achieve through success - avon upline guide

AchieveTHROUGH SALES SUCCESS

Upline G

uide

Achieve THROUGH SALES SUCCESS2

Introduction:

As an Independent Avon Sales Leadership Representative, we believe the new Representatives you appoint and train can have the kind of life they’ve always dreamed of.

The “Achieve Through Sales Success” book is the ideal tool to help you show your new Representative how to build (his or) her business as she begins to make Customer contacts and take her first orders. Using the “Achieve Through Sales Success” book together with Avon brochures, skincare samples and demonstration products, you will teach your new Representative skills that will help her reach beyond family and friends to build upon her Invitation list.

Over the course of our three Achieve Through Sales Success Conversations, you will share with your new Representative Avon’s proven formula for sales success.

During Conversation 1, you’ll talk about how to place her first order and how to handle delivery to her Customers. Then you’ll share ideas for growing her Invitation list, and introduce her to some amazing skincare products.

During Conversation 2, you’ll share more ways to expand her Invitation list, talk about how Avon’s most successful Representatives use their brochures and samples to create Customer excitement, and build on her skincare selling experience with Anew.

Conversation 3 expands from a one on one meeting to a larger session. You will be with a group of Representatives where you’ll ask them to share experiences and ideas, and talk about creative and fun ways to continue to build their sales, especially with Avon’s Solutions skincare products.

Conversations 1 and 2 are conducted from the Achieve book − “Achieve Through Sales Success”.

About this Guide

Icons found throughout this book provide easy reference to:

Recommended things to DO ACTIVITY with the new Representative

Specific sections of the book to point out or read

Throughout this guide you will find suggestions for what to SAY during key points of the Achieve conversations. These are only suggestions to help you guide the conversations. Make them your own by adding your own experiences and using your own language when speaking with the new Representative.

Achieve Through Sales Success Conversation 1

TIME: The “Achieve Through Sales Success Conversation 1” meeting should only take approximately 50 minutes.

Our research tells us that this is enough time to coach the new Representative in building her business without leaving her feeling overwhelmed. With the help of the “Achieve Through Sales Success” book, by the end of Conversation 1, she should be excited to build her business with the Power of 3 and the Power of Avon skincare.

Achieve Through Sales Success

➀

GUIDE FOR Upline Leaders 3

Here’s how we recommend your Achieve Through Sales Success Conversation 1 to go:

SECTION OBJECTIVE TIMING

Review Achieve Introduction and Goals and Dreams (pages 2-7)

Discuss progress made against initial goals since the Believe conversation. Re-adjust if any changes have been made to dreams and goals.

10 minutes

Placing First Order (pages 8-11)

Show Representative how to place her/his first order. Discuss tips for making deliveries and collecting payments.

10 minutes

Business Building Skill Development – The Power of 3 and the Power of Skincare (pages 12-21)

Explain how to add more Customers using the Power of 3 with the Invite, Inform, Inspire model. Provide an overview of how to increase sales through the Power of Skincare.

20 minutes

Plan to Achieve and Next Steps (pages 22-23)

Help Representative set goals for her next Campaign, guide her on next steps to take to build her Avon business, and set date for Achieve Through Sales Success Conversation 2.

10 minutes

What you'll need for the meeting:

Below is a list of recommended items to bring to your Achieve Through Sales Success Conversation 1 meeting:

❏ Achieve Through Sales Success Book

❏ Believe in Your Success with Avon Book

❏ Business cards

❏ Believe In Your Success Flyer

❏ Representatives Goals from Believe in Your Success with Avon Conversation

❏ Representatives Referral Cards from Believe in Your Success with Avon Conversation

❏ Achieve Through Sales Success Conversation 1 Flow Card

❏ Avon Skincare Selector Tool, Anew Conversational Skincare Card and Clearskin Selector Tool

❏ Anew, Solutions and Clearskin samples, trial sizes or full-size products

❏ Planner/pens/pencils

❏ Calculator



What the new Representative will need for the meeting:

Before you meet with your new Representative, ask her to bring the following:

• Believe in Your Success with Avon Book (completed with goals/dreams and Invitation list)

• Customer Order Forms

Prepare for the meeting:• Prior to the meeting review any notes that you made about the Representative’s goals, dreams

and plan to achieve during your Believe meeting with the new Representative.

