a leading indian training services company increases it’s ...a leading indian training services...
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EDUTECH
A Leading Indian Training Services Company Increases it’s ROI by 12% with Analytics
The training services company was spending heavily to get new student enrolments through their
sales channels which included their 1) 300+ centers in India 2) Call Centre channel & 3) Website.
The client’s leadership team had access to certain internal MIS reports that gave them a birds eye
view on certain metrics like Centre wise No. of new enrolments, Revenue, etc. but the depth of those
reports was not sufficient to measure & track the ROI from expenditure at a granular level for, e.g. at
a Centre level or a particular call centre agent level.
The Netcore team of analysts created an end to end customised dashboard which spanned
the following activities:
300+ Centres Call Centres Website
Success Story by Netcore's Raman
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Insights from the dashboard enabled the client’s top management team to take decisions that led to an increase in ROI by 12%.
• Identified the right dashboard tool basis the client requirement
• Identified the key metrics to be mea-sured in discussions with various client teams
•Designed the logic for creating each metric to be represented in the dash-board
• Explored multiple options in repre-senting the reports & the visual charts (which can be intuitively understood by users
•Added slicing, dicing & interactive functionalities in the dashboard
•Created data ETL & refresh procedures for ensuring the dashboard is seam-lessly integrated with client’s data sources & updated with the latest available data.
RESULTS
EDUTECH
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Success Story by Netcore's Raman