2017 sponsorship -...
TRANSCRIPT
SugarHighMotorsportsisanautomotivesportsorganizationthatseekstoencourageandempowerwomenandcouplesthroughtheautomotivehobby.CreatedandownedbyKevinandMichelleDavis,SugarHighMotorsportsdebutedwithduringtheinauguralRebelleRallyin2016,racingas“TeamSugarHigh.”TheRebelleRallyisa10-dayall-femalenavigationrallythatspans1200milesthroughthedesertsofCaliforniaandNevada.Whetheroffroadoronroad,ina4×4JeeporShelbyCobra,SugarHighMotorsportsstrivestobringapositivemessagethatwomendon’thavetobeafraidtogetinvolvedinthemale-dominatedautomotiveworld.
www.sugarhighmotorsports.com
SugarHighstartedasadreamforMichelleDavistoownherownspecialvehiclethatshecoulduseasadailydriverandalsoforoff-roading.AfterdecidingtoentertheRebelleRally,a1200milenavigationrallythroughthedesertsofCaliforniaandNevada,thebuildplanschangedtoensurethestock2004JeepRubiconwaspurposebuiltforthechallengesoftherally,anditwascompletelyrebuiltinabout7weeks.Aftertheladies“madeSugarHighintoanairplane”intheGlamisdunes,theJeepsufferedabentfrontaxle,brokenrearwindow,brokenbumperandmounts,andblownoutrearshocks.SugarHighiscurrentlyactingasMichelle’sdailydriver,andwillberebuiltandmodifiedfurtheroverin2017.
www.sugarhighmotorsports.com
TheRebelleRallycoversmorethan2,000kilometersofstunningterrainacrosstheNevadaandCaliforniadesert.Designedasahybridofseriouscompetitionandtheultimateroadtrip,itisthetotalpackage.ItfeatureswomenwhoshareanadventurousandcompetitivespiritastheydriveandnavigatetheirwaytocheckpointsacrosstheAmericanWest,allwithoutthedistractionofcellphones,computers,orGPS!It’sallaboutstrongwomenandtheirendlessabilities!In2016,76women(ages19-69)from19statesand4countriescametogetherfortheinauguralevent.
www.sugarhighmotorsports.com
SEMASHOW2016TheSEMAShowisthepremierautomotivespecialtyproductstradeeventintheworld.Itdrawstheindustry’sbrightestmindsandhottestproductstooneplace,theLasVegasConventionCenter.TheSEMAShowattractsmorethan100,000industryleadersfrommorethan100countriesforunlimitedprofitopportunitiesintheautomotive,truckandSUV,powersports,andRVmarkets.The2016SEMAShowdrewmorethan60,000domesticandinternationalbuyers.SugarHighwasfeaturedinTheWhistlerGroupboothatSEMA2016.ItwasagreatsuccessforbothSugarHighandWhistler,andweareverythankfultobeapartofit.
www.sugarhighmotorsports.com
REBELLERALLYMEDIACraftedStrategicPartnerships:Women'sLifestyle:Hearst·MarieClaireDigitalfeatures/videodocumentary/socialtakeoverEnthusiastAutomotive:TEN:TheEnthusiastNetwork-Dailyonsitecoverage/video/printOverland&AdventureOverlandJournal&ExpeditionPortalPrintstories/digital/annualadvertisinginventoryVariousOnline&PrintMagazinesRebelleGeneratedMedia:Premiumimagery-still&video;Videos&dailyeventclipsSocialMediawithengagementcampaigneNewsletterstooptinandmediadatabaseLivewebcasts&Pressblasts,DedicatedmediaoutreachTotalPressAudience:60+Million
www.sugarhighmotorsports.com
REBELLERALLYMEDIA–Cont’dThird-PartyPress:
www.sugarhighmotorsports.com
National:MarieClaireMagazineCosmopolitanESPNOutsideMagazineRoad&TrackMSNCNETJezebelTrendHunterAutomotive:
Road&TrackJalopnikAutoblogFourWheeler
DirtSports&Off-RoadJPMagazineCarNewsRoadShowExpeditionPortalLandRoverMagazineInternational:FranceItalySpainGermanyAustralia
REBELLERALLYMEDIA–Cont’dSocialMediaEngagement:¡ 84,000PeopleTalkingabouttheRebelleRallyon
¡ 1.4MillionFollowersonInstagramofRebelle,Competitors,Staff,andMedia–activelypromotingtheRebelle
¡ 100,000+ViewsofVideosProducedbytheRebelleMediaTeam
SugarHighMotorsportsRebelleMediaCoverage:¡ RebelleLiveWebcastswithTeamInterviews
¡ FourWheelerMagazineVideoSegment
¡ VariousInstagramandFacebookPosts
¡ FourWheelerLiveWebcastwithTeamInterview
¡ SuuntoCommercialwithMichelle(right)
www.sugarhighmotorsports.com
SugarHighMotorsportswillcontinuetoexpanditsparticipationinvariousmotorsportrelatedeventsin2017:¡ BarrettJacksonAuction–Scottsdale,AZ¡ AEV/AdventurePortalTraining–OregonCoast
(CoveredbyJPMagazine)¡ ChevyMontageBuildforSEMA2017–Phoenix,AZ
(High-profileall-femalebuildledbyBogiLateinerofVelocityChannel’sAllGirlsGarage)(SocialMediaExposure~250,000users+)
¡ 20thRubiconTrailJeepJamboree–RubiconTrail,CA(Nationaloffroadmagazinecoverage)
¡ 2017RebelleRally–SouthLakeTahoetoSanDiego(ExpandedBeyond2016Coverage)
¡ SEMA2017–LasVegas,NV(ExpandedBeyond2016Coverage)
¡ ExcursionsandTrainingsThroughouttheYear
www.sugarhighmotorsports.com
Allchallengingendeavorsrequireagreatteamtobesuccessful.SugarHighMotorsportsisexcitedtopartnerwithoursponsorsonouradventures.Femaleinterestandparticipationintheautomotiveandracingindustryisgrowingrapidly,andtheSugarHighMotorsportsprovidessponsorsanexcitingopportunitytoreachthisdemographic.SomeBenefits:¡ NationalandInternationalMediaCoverage¡ ExposuretoMillionsofOnlineandPrintSubscribers
intheAutomotive,Racing,OffRoad,andOtherFemale-OrientedMagazines.
