HILTONHEADISLAND.ORG • 7

The Official Vacation Planner 2021

2021 GENERAL MEDIA KIT

The Official Vacation Planner 2021Hilton Head Island, Bluffton and Daufuskie Island, South Carolina

ADVERTISE THROUGH CUSTOM CONTENT IN THE OFFICIAL VACATION PLANNER 2021The Official Vacation Planner 2021 is the best opportunity to reach the 2.68 million annual visitors to Hilton Head Island, Bluffton and Daufuskie Island. The Hilton Head Island-Bluffton Chamber of Commerce is working with DCG to offer partners the opportunity to secure customized editorial content in the Planner. We feel strongly that the customized editorial format better showcases all that your business and our destination have to offer. You will have the opportunity to work with the esteemed group of writers and designers at DCG on your messaging and on the development of your editorial space. Descriptive content and engaging imagery will work together to entice the Lowcountry’s key demographic, and invite them to come and experience the beauty, energy and history of the place we call home.

Advertising opportunities are available within all of the Planner’s primary editorial departments:• Accommodations• Activities• Arts • Bluffton• Culinary• Daufuskie

• Family Friendly• Golf• Gullah• Marinas• Nature• Nightlife

• Pet• Real Estate• Shopping• Spas• Tennis• Weddings

DISTRIBUTION75,000 Total Distribution

** For 2021, the Official Vacation Planner will continue to be distributed in all member hotel rooms and select vacation rental and timeshare properties.

• SC Welcome Centers

• Savannah-Hilton Head International

Airport and Hilton Head Island

Airport

• Fulfillment of Visitor Inquiries

directly to the Chamber via

hiltonheadisland.org,

800 numbers, mail, Online Concierge

• Travel Agent requests

• Groups, Weddings, Reunions,

Meeting Planner inquiries

• International inquiries

• Trade Shows

• Hotels – Hilton Head Island: • Marriott Hilton Head Resort & Spa • Omni Hilton Head Oceanfront Resort • Sonesta Resort Hilton Head Island • The Inn & Club at Harbour Town • Beach House Hilton Head Island • The Westin Hilton Head Island Resort & Spa • Best Western Ocean Breeze Inn • Hampton Inn Hilton Head • Holiday Inn Express Hilton Head Island • Palmera Inn and Suites • Red Roof Inn• Home2 Suites by Hilton, Hilton Head• Courtyard by Marriott Hilton Head Island• Springhill Suites by Marriott Hilton Head• Hilton Head Island Motorcoach Resort• Hotels – Bluffton: • Hilton Garden Inn Hilton Head • Holiday Inn Express Hotel & Suites• Old Town Bluffton Inn• Homes & Villas – Hilton Head Island:• The Sea Pines Resort• Palmetto Dunes Oceanfront Resort • Island Time of Hilton Head

ONLINE PRESENCE

The Official Vacation Planner 2021 will be available online for viewing and download at the official website of the Hilton Head Island-Bluffton Chamber of Commerce, HiltonHeadIsland.org. With links to participating advertisers’ websites for added visibility, the user-friendly online Planner maximizes exposure for your business. In 2019, HHI.org generated over 2.4 million internet user sessions.

ADDED VALUEThe Official Vacation Planner 2021, including ads, will be available online at HiltonHeadIsland.org, in a virtual Magazine format with web links. All advertisers receive a link from their ad in the online Vacation Planner to their website.

L A Y O F T H E L A N D • M A P

PALMETTO BLUFF

BULLISLAND

DAUFUSKIEISLAND

HAIG POINT

BLUFFTON

HILTON HEAD ISLAND

To Savannah, GA

New RiverTrail Park

Oscar J. Frazier Park

Harbour Town & Marina

Shelter Cove Harbour & MarinaShelter Cove Community Park

P o r t R o y a lS o u n d

C a l i b o g u eS o u n d

Skull Creek Area Marinas

Hospital

N O R T H E N D

S O U T H E N D

M I D I S L A N D

Mitchelville Freedom Park

Hilton Head Island Airport (HHH)

Coastal Discovery Museum at Honey Horn Jarvis Creek Park

Folly Field Beach ParkIslanders Beach Park

Driessen Beach ParkBurkes Beach

Chaplin Community Park

Folly Field Rd.

