workshop websearch rct rivierenland 17 1-13

Innovation web search ... aangeboden door:

Workshop Rivierenland – 17/01/2013

voor ondernemers door ondernemersrct rivierenland

http://www.7ideas.net/

•  Quick search? / Be0er search / Systema5c search : Treasure hun5ng!

•  Crea5ve search a=tude! is most important •  3 parts:

v  Effec5ve search v  Innova5ve search v  CSI on internet

1. Effective search

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1. Shut down

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Shut down synonyms

transla5ons

broader -‐ narrower

other?

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Synonyms green/sustainable

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Translate

http://translate.google.com/translate_t#

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9 windows

http://translate.google.com/translate_t#

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Shut down synonyms

transla5ons


other?

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Imagine the answer

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Imagine the answer

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Probeer zelf synonyms

transla5ons


other?

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2. Google

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2. Google simplicity

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2. Google advanced

http://www.google.nl/advanced_search?hl=nl

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2. Google operators


2. Google operators

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http://deinternetmarketeer.be/2008/01/07/geavanceerd-zoeken-met-google/#allinurl

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2. Google operators

http://www.google.com/help/features.html

Google extra

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http://google.startpagina.nl/

3. Deep / invisible web

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3. Deep / invisible web

•  Why •  File types •  How access the deep web?

•  …

http://www.completeplanet.com/ - http://www.scirus.com/

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4. Internet daDng

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4. Internet daDng

•  There is always a person who has a complete site about the topic your searching.

•  Go for gold! •  Weblogs – blog roll •  h0p://delicious.com/ •  Smart mul5plica5on:

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5. Formats

•  Google algorithm •  First 20 search results •  Profile of a hidden, superior site

More than HTML: ppt / pdf / slideshare / …

More than sites: blogs / books / images / video / ...

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5. Formats

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5. Formats

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5. Formats in one site

http://www.browsys.com/finder/

2. Innovative search

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1. Shut down

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1. Solo brainstorm

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15 tools for solo brainstorming

http://www.7ideas.net/solo-brainstorming/

Happily living at a highway

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green / invisible / cradle to cradle / design / city / hybrid temporary / multifunctional / sustainable / 2.0. / future of … car free / automatic / quiet / private / experience / energy generating / legendary / floating / dynamic / virtual / multi-

color / moving / chameleon / solar / self / fly / light asymmetric / underground / guerrilla / living above or under user generated / all in one / peer to peer / rent a highway

highway house / highway art / highway party / highway dating smart road / roof highway / fly highway / my personal

highway / highway mall / DIY highway / …

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Exercise Imagine soluDon / innovaDon (not your iniDal quesDon)

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2. InnovaDon model

Customers insights New markets

Technology Trends

Innova5on

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2. InnovaDon model

http://www.doblin.com/IdeasIndexFlashFS.htm

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incremental – radical / blue oceans / disruptive

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3. AssumpDon smashing

http://www.7ideas.be/innovation_words.html

Introduceer nieuwe toepassingen / niches

Event sweeping Incident sweeping Airport sweeping Highway sweeping Parking sweeping Precision sweeping Festival sweeping Bulk sweeping Night sweeping Invisible sweeping Light sweeping Indoor sweeping Rapid sweeping Crowd sourced sweeping Personal sweeping Mixed sweeping

Hybrid sweeping Multifunctional sweeping Free sweeping Easy sweeping Self sweeping Transparent sweeping Perfect sweeping All inclusive sweeping All weather sweeping 24/7 sweeping On demand sweeping Micro sweeping Spring sweeping Stand by sweeping Dual sweeping Free sweeping

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4. New combinaDons

http://www.baseplate.com/toys/minifig/

JCB Backhoe loaders: meer dan 500 attachments

http://www.jcb.com/products/machineoverview.aspx?rid=1

Eén machine met +500 optionele tools Niet de sterkste maar meest veelzijdige in zijn categorie

JCB Backhoe loaders: meer dan 500 attachments

http://www.jcb.com/products/machinerange.aspx?tabID=2

Dremel : 1 apparaat – meer dan 100 accessoires

http://www.dremel.com/en-us/Pages/default.aspx

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http://www.youtube.com/watch?v=TaK9nI8US3c

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http://www.slideshare.net/marcnewshoestoday/37-ways-for-innovation-by-combination

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Exercise “New combinaDons”

5. Search elsewhere

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Search in related but more innova5ve sectors, companies, industries.

5. Search elsewhere

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5. Search elsewhere

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5. Search elsewhere

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http://function.creax.com/

5. Search elsewhere

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http://function.creax.com/

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6. Customer insights

http://www.marketingfacts.nl/berichten/20060924_cool_hunting_op_het_web/

Coolhun5ng op het web.

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http://www.fridgewatcher.com/

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6. Customers insights

7. Serendipity

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http://nl.wikipedia.org/wiki/Serendipiteit

8. Web 2.0.

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Naar glaspersonen zoeken / slideshare

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http://www.youtube.com/watch?v=xx2Slxp0TkM

3. CSI on internet

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Smart but legal

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Logic

http://www.powned.tv/nieuws/tech/2011/09/miljoenennota_staat_al_online.html

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Directory + / -‐

?

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Long sentence

?

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XLS

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URL

https://www.argeweb.nl/bestellen/index.php?functie=whois

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URL check

https://www.argeweb.nl/bestellen/index.php?functie=whois

Wildcards

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1

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Search in sites


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Search in sites


Trends

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http://www.google.com/insights/search/?hl=en-US# http://trends.google.com/trends?hl=en

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Twi0er

https://twitter.com/#search?q=health%202.0. https://twitter.com/#search?q=gezondheid%202.0.

Marc Heleven

ideaDJ, innovative web search, internet

addict, inspiration sorcerer, 37 ways for

innovation, trend spotter, knowledge

broker, the gentle art of smart stealing, ideas for a better

world, 7ideas

7ideas.net

ideaDJ

-  real-time inspiration for events

- keynote support - enhance audience

experience the gentle art of smart stealing

- learn from other industries - learn to look in new places - combine for better results

Get inspiration

innovative web search

- find new inspiration - search the ‘deep’ web - use the internet as never before

Boost your event Learn to find

7ideas.net

workshop websearch rct rivierenland 17 1-13

Technology

site http

sites http

trends http

google operators http

serendipity http

windows http

logic http

google extra http