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Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting Director

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Page 1: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Wyoming Research Products CenterIntellectual Property and Licensing Services

Senator Enzi’s Inventors Conference April 12, 2008Davona K. Douglass, Acting Director

Page 2: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

About Technology Transfer

University Industry

PURPOSE: further development and commercialization

Page 3: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Purpose

• Local economic development

• Attract talented faculty and retain talented graduates

• Attract corporate research support

• Licensing revenue for further research and education

• Public benefits from products that reach the market

Page 4: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Process

• Identify new intellectual property

• Protect new technologies

• Development and commercialization strategies

Page 5: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Steps

Disclosure

Patent

Market

License

Page 6: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Protection• Patenting by the University of

Wyoming of discoveries resulting from research:– Protects the investment in the research– Ensures the technology has a chance

to reach the market

Page 7: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Measuring Success

• Numerical:

0

1 0

2 0

3 0

4 0

5 0

1 9 9 9 2 0 0 0 2 0 0 1 2 0 0 2 2 0 0 3 2 0 0 4 2 0 0 5 2 0 0 6 2 0 0 7 2 0 0 8

s o fa r

# o f U W D is c lo s u re s b y Y e a r

Page 8: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Measuring Success

• Numerical:

0

1 0

2 0

3 0

4 0

5 0

1 9 9 9 2 0 0 0 2 0 0 1 2 0 0 2 2 0 0 3 2 0 0 4 2 0 0 5 2 0 0 6 2 0 0 7

# o f U W P a te n ts F ile d b y Y e a r

Page 9: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Measuring Success

• Non-Numerical:– UW’s ability to retain innovative faculty– Attract great students– Contribute to UW’s reputation– Collaborations established

Page 10: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Licensing Revenues

• Reimburse UW’s patent expenses

• Shared between the creators and the university

• Individual inventors• Department and Colleges• Research Products Center

Page 11: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

University of Wyoming Examples

• Mitigation of Paraffin Wax Deposition Using Ultrasonic Waves

• Dr. Brian Towler• Wax deposits in crude oil pumping equipment is

enormously expensive problem for nearly all oil producers

• Reduce wax deposits on tubes by attaching a device that emits ultrasonic waves

• Discovered 3 different frequencies

that disintegrate wax and inhibit

it from attaching

Page 12: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Research Products Center

• The technology transfer office at UW is unique

• Funding from both the UW Research Office and the Wyoming Business Council

• We serve BOTH university and inventors statewide

Page 13: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Our Goals

• 1. Facilitate technology transfer

• 2. Assist Wyoming inventors and entrepreneurs:– Identify, protect, and commercialize IP– Transfer Wyoming ideas to the market– Support the creation of new technology

start-ups in Wyoming– Encourage partnerships

Page 14: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Steps

Disclosure

Patent

Market

License

Page 15: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Disclosure

• Concerns regarding disclosure:1. Protect patentability

2. Misappropriation

3. University’s role

Disclosure is okay if done correctly

Page 16: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Confidentiality Agreement

• Proper disclosure demonstrates you are protecting the confidentiality of your idea

• To start working with us• Form found on our

website:http://uwadmnweb.uwyo.edu/RPC/

Page 17: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Evaluation

• The patenting process is long and expensive

• Do a good evaluation before wasting time and spending money

F ees$3 ,000

S earch$1 ,500

P rep & F ile$8 ,000

P ro secu te$4 ,000

Page 18: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Evaluation

• Biggest concern is novelty and non-obviousness

• Review:– Patent estate– Journal Articles– Product Databases– Internet

Page 19: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Marketing

• To technology transfer, marketing means finding a licensee to commercialize the product

• Get the idea in front of companies in specific industries

Page 20: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Marketing

• 1. Identify market• 2. Prepare technology description• 3. Develop mailing list• 4. Mail marketing package• 5. Wait for responses• 6. Add to website• 7. Share additional data if requested

– Under Confidentiality Agreement

Page 21: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Negotiation

• License = Permission for another to use your property

• Usually in return for money– Up-front fees– R & D funding– Royalties

If someone else uses your patented invention without your permission you can start legal action

Page 22: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Negotiation

• You get what you negotiate:Royalty rate Fees/Bonuses

Patent costs Liability/WarrantyNew inventions Exclusivity

Law and venue Technical reports

Diligence Length of time

Insurance Research funding

Page 23: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Technology Valuation

• Keep your perspective!!• Early stage technologies are worth

considerably less that those ready for immediate sale

• Example: UW has an early stage technology– Will require 10 years of development– Will address a $10,000,000 market

Page 24: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Technology Valuation

Year EventPercent Success

Annual Research Costs

Discounted Value

1  Discovery   $300,000 $138,687

2     $300,000 $473,782

3     $300,000 $835,684

4 Phase I Testing 50 $300,000 $1,226,539

5     $300,000 $2,973,325

6     $300,000 $3,535,191

7     $300,000 $4,142,006

8 Phase II Testing 60 $300,000 $4,797,366

9     $300,000 $8,959,259

10 Sales   $300,000 $10,000,000

Page 25: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Other Assistance

• Copyrights and Trademarks

• “Please keep in mind that the results of our services serve as a mere advisement and are by no means conclusive on the issue of whether you should pursue protection for your invention or not. Only an attorney can give you a formal patentability opinion.”

Page 26: Wyoming Research Products Center Intellectual Property and Licensing Services Senator Enzi’s Inventors Conference April 12, 2008 Davona K. Douglass, Acting

Thank you

• Davona K. Douglass

• Wyoming Research Products Center– Dept. 3672, 1000 E. University Ave., Laramie,

WY 82071– 307-766-2509 (office) – 307-766-2530 (fax)– 13th & Lewis Street, Room 152– www.uwyo.edu/RPC

WyomingInvents.com