zen rooms company challenge

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Market Research & User Behavior

Competitor Research

Strategies

Impact and Cost

92.6

64.2

56.8

Facebook

Youtube

Instagram

93.1

70.8

62.5

Free wi-fi

Air-conditioning

In-room bathroom

Ph

ase

Two

Ph

ase

On

e

Ph

ase

Two

Imp

act

Imp

act