media kit 2021 - irmi.com
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MEDIA KIT2021
MEDIA 2020 • IRMI
WHY ADVERTISE WITH IRMI?
How Do We Reach Our Audience? Through our expansive IRMI Reference Library, continuing education courses, certification programs, expert commentary, niche e-newsletters, and must-attend conferences.
Our reputation.Your message.
IRMI is the leading, well-known name in unbiased, accurate insurance, risk management information and analysis—making IRMI uniquely positioned to reach the largest audience of insurance professionals, risk management professionals, CFOs, and insurance coverage attorneys. Align your brand with the brand they know and trust.
MEDIA 2021 • IRMI
Entrust your brand withthe brand they trust.
3,200+Annual Conference Attendees
all conferences in 2019
158,000+ E-newsletter Subscribers
3,330+Online Glossary Pages
continually updated
21 million+Annual Available Impressions
3,400+Expert Commentary Articles
continually expanding
10,750+Conferences App Downloads
MEDIA 2020 • IRMI
61% Insurance Agents and Brokers
16% Underwriters
10% Coverage Attorneys
9% Risk Managers
IRMI attracts an audience that represents all segments of the insurance industry.
MEDIA 2021 • IRMI
CommercialLiability
Risk Finance& Captives
CommercialAuto
Personal Lines
Workers Comp
RiskManagement
CommercialProperty
ConstructionRisk
ProfessionalLiability
Claims
Insurance and risk management professionals who who engage with IRMI are interested in:
UNDERSTANDINGTHE AUDIENCE
MEDIA 2020 • IRMI
Agribusiness
All Lines and Risk Management
Captives
Construction
D&O and Professional
Legal
Personal Lines
Newsletters—General or by Vertical
MEDIA 2021 • IRMI
IRMI DIGITAL
Online Glossary
Expert Commentary
ONLINE GLOSSARY
3,200 frequently updated pages
Top-tier search rankings
Average monthly page views: 243,000
Average time on page: 3 minutes
ADVERTISING OPPORTUNITY
3 sidebar spots
EXPERT COMMENTARY
New articles published weekly
Regularly promoted in social mediato our 30,000+ followers
Average monthly page views: 132,000
Average time on page: 5 minutes
ONLINE GLOSSARY & EXPERT COMMENTARY ADS
MEDIA 2020 • IRMIMEDIA 2021 • IRMI
IRMI UPDATE
CAPTIVE WIRE
IRMI CONSTRUCTION RISK MANAGER
D&O COMPASS
PERSONAL LINES PILOT
IRMI AGRIRISK
Circulation Frequency Audience
41,000
6,500
24,500
19,000
12,000
6,500
Every 2 weeks (Nov. and Dec.
1x/month)
Daily
Monthly
Monthly
Monthly
Monthly
Commercial Insurance and
Risk Management Professionals
Captive Owners, Managers, and
Operators
Construction Risk and Insurance Professionals
Retail and Wholesale Insurance Brokers, Underwriters, Risk
Managers, and Attorneys
Insurance Agentsand Underwriters
Agribusiness, Farm, Ranch, Winery, Equine
Risk, and Insurance Professionals
600x100
Your Ad Here450x450
Your Ad Here
EMAILNEWSLETTERS
MEDIA 2020 • IRMI
Construction Risk Conference
Emmett J. Vaughn Agribusiness Conferences
Transportation Risk Conference
Energy and Risk Insurance Conference
Deepen relationships with your business partners.
Reach your target audience.
Nurture connections with your customers.
Increase your brand exposure.
Participate as a peer.
Hypertargeting by Industry Vertical
Why Sponsor an IRMI Conference?
MEDIA 2021 • IRMI
And multipe industry-focused webinar series
IRMICONFERENCES & WEBINARS
The IRMI Construction Risk Conference (CRC) attracts the largest audience of leading project owners, general contractors, subcontractors, developers, underwriters, insurance agents, and brokers together—both online and in person.
Why Sponsor CRCNov. 7–10, 2021 | In Person + Online
Schedule your conference meetings withattendees—before it starts.
Network nationwide through both virtual andin-person meeting and event opportunities.
Exclusive access to registered attendee lists.
Get additional social and IRMI.com supportfreely included at any sponsorship level.20
21 B
enefi
ts
47 States Represented + International Attendees from Canada, Bermuda, and England
361 Contractors and Project Owners
560 Companies Represented2020
Virt
ual
Limited PrivateMeeting SpacesAvailable Onsite.BOOK NOW!
Reach Them Both Ways!Showcase your brand both digitally and in person
through virtual and live event opportunities.