W illiam Hilton Pkwy.

PALMETTODUNES

SHIPYARD

PINCKNEYISLAND

NATIONALWILDLIFEREFUGE

South Beach Marina

South Beach

Tanger Outlet 1Tanger Outlet 2

To Beaufort, SCTo Coastal Carolina Hospital

M a y R i v e r

Co l l e t o n R i v e r

Fording Island Rd.

Bluffton Pkwy.

To I-95 South, Exit 104 Savannah/Hilton Head International Airport (SAV)

To I-95, Exit 8

Burn

t Chu

rch

Rd.

Calh

oun

St. 46

278

278

278

46

170

Buckwalter Pkwy.

Cross Island Pkwy.

N. Sea Pines Dr.

Greenwood Dr.

B r oad Creek

At l a

nt i c

Oc

ea

n

Freeport Marina Melrose Landing

Alder Lane Beach

Coligny Beach Park

Chamber ofCommerce

Arts Center

Broad Creek MarinaMarshland Rd.

SEA PINES

Sea Pines Circle

Lighthouse Rd.

Compass Rose Park

Crossings Park

Business 278

Fish Haul Beach Park

Sk ull

Cre

ek HILTON HEAD PLANTATION

PORT ROYAL PLANTATION

I n t r a c o a s t a l W

at e r w

ay

Palmetto BayMarina

Palmetto Bay Rd.

Pope Ave.

Gu

mtr

ee Rd.

Beaufort County Public Dock

GETTING HEREL o ca t ed a t t h e s o u t h e r n -m o st t i p o f S o u t h C a ro l i n a , t h e H i l t o n H ea d I s l a n d a rea i s a b o u t a 2 0 - m i n u t e d r i ve f ro m I - 9 5 v i a E x i t 8 .

CATCH THE BREEZEHilton Head Island’s seasonal trolley service, The Breeze, is an inexpensive and convenient way to get from Shelter Cove Towne Centre to Coligny Beach and stops in between. Download the BreezePASS ticketing app at breezetrolley.com.

Photo by Mike Ritterbeck

For more detailed maps and route info, download the free Hilton Head Island Compass App.

10 • 2020 OFFICIAL VACATION PLANNER

BY CAR From I-95, take Exit 8 onto Hwy. 278 direct to Bluffton and Hilton Head Island. The fastest route to the south end of Hilton Head Island is via the Cross Island Parkway; $1.25 toll for two-axle vehicles and $1 for each additional axle.

BY AIR American Airlines, Delta and United Airlines offer year-round and seasonal direct nonstop flights from eight destinations to the Hilton Head Island Airport (HHH). The nearest international airport is Savannah/Hilton Head International Airport (SAV), 45 minutes from the island. (Take Exit 104 off I-95.) Air Canada, Allegiant, American, Delta, Frontier, JetBlue, Sun Country and United offer nonstop service to 30 destinations. Find rental car and ground transportation options in baggage claim at each airport.

PALMETTO BLUFF

BULLISLAND

DAUFUSKIEISLAND

HAIG POINT

BLUFFTON

HILTON HEAD ISLAND

To Savannah, GA

New RiverTrail Park

Oscar J. Frazier Park

Harbour Town & Marina

Shelter Cove Harbour & MarinaShelter Cove Community Park

P o r t R o y a lS o u n d

C a l i b o g u eS o u n d

Skull Creek Area Marinas

Hospital

N O R T H E N D

S O U T H E N D

M I D I S L A N D

Mitchelville Freedom Park

Hilton Head Island Airport (HHH)

Coastal Discovery Museum at Honey Horn Jarvis Creek Park

Folly Field Beach ParkIslanders Beach Park

Driessen Beach ParkBurkes Beach

Chaplin Community Park

Folly Field Rd.

W illiam Hilton Pkwy.