• Choose a location that’s quiet and comfortable, with enough room to review the Avon materials. This could be in the Representative’s home, or in a convenient public place like a restaurant or coffee shop.

• Plan to look your best – wear Avon products and any Avon jewelry or accessories that you have. It will help you inspire your new Representative to believe in Avon!

Keep in Mind:

• Achieve Through Sales Success has been designed to be a series of highly interactive, two-way conversations between you and the new Representative.

• Remember that your objective for these conversations is to build a strong coaching and mentoring relationship with the new Representative in addition to coaching her on specific selling skills.

Front Cover


1

THROUGH SALES SUCCESSAchieve

DO

• Greet the new Representative in a friendly way and thank her for taking the time to meet with you today.

• Ask her about her family, school or work to follow up on any information you learned or already know about her.

• Show the cover of the “Achieve Through Sales Success” book and ask if she is ready to get started?

• Explain that today you are going to talk about how to grow her business with Avon’s proven formula for sales success.

SAY

• As we look at your business and the opportunity for success – remember it’s all about you, what you want and how Avon can help you achieve your goals.


3

pgs. 24–41

Build skills to grow your business. Learn about skin care with ANEW.

Set new goals and next steps.

pgs. 42–47

Expand your Invitation List. Discover group selling.

Learn about skin care with Solutions.

Congratulations! You’re on your way!

Over the course of our conversations, we’ll share Avon’s proven formula for sales success.

pgs. 4–23Place your first order.

Grow your Invitation List. Set new goals and next steps.

Conversation

Conversation

Conversation

Achieve Through

SalesSuccess


DO

• Open the “Achieve Through Sales Success” book and turn to pages 2-3.

• Read the text on page 2. ➀

• Ask the new Representative about her/his first selling experience by saying “What did Customers say when they were first presented the brochure?, Did she/he find it easy to sell, why or why not? etc.”

SAY

• As an Independent Avon Representative, we believe that you can have the kind of life you’ve always dreamed of. A life where work, play, family, friends, and personal time are balanced -- because you are in charge.

• Avon gives you the freedom to make your own choices, build your own business, and empower your own life.

• This “Achieve Through Sales Success” book will help you take your first steps toward achieving your goals. With Avon, you have everything you need to start earning money right away, using the tips and tools presented in this Guide.

DO

• Take a moment to present an introduction to the three Achieve Through Sales Success Conversations, as you point out the section in the “Achieve Through Sales Success” book.

Congratulations, you’re on your way!

➀


3

pgs. 24–41

Build skills to grow your business. Learn about skin care with ANEW.

Set new goals and next steps.

pgs. 42–47

Expand your Invitation List. Discover group selling.

Learn about skin care with Solutions.

Congratulations! You’re on your way!

Over the course of our conversations, we’ll share Avon’s proven formula for sales success.

pgs. 4–23Place your first order.

Grow your Invitation List. Set new goals and next steps.

Conversation

Conversation

Conversation

Achieve Through

SalesSuccess


SAY

• “During our first Conversation, we’ll talk about how to place your first order and how to deliver products to your Customers. Then we’ll share ideas for growing your Invitation list, and introduce you to some amazing skincare products.” ➁

• “During our second Conversation, we’ll look at even more ways to expand your Invitation list, talk about how Avon’s most successful Representatives use their brochures and samples to create Customer excitement, and build on your skincare selling experience with Anew.” ➂

• “Our third Conversation will be with a group of Representatives just like you – you’ll share experiences and ideas, and talk about creative and fun ways to continue to build your sales, especially with Avon’s Solutions products.” ➃

➁

➂

➃

SAY

• At this very moment, more than 300 million Customers around the world are buying Avon’s award-winning products from just over 6 million Independent Avon Representatives. Want to know the secrets of their success? Then let’s get started.

Pages 4-5


DO

• Introduce Conversation 1 by saying:

– “The first step in any accomplishment is to have a clearly defined goal – a dream for the future you plan to build.”

– “With a dream you can believe in, Avon’s belief in YOU and your ability to succeed, you’re on your way to achieving and even exceeding your expectations.”

