.com/sappartner/audiences