wj bradley's branch offering
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Distributed Retail Offering
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Defining W.J. Bradley
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OUR VISION To be the top-performing independent retail residential lender in the country.
OUR MISSION
To operate as a well-run company in pursuit of our vision.
Defining W.J. Bradley
Since inception, W.J. Bradley has maintained a high standard for not only the way business is conducted, but also with whom we partner. It is through a dedication to be the best that we set the bar for how success and integrity are measured.
“Our mission is to operate as a well-run organization in the eyes of all our stakeholders. !rough this mission, we will achieve our vision of becoming the top-performing residential mortgage originator in the country by 2015.”
– William J. Bradley, Founder & CEO
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In 2012, the Company ranked as the eight-largest independent lender* in the country, with $6.5 billion in residential loan origination volume. The Company’s forecast shows it to be on track to exceed $8 billion in volume at the close of 2013.
W.J. Bradley Size and Stature
BY THE NUMBERS
• 8: Consecutive years of growth • 16: Average turn-time (in hour) in 2012 for new-
purchase loan submissions • 35: States in which W.J. Bradley is licensed • 50: States in which W.J. Bradley will be licensed by
2014 • 80+: Branch locations throughout the U.S. • 443: Percentage of increase in revenue between
2009–2012 (grew from $41 to $223 million) • 1,750: Average number of loans funded monthly in
2013 (YTD) • 1,800+: Employee headcount
WJB FOOTPRINT
FL: 2%
IL: 2%
MN: 2%
WA: 5%
OR: .5%
CO: 8%
TX: 2% AZ: 6%
NV: 7%
CA: 64%
UT: 3%
* As listed by Mortgage Executive Magazine for 2012
Production Volume by State (YTD)
2002 • Founded as an investment-holding firm 2003-2004 • Built consolidation strategy and platform 2005-2006 • Made first five acquisitions
2007-2008 • Centralized operations in Salt Lake City • Restructured amidst mortgage crisis and shed significant volume • Shifted from acquisition strategy to partnership model 2009 • Increased headcount by 250% • Achieved $1.15 billion in volume 2010 • Increased volume to more than $2 billion • Began development of horizontally integrated strategy
W.J. Bradley History
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BUILDING A FOUNDATION THROUGH BROAD PERSPECTIVE
EVOLVING ADAPTABILITY AND RESILIENCE
FOCUSED ON GROWTH AND PROFITABILITY
COMMITMENT TO OPERATIONAL EXCELLENCE
POSITIONING FOR LONG-TERM GROWTH
2011 • Focused on executing strategies for long-term growth, including Fannie Mae
and Freddie Mac seller/servicer approvals 2012 • Welcomed 130 employees from Emery Financial (now the Emery Team),
contributing to an increase of $1 billion in annual production • More than doubled in volume to $6.5 billion • Ranked as no. 24 among Top 250 Private Companies of Colorado (as reported
by ColoradoBiz Magazine) • Entered mortgage-securities sector; established dedicated broker-dealer
subsidiary • Received Ginnie Mae seller/servicer approval • Celebrated 10 years in business 2013 • Welcomed more than 300 employees from Legacy Group Lending (now
Legacy Group) contributing to an increase in more than $1 billion in annual production • Actively securing additional new partnerships in new and existing markets • Projected to reach $8 billion in volume by year-end
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Branch Partnerships: Approach & Offering
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Onboarding Approach Beyond finding an operational match, our partners can expect culture to be a vital component of the everyday functionality of W.J. Bradley as an organization. Cultural camaraderie between partners is critical to our growth and success.
“It is the embracing of our partners’ cultures
that speaks to ours.” - William J. Bradley
The culture of W.J. Bradley is driven by: • An entrepreneurial spirit that lives and breathes in each segment of the organization,
motivating and influencing employees to excel • Leadership whose lending business expertise within their respective arenas has
proven to create a seamless transition and impactful ongoing experience for our partners
• A determination for greater success that fuels our partners with the tools and resources necessary to enable their sole focus on originating loans and maximizing profitability
Branch Partnership Offering
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W.J. Bradley has a sensible, solutions-based platform, offering a balanced approach to creating a path for our branch partner’s overall success.
W.J. Bradley’s high loan volumes and range of entities enable the Company to more effectively reach end investors in the capital markets space, producing a richer product mix and lower cost to originate each loan, which leads to lower costs to branch partners so that originators can offer more aggressive pricing Specialized teams devoted specifically to analyzing details of the Company dealings and operations ensure regulatory adherence and precautionary measures that best manage risk for the everyday business of our partners Dedicated individuals for each branch are focused on maximizing monetary flow to create longevity, growth and stability for our partners Partners learn to rely on one of the Company’s centralized fulfillment centers because of their accurate long-term reporting tools, regional operation management and predictable turnaround times
LEGAL & COMPLIANCE
PRODUCT BREADTH & COMPETITIVE PRICING
SALES FINANCE
COMPLETE FULFILLMENT
SYSTEMS
Branch Partnership Offering
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Dedicated facility and IT teams work hand in hand with your on-site facilities to handle any relocation or expansion efforts: branding of the branch store, leasing necessities, furniture installments, technology transports, etc. Corporate branding strategy intended to grow company awareness in its various markets and a full-service marketing team that provides up-to-date information and education on W.J. Bradley products and programs; as well as an advanced and automated online platform offering a range of marketing material for loan originators to create deeper relationships with current, present and past customers Experienced training team provides learning management sessions and in-depth educational guides to ensure proper knowledge of all systems, polices and compliance-related matters are understood at the time of on-boarding; and provides continuous learning on Company functions, processes, software and systems The dedicated team focuses on assisting with candidate sourcing and recruiting, managing the new hire process, conducting background checks, and issuing offer letters, in addition to setting up system access for each new branch employee
MARKETING
RELOCATION & EXPANSION
TRAINING
HUMAN RESOURCES
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Stability in Evolving Market
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Our loan production volume is attractive to capital markets players, which allows us direct access to an increased number of end investors, offering greater liquidity sources and additional outlets to package and sell loans. This enables us to sell rapidly and keep the focus on fulfillment.
We are positioned to offer protection from pricing inflation that naturally occurs through the life cycle of a loan, as well as to withstand the predicted privatization of the market. Through this end to end capability, we will achieve future growth and profitability by offering our partners more competitive loan pricing.
LOAN LIFE CYCLE
W.J. BRADLEY POSITION
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CONTACT INFORMATION: Ross Cowan
720-253-0177
Chris Michael
720-627-8623