Contractor & Project Owner
28%
Other5%
Risk Managers24%
Agents & Brokers25%
Underwriters18%
CRCConstruc�on Risk Conference
CONSTRUCTION RISK CONFERENCE
7,350+ Conference App Downloads
CRCConstruc�on Risk Conference
CRCConstruction Risk Conference
Sponsorship Prospectus2020 October 18–21, 2020 • Washington, DC
Branded Experiences
Get Your Brand Out Front!
Be Part of theCRC Experience!
For more information, contact Monica SturgeonEmail: [email protected] Phone: (972) 687–9379
CRCConstruc�on Risk Conference
Branded Experiences
Get Your Brand Out Front!
Be Part of theCRC Experience!
For more information, contact Monica SturgeonEmail: [email protected] Phone: (972) 687–9379
CRCConstruc�on Risk Conference
IRMI Construction Risk Conference
SponsorLogo
SponsorLogo
IRMI Construction Risk Conference
The IRMI Emmett J Vaughan Agribusiness Conference (AgriCon) offers a virtual forum for agents, brokers, and underwriters to gain the expertise they need to properly insure the unique exposures of farmsand agribusinesses.
Why Sponsor AgriConMay 17–18, 2021 | Fully Online
Schedule your conference meetings withattendees—before it starts.
Record your own branded podcast episode, promoted & distributed by IRMI.
Contact attendees directly with exclusive contact lists (for higher level sponsors only).
Promote your brand with 15-second videos.
Get additional social and IRMI.com support freely included at any sponsorship level.
2021
Ben
efits
19% C-suite Executives in Attendance
23% Underwriters in Attendance
200+ Companies Represented
22 States Represented
73% Sponsor Lounge Attendance
2020
V
irtua
l + L
ive
The only AgriCon this year!Get your message in front of a concentrated, larger audience.
Other6%
Agents & Brokers51%
Underwriters24%
C-Suite Execs19%
AGRIBUSINESSCONFERENCE
2,000+ Conference App Downloads
IRMI Agribusiness Conference
Agr ConiI R M I A g r i b u s i n e s s C o n f e r e n c e
SponsorLogo
SponsorLogo
IRMI Agribusiness Conference
The IRMI Energy Risk & Insurance Conference (ERIC) virtually gathers the brightest minds in the industry who manage or insure energy risks, including risk managers, agents and brokers, underwriters, adjusters, attorneys, and other energy insurance professionals.
Why Sponsor ERICSept. 28-29, 2021 | Fully Online
Reach a wider geographic audience, including international attendees.
Keep in touch with attendees after the event through branded webinar series.
Get additional social and IRMI.com support freely included at any sponsorship level.20
21 B
enefi
ts
31% Risk Managers in Attendance
25% Added Certification Renewal Courses for Post-Conference Content
23 States Represented + International Attendees from Canada, Bermuda, and Poland
2020
Virt
ual
Extend Your Exposure!Episodes keep your brand in front
of your audience for longer.
ENERGYCONFERENCE
TPAs5%
Other14%
Risk Manager31%
Agents & Brokers28%
Insurer22%
Energy Risk & Insurance Conference
Energy Risk & Insurance Conference
SponsorLogo
SponsorLogoER C
Energy Risk & Insurance Conference
IRMI WEBINARS
Insurance and risk management professionals attend IRMI webinars to enhance their industry-specific knowledge, stay ahead of emerging risks, and earn continuing education. Sponsoring these seminars puts your brand in front of hypertargeted audiences in an online format, delivering your message directly to their homes.
IRMI Webinars focus on one industry of the five available: Agribusiness, Construction, Energy, Management Liability, and Transportation.
Our Sponsor Success team will help you customize the right opportunity to meet
your goals—and your budget.
2021 WEBINARS
Energy Risk & Insurance4-Part Webinar SeriesThroughout the year, enjoy 4 specialized webinars focused on emerging and keyrisks in energy.
Transportation Risk & Insurance Tuesday, April 27 | 10 a.m.–11a.m. (CDT) Understand the 3 things you must knowabout the MCS-90 form and endorsement.
CONTACT OUR TEAMTO FIND YOUR FIT!
Agribusiness
Construction Risk
Energy
Management Liability
Transportation
Property & Inland Marine
EVENT SPONSORSHIPJoin the ranks of distinguished IRMI conference sponsors!
MEDIA 2020 • CAPTIVE.COMMEDIA 2021 • CAPTIVE.COM
WHY ADVERTISE WITH CAPTIVE.COM?