PALMETTODUNES

SHIPYARD

PINCKNEYISLAND

NATIONALWILDLIFEREFUGE

South Beach Marina

South Beach

Tanger Outlet 1Tanger Outlet 2

To Beaufort, SCTo Coastal Carolina Hospital

M a y R i v e r

Co l l e t o n R i v e r

Fording Island Rd.

Bluffton Pkwy.

To I-95 South, Exit 104 Savannah/Hilton Head International Airport (SAV)

To I-95, Exit 8

Burn

t Chu

rch

Rd.

Calh

oun

St. 46

278

278

278

46

170

Buckwalter Pkwy.

Cross Island Pkwy.

N. Sea Pines Dr.

Greenwood Dr.

B r oad Creek

At l a

nt i c

Oc

ea

n

Freeport Marina Melrose Landing

Alder Lane Beach

Coligny Beach Park

Chamber ofCommerce

Arts Center

Broad Creek MarinaMarshland Rd.

SEA PINES

Sea Pines Circle

Lighthouse Rd.

Compass Rose Park

Crossings Park

Business 278

Fish Haul Beach Park

Sk ull

Cre

ek HILTON HEAD PLANTATION

PORT ROYAL PLANTATION

I n t r a c o a s t a l W

at e r w

ay

Palmetto BayMarina

Palmetto Bay Rd.

Pope Ave.

Gu

mtr

ee Rd.

Beaufort County Public Dock

Buckingham Landing Public Dock

Illustration by Steve Stankiewicz

2 miles0

HILTONHEADISLAND.ORG • 11

M a y R i v e r

Dubois Park

Farmers Market

Hilton Head Island-Bluffton Chamber of Commence

Oyster Factory Park

Garvin-Garvey House

Pritchard Pocket Park

Heyward House

Church of the Cross

Calhoun Public Dock/Wright Park

May River Rd.

Gue

rrar

d A

ve.

Wha

rf S

t.

Thom

as H

eyw

ard

St.

Lawrence St.

Pritc

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St.

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Mai

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Bou

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y St

.

Blu

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Rd.

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ts R

d.

Bridge St.

Bridge St.

Water St.

46

46

Bluffton Oyster Company

BLUFFTON HISTORIC DISTRICT

HILTONHEADISLAND.ORG • 3534 • 2020 OFFICIAL VACATION PLANNER

your

What does a Hilton Head Island vacation

look like? It’s whatever you want it to be.

A relaxing morning on the beach. An afternoon

out on the water. Discover the charms of

the Lowcountry, one moment at a time.

T i m e t o e x p l o re

CHARTCOURSE

GENERAL CUSTOM CONTENT RATES Two-Page Spread $9,550 (250 words + photo(s) + URL + telephone) Full Page $7,315 (125 words + photo + URL + telephone) ½ Page $4,390 (50 words + photo + URL + telephone) ¼ Page $2,340 (35 words + photo + URL + telephone)

PREMIUM POSITION RATES

Inside Front Cover $12,450

Inside Back Cover $10,985

Page #1 $12,450

Opposite TOC $10,495

Opposite Welcome $9,475

† All rates are net, full color

TO RESERVE CUSTOM CONTENT, CONTACT:

Zack SheddMultimedia Sales Manager, Visitor & Convention Bureau

Hilton Head Island-Bluffton Chamber of Commerce

Tel: (843) 338-7251

Email: zshedd@hiltonheadisland.org

ISSUE DATE: January 1, 2021, one full year of targeted exposure

SPACE DEADLINE: September 18, 2020

CONTENT APPROVAL DEADLINE: October 1, 2020

CUSTOM CONTENT POLICYAll custom content is formatted by the publisher, and must be approved by both the publisher and the Hilton Head Island-Bluffton Chamber of Commerce. All premium content placements are on a first-come basis. No logos or superlative claims allowed in advertising.

PAYMENT TERMSHalf (50%) of space cost is due at insertion, no later than October 20. Balance is due November 3. All rates are net. All payments are non-refundable except when proposed advertising is rejected by the Chamber.

THE PUBLICATIONThe Official Vacation Planner 2021 is a 9" x 10.8125", full-color, perfect-bound magazine published annually, with distribution beginning in January. In the interest of being environmentally friendly, we are proud to print the Planner on premium quality, glossy paper.