Conversation 1

5Achieve Through Sales Success | Conversation 1


Conversation

The first step in any achievement is to have a clearly defined goal—a dream for the future you plan to build.

With a dream you can believe in, and Avon’s

belief in YOU and your ability to succeed,

you’re on your way to achieving and even

exceeding your expectations.

EXCEED

ACHIEVE

BELIEVE


DO

• Review Avon’s Path to Success by saying:

– “At Avon, it starts with believing in yourself and your goals. Next we can help you to achieve and even exceed your expectations. You already took the first step to Believing when you signed up to be an Avon Representative. Now, let’s review your personal goals.”



Always keep your immediate goals and dreams for the future right in front of you!

They provide the focus, the energy and the power that will help you achieve, step by step.

How have you done?Your first campaign orders so far:

# of Customers:

Sales: Average Customer order: Let’s look back at your Invitation List to see who you’ve talked to and who else you can reach before submitting your first order.

Number of Potential New Customers:

Your potential earnings:

How does this compare to your first goal?

My 1st goal:

$ amount needed:

By when:

NUMBER OF CUSTOMERS

SALES

AVERAGE CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL EARNINGS

X

X

=

=

I believe my dreams will come true when I achieve my goals with my personal plan for success!

My Future Dreams:

My Immediate Goals:

ACTIVITY

• Ask the Representative to take out her “Believe in Your Success with Avon” book.

• Ask the new Representative to re-list her immediate goals and future dreams in the Achieve book. Explain that you will be referring back to them during each Conversation. ➀

• Say “Always keep your immediate goals and future dreams in front of you. They provide the focus, the energy and the power that will help you achieve.”

• Ask if anything has changed with her goals and dreams from the last time you met. If so, discuss what impact that might have on her business, if any.

• Remind the new Representative that having goals and dreams is the most powerful motivator to achieving and exceeding in her business.

Goals and Dreams

➀


SAY

• Let’s see how you have done so far by calculating your sales and potential earnings to see just how close you are to achieving your first goal.



Always keep your immediate goals and dreams for the future right in front of you!

They provide the focus, the energy and the power that will help you achieve, step by step.

How have you done?Your first campaign orders so far:

# of Customers:

Sales: Average Customer order: Let’s look back at your Invitation List to see who you’ve talked to and who else you can reach before submitting your first order.

Number of Potential New Customers:

Your potential earnings:


My 1st goal:

$ amount needed:

By when:

NUMBER OF CUSTOMERS

SALES

AVERAGE CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL EARNINGS

X

X

=

=

I believe my dreams will come true when I achieve my goals with my personal plan for success!

My Future Dreams:

My Immediate Goals:

SAY

• Let me get my calculator out.

• How many Customers do you have so far? Fill that number in. (For example: 8) ➀

• And how much have you had in sales so far? And does that include personal purchases?

• Let’s take out your personal purchases and just list sales from actual Customers on the second line. (For example: $176)

• Now let’s calculate your average Customer order. Divide your Sales by your number of Customers. (For example: $22).

• Now you’ve serviced 8 Customers so far. I remember you had more names on your Invitation list. Do you have your list with you?

• How many people did you have on your list? (For example: 52)

• So that’s 44 more potential Customers.

• There are 7 more selling days in this Campaign, so how many more people can you contact and sell to before your order is due?

How have you done?

➀


SAY

• (Discuss the remaining potential Customers on the Representative’s list). OK, so write that number on the next line. (For example: 20).

• That’s great. Now we’ll calculate your potential sales that you could make in the Campaign by taking 20 potential Customers plus your 8 actual Customers. That’s 28. Write 28 in the first box – number of Customers.

• Now multiply that by your average order of $22 dollars.

• OK, and what does that come to? That’s right, $616. So write 616 in the Sales box.

• Now we said your discount percent would be 40% so list that in the Discount % box.

• Now multiply $616 by 40%, that’s right, your potential earnings for your first Campaign is $246.40.

• Finally, list your first goal from your Believe book (for example, dishwasher), and the amount needed to achieve it (for example, $500) and by when on the bottom of the page.

• So let's take $500 minus $246.40 – so you need $253.60 to achieve your goal.

• You’re off to a great start to achieve your goal!

• In a few minutes we’ll talk about ways to add more Customers to your list, and how to increase your average Customer order with skincare sales.