¡ RegularUpdatestoEventsviaOurSocialMediaChannels
¡ ExposuretoSocialMediaFollowersAcrossFacebook,Instagram,andYouTubeviaMultipleAccounts
¡ LogoPlacedonRaceVehicle,Helmets,andRaceVests
www.sugarhighmotorsports.com
Benefits–Cont’d¡ LocalMediaCoverage¡ AccesstoProfessionalPhotographywith
Commercial-useLicensingoftheEvents¡ AccesstoDailyEventUpdatesofSugarHigh
Motorsports¡ LiveWebBroadcastsDuringEvents¡ AppearancesbySugarHighMotorsportsatSpecial
EventsforFurtherBrandExposure¡ ProductReviewandUsageVideosonYouTubeand
SocialMedia¡ ExposuretoNationalAudienceviaMajorNetwork*Notallbenefitsapplytoallsponsorshiplevels;detailedsponsorshipbenefitsbysponsorshiplevelcanbefoundinthenextsection.
www.sugarhighmotorsports.com
www.sugarhighmotorsports.com
BRONZE($500-$999)
SILVER($1000-$2499)
GOLD($2500-$4999)
PLATINUM($5000+)
PRESENTING(INQUIRE)
Team Poster ✔ ✔ ✔ ✔ ✔
Logo on Website Sponsor Page ✔ ✔ ✔ ✔ ✔
Logo on Team Vehicle ✔ ✔ ✔ ✔
Logo on Helmets & Race Wear ✔ ✔ ✔
Logo on Other Promotional Material/Shirts ✔ ✔ ✔ ✔
Logo on Team RV ✔ ✔
Logo on Social Media Headers ✔ ✔
Brand Recognition in Print and Visual Media ✔
Social Media Mentions During Events ✔ ✔ ✔ ✔ ✔
Social Media Mentions Throughout Year ✔ ✔ ✔ ✔
Product Related Photos and Videos on Social Media ✔ ✔
Commercial Use Professional Event Photos ✔ ✔ ✔ ✔
Team and Vehicle Appearances at Special Events ✔ ✔
Co-Branding with SHM Branding (Presented by:) ✔
Speaking Opportunities at Events ✔
SugarHighMotorsportscompetesinavarietyofeventsas“TeamSugarHigh.”Thefollowingdrivers,co-drivers,navigators,andbuildersmakeuptheteam.MichelleDavisMichelleis43andlivesinMontana.Michellehasdevotedherlifetobeingastay-at-homemom,whilealsopursuingherpassionforbakingandcakedecorating.Facingtheemptynest,Michellehasbeendeterminedtolivethisnextstageoflifelearningnewthingsandtakingonnewadventures.SherecentlybuiltaJeepRubiconwithherhusband,turningitintoherdreamJeep.ShehasnameditSugarHightoalsocaptureherloveforbaking.Shedesirestoshowwomenthatyouarenevertoooldtolearnsomethingnewandthattheemptynestdoesn’thavetobetheendouryourlife,itcanactuallybethebeginningofawholenewadventure.KevinDavisKevinis44andlivesinMontanawithhisbrideMichelle.He
www.sugarhighmotorsports.com
becameacarguyataveryearlyage,andbeganbuildinghisfirsthotrodattheageof14.Overthelast30years,hehasbuiltandrebuiltmanyvehicles,includingthelatestbuildwithMichelle,SugarHigh.Fromhotrodsto4×4’s,Kevinenjoysbuilding,driving,andcaringforvehiclesofalltypes.Asanentrepreneur,Kevinisdefinitelynotriskaverse,typicallytakingonchallengesthatwillcontinuetoexpandhisknowledgeandexperience,andheisexcitedtoseewhatthisnextphaseoflifehasinstore.AndreaShafferAndreais32andlivesinLasVegas,Nevada.Sheisastay-at-homemomto3youngkids.ShegrewupinGirlScouts,doingoutdooractivities,butherloveofbeingoutdoorsreallystartedwhenshemetherhusbandin2002.Heintroducedhertotheworldofoff-roadingandcamping,andshehasn’tlookedback.Ontheweekendstheyenjoygettingoutsidewiththeirkids,camping,off-roadingandhiking.SomeofherfavoriteadventureshavebeenhertripstoMoabandcompletingtheRubicontrail.
www.sugarhighmotorsports.com
FormoreinformationaboutSugarHighMotorsportsandSponsorshipOpportunities,pleasecontactus:[email protected](406)599-5817
www.sugarhighmotorsports.com