Photos courtesy of The Sea Pines Resort / Rob Tipton

The Memory Maker

T H E S E A P I N E S R E S O RT M A K E S VACAT I O N S S P E C I A L A Hilton Head Island getaway deserves a setting where families and friends can celebrate cherished moments surrounded by natural beauty and gracious hospitality. These moments are made special at one of the island’s most celebrated resorts. The Sea Pines Resort is lauded for its pristine landscape, world-class golf, abundant recreation and the iconic Harbour Town. The Inn & Club at Harbour Town is among the top 20 resorts in the South in Condé Nast Traveler ’s 2019 Reader’s Choice Awards. The Resort is ranked No. 5 for general excellence in GOLF Magazine’s top 100 resorts in North America, and has been honored by Golf Digest ’s Editors’ Choice Awards. First-class hospitality is everywhere, making The Sea Pines Resort a prime destination for a family vacation, a wedding celebration or golf outing with friends.

L A Y O F T H E L A N D • T H E S E A P I N E S R E S O R T

28 • 2020 OFFICIAL VACATION PLANNER

42 • 2020 OFFICIAL VACATION PLANNER

D I N I N G I N A DAY

Enjoy extraordinary food and drink in the

Lowcountry — Bluffton style.

Begin the day at Corner Perk with

fresh-roasted coffee and tantalizing skillets, or

indulge in heavenly challah French toast and

omelets at The Cottage.

In the Promenade, fresh-off-the

boat local seafood abounds at Captain Woody’s

and Bluffton Family Seafood House. Tempt

your taste buds with shrimp and oysters, hush

puppies and blue crabs with that distinctive

delicious Lowcountry flavor.

Bluffton loves barbecue, and the tangy baby-

back ribs and buttery cornbread at One Hot

Mama’s are true Southern classics. Jim 'N Nick's

provides Carolina-style pork and rich beef brisket

with the trimmings. Drive through and pick up

lunch for a picnic down by the river.

Enjoy a pimento cheese sandwich

and award-winning craft beers at Southern Barrel

Brewing Co., or sit back with a Slo-Country IPA at

Salt Marsh Brewing. Truffles Cafe’s chicken pot

pie and southwestern salad are long-time local

favorites, and fried chicken to wild caught tuna

are on the menu at Chow Daddy’s.

A special evening calls for a first-rate wine list

and exceptional service. Sophisticated and lively,

The Bluffton Room serves table-side preparations

of prime filet and she crab soup, and the

Bratwurst Experience at the Bluffton Brauhaus is

an authentic experience in German delicacies.

Ask for the Southern favorite —

banana pudding — at The Hogshead Kitchen and

Wine Bar.

B r e a k fa s t

L u n c h

D i n n e r

D e s s e r t

C H A R T Y O U R C O U R S E • B L U F F T O N

GET SOCIAL Tag us in your photos and

posts using #LoveBlufftonSC .

VisitBlufftonSCExploreBlufftonSC ExploreBlufftonSC

WHY CUSTOM CONTENT? We are increasing the value of your investment in the magazine by maximizing the impact of your real estate on our impressionable readers. Simply put, custom content resonates more deeply with the reader. Unlike a traditional display ad, custom content allows you to forge a stronger, more meaningful relationship with the reader, and to better establish an emotional connection between the Lowcountry visitor and your brand or product. It’s this emotional connection that makes the reader more likely to react to and act on your message, which translates to more money in your pocket.

Confirming Participation Is Simple1. You decide how much editorial space you would

like to reserve. Fee to participate includes writing, editing, design and production costs.

2. An editor assigned to your organization will contact you to discuss the direction of your editorial feature. You will supply the editor with talking points for content.

3. You supply high-resolution (300 dpi) images for inclusion (photo credits will be given where applicable).

4. You will receive drafts of the professionally prepared copy and design and will have 3 opportunities to make edits. You will have the right of final approval on your feature.

5710 W. Gate City Blvd., Ste. 237 • Greensboro, NC 27407www.destinationcreativegroup.com

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