• Then at the end of this Achieve Through Sales Success Conversation, you’ll have the opportunity to plan for your second and third Campaigns, and you’ll see how soon your earnings can start adding up!

Pages 8-9



Completing your f irst Avon orderAvon’s online ordering system makes it easy. Just follow these simple steps:

Accept Your Customer OrdersKeep track of all your orders by filling out your Customer order slips and providing two copies to your Customers.

Receive Your Avon ProductsYour order will be sent to you at your home address.

Enter Your Order OnlineLog on to the Avon Representative site www.yourAVON.com to enter your order online.

Deliver Products & Collect PaymentsBe sure you’ve collected your Customer’s total payment by the time you deliver her order.

Pay Avon & Keep Your EarningsIt’s simple. When you submit your second order, you’ll pay Avon for your first order and keep your earnings. You can pay Avon in multiple ways: with credit cards, your personal checks, money orders or QuickPay. (Avon does not accept Customer checks.)

Remember, with Avon, you submit your first order on credit—no need to pay in advance!A deposit may be required, based on your Avon Credit Limit.

DO

• Review with the Representative how to place her first order.

• Read the first sentence on page 8, “Avon’s online ordering system makes it easy – just follow these steps.”

• Read, Accept your Customer Orders- keep track of your orders by filling out your Customer order slips (or Customer Order Book). ➀

Completing your first Avon order

➀

➂

➃

➄➁


DO

• Answer any questions she may have about getting her order in. ➁

• If Representative credit score was U or L remind her of her credit limit and confirm if she has collected deposits and to know how much is due with her first order. (Reference the New Representative with Credit Score Tag of U or L worksheet).

– Otherwise, remind her that “Customers do not pay up front and neither do you. Avon will ship your order on credit and you’ll pay when you submit your next order.”

– The Representative will want to wait to submit her first order based on the RPS order submission date that she was appointed in. So she is not submitting her order too soon or too late. (Example: If appointed in C-5 for mail plan 10 she needs to submit her order on that specific day).

SAY:

• Your order will be sent to you at your home address. ➂

• Let me show you what your invoice will look like when you receive your first order. First you want to see all the products you’ve received and check them against your Customer order book. Then check your Customer order summary to see how much you owe Avon and how much you pay yourself.

• Next place each of your Customers’ orders in an Avon delivery bag and note the cost of each order. ➃

• If you have not collected payment already you will collect your Customers' payments for their products when you deliver their orders.

• And finally, the best part, pay Avon and pay yourself. When you submit your second order, you’ll pay Avon for your first order and keep your earnings. You can pay Avon by credit card, your personal checks, money orders or QuickPay. ➄

• Next we’ll discuss Customer service in more detail.



Caring for your Customers at the

time of deliveryTry these smart money-management tips:• Keep your Avon money separate from personal funds.• Keep track of your business-building investments, including brochures, samples and demo products.

• Always submit your payment to Avon on the due date.

Before the Customer Meeting: During the Customer Meeting:

Set a Delivery TimeCall or send a message to your Customer to set up a specific day and time for delivery. Always make sure to be on time for your appointment.

Review the Order & Collect PaymentEnsure your Customer has what she ordered. Never deliver products without full payment. Products that aren’t paid for may be sold to other Customers or returned to Avon.

Remind Her of the CostBe sure to remind your Customer of the total cost of the order so she will have the payment ready for you.

Share New BrochuresShow the new brochures and point out new products, special offers and favorite brands you recommend.

Add a Personal TouchWhen you put an order into an Avon delivery bag, add a sample with a personal note. It’s a great opportunity to thank her for the order.

Ask for New ReferralsAlways be sure to ask for new referrals— your Customer’s friends and family who you could add to your Avon Invitation List.

Thank you!

DO

• Review with the Representative what to do before delivering Customer orders. ➀

– Discuss setting the delivery time – Say “Call or send a message to your Customer to set up a time for delivery.”

– Remind your Customer of the cost of the products. Say “Include the total cost of the order, so the Customer will have the payment ready for you.”