6,500+ Daily E-newsletter Subscribers
5,200+Captive Insurance News and
Thought Leader Articlescontinually expanding
28,000+Industry Influencer Video Views
10 million+Annual Available Impressions
Align your brand with the trusted leader in alternative risk market information.
How Do We Reach Our Audience? Through captive insurance news, thought leader articles, industry influencer videos, and contact listings for major industry suppliers and domiciles.
Developed to specifically service the complex information and educational needs of the Captive insurance community, Captive.com isthe go-to comprehensive professional business hub for breaking news and insights, videos,and other curated content. This uniquely positions Captive.com as the right place toreach this specific, highly targeted audience.
MEDIA 2020 • CAPTIVE.COM
DomicilesTypes of
Coverages
Operations and Management
Corporate Governance
Finance and Accounting Investments
TaxationReinsurance and Fronting
30% Owner, President/CEO/C-suite
22% SVP/VP
Uniquely, this site attracts majority executive level and above.
Our target audience includes captive owners, captive managers, and other captive service providers, risk managers, brokers, and insurers.
MEDIA 2021 • CAPTIVE.COM
Captive.comattracts a niche audience of practitioners who own, manage, work with, or are considering the formation of captive insurance companies.
Captive practitioners and organizations considering captive formations who visit Captive.com are interested in:
UNDERSTANDINGTHE AUDIENCE
MEDIA 2020 • CAPTIVE.COM
Ads on Captive.com and Captive Wire e-newsletter
Content marketing with bylined articles and interviews
Industry influencer videos
Social media support
News articles about your organization
Conference marketing support for domiciles
Sponsorship Benefits
Sponsorship Types
MEDIA 2021 • CAPTIVE.COM
We offer sponsorship programs for domiciles and service providers. Partner with us to position your organization as a leader in the industry.
Service Provider Sponsorship
Domicile Sponsorship
CAPTIVE.COMDIGITAL
MEDIA 2020 • CAPTIVE.COM
CAPTIVE.COM SITE ADS
Secondary ad
Primary ad
Primary banner
MEDIA 2021 • CAPTIVE.COM
728x90
728x90
728x90
MEDIA 2020 • CAPTIVE.COM
SPONSOR BUSINESS PROFILE PAGE
Thought Leader Videos
Sponsor Page Ad to Your Site
Company Summary
Your Company Contacts
Thought Leadership Articles
Insurance News
MEDIA 2021 • CAPTIVE.COM
Exclusive 728x90 Leaderboard Ad Above the fold on the home page
600x100 Ad on Daily Captive Wire E-newsletters
Promo Teaser in Daily Captive Wire E-newsletter Includes copy + graphic. Max of 4 per month.
Featured Sponsor Branding on the Captive Services Landing Page
Self-Promo Video for Your Company If you come to Dallas, we film the first for you at no extra charge.
728x90 Ad in Primary Position on 1,500+ Pages
Thought Leader Videos If you come to Dallas, we film your first five at no extra charge.
320x50 Mobile Ad
728x90 Ad in Secondary Position on 1,500+ Pages Secondary for Silver level, primary for Gold and Platinum levels
Sponsored Thought Leader Articles and News Up to 12 for Silver level, 15 for Gold level, and 20 for Platinum level
Twitter + Social Media Support
Provider Directory Listing + Profile Page
Platinum Level / Exclusive
Gold Level
Silver Level
Bronze Level
SERVICE PROVIDER SPONSOR BENEFITS
Promo Teaser in Daily Captive Wire E-newsletter Includes copy + graphic. Max of 4 per month
728x90 Ad in Primary Position on 1,500+ Pages
Thought Leader Videos If you come to Dallas, we film your first five at no extra charge.
Domicile Feature Video
Featured on Domiciles Main Site Page
Skype Interview Videos Two minimum
320x50 Mobile Ad
728x90 Ad in Secondary Position on 1,500+ Pages
Sponsored Articles and News
Twitter + Social Media Support
Domicile Profile Page
Captive Domicile Listing
Gold Level
Silver Level
DOMICILE SPONSORBENEFITS
Custom Captive.com Opportunities To Promote Your Conference to Our Audience!
Ask about custom packages, put together from above ad opportunities to promote your annual conference. From social
media to site ads, e-newsletter ads, and calendar listings, you can build the package that works best for you.
We can help build your custom package today.
SUPPORT FOR YOUR CONFERENCE FROM CAPTIVE.COM
CONTACT US
Thank you for your interest in marketing with IRMI and Captive.com.
Ready to get started?
CONTACT:
Monica [email protected]
(972) 687–9379