– Add a personal touch. Say “When you assemble the Customer’s order, put it into an Avon delivery bag with a personal note thanking her for her order and a sample to encourage her to order again. Remember to call your Customers in 2-3 days after the delivery and ask if they were satisfied with the products. If so, point out new offers. If not, ask why and tell them about Avon’s 100% guarantee.”

Caring for your Customers at the time of delivery

➀



Caring for your Customers at the

time of deliveryTry these smart money-management tips:• Keep your Avon money separate from personal funds.• Keep track of your business-building investments, including brochures, samples and demo products.

• Always submit your payment to Avon on the due date.

Before the Customer Meeting: During the Customer Meeting:

Set a Delivery TimeCall or send a message to your Customer to set up a specific day and time for delivery. Always make sure to be on time for your appointment.

Review the Order & Collect PaymentEnsure your Customer has what she ordered. Never deliver products without full payment. Products that aren’t paid for may be sold to other Customers or returned to Avon.

Remind Her of the CostBe sure to remind your Customer of the total cost of the order so she will have the payment ready for you.

Share New BrochuresShow the new brochures and point out new products, special offers and favorite brands you recommend.

Add a Personal TouchWhen you put an order into an Avon delivery bag, add a sample with a personal note. It’s a great opportunity to thank her for the order.

Ask for New ReferralsAlways be sure to ask for new referrals— your Customer’s friends and family who you could add to your Avon Invitation List.

Thank you!

DO

• Review what to do when meeting with her Customers to deliver her orders by saying something like... ➁

– “When you are with your Customer, go through the products to make sure she or he has exactly what he or she ordered. Answer questions, or make a note of questions that you need help with. Never leave products without full payment.”

– “Show the Customer the new Campaign brochure, pointing out new products, special offers, and favorite brands that you recommend. Prepare a “working brochure” for quick reference to carry around with you when you visit Customers with products, special offers and discounts highlighted.”

– “Ask for referrals, including your Customer’s friends and family, that you can add to your Invitation list. This is key in growing your Avon business.”

➁

➂ – “People give referrals all the time for books,

for movies, for restaurants. It's a great way to get new Customers. Make sure to ask your current Customers for people they know who might be interested in Avon products or the Avon opportunity.”

• Practice asking for a referral with the new Representative.

• Review money management tips. ➂ – Always collect payment from the Customers

for the full order at the time of delivery.

– Keep your Avon money separate from your personal money. Consider having a separate checking account for your Avon business.

– Invest in additional brochures, samples, and demo products to keep your business growing.

– Submit your payment to Avon on the due date and add a reminder notice on your cell phone or computer.

Pages 12-13



Achieving Sales Success is

as simple as Invite, Inform, Inspire!

Invite

Inform

Inspire

• Approach everyone, everywhere you go, and start a conversation about Avon

• Ask questions to determine interests and needs

• Offer recommendations, using your brochure and Avon tools to explain product benefits

• Answer questions and overcome objections

• Influence your Customer to place an order

• Ask for referrals to other possible Customers

These simple steps work for both increasing your personal sales and building your team. Here’s how to make these steps work for you!

Invite

Insp i re I

n for m

DO

• Review Avon’s 3 simple steps to achieving sales success. Say something like,

– “Do you remember when we talked about these three steps at our last meeting?”

– “What does it mean to Invite people into Avon?” ➀

– “What tools have you been using to help you Inform Customers about the products?” ➁

– “How have you been able to Inspire Customers to make a purchase?” ➂

• If the Representative filled out the Referral cards say something like,

– “How will you Inspire the people you recommended to join your Team?”

– “How have you Inspired other people to join your Team?”

Achieving Sales Success is as simple as Invite, Inform, Inspire!

➀

➁

➂


DO

• Tell the Representative that now you’ll look at how Invite, Inform and Inspire can help her achieve sales success.


15

ColorHairprofessionaladvance techniquesintroducing

Campaign 12

derek jeter driven the fragrancecollectionall-star gifts

father’s day is june 17th

InviteAchieving your goals starts with expanding your Invitation List. Here are some simple steps you can take to start a conversation with a potential Customer:

Begin with a ComplimentStart with a compliment about her glowing skin, perfect makeup, shiny hair, colorful nails or lovely fragrance.

Use the Avon BrochureYou can also begin with a general introduction: “I just started my own Avon business, and I’m so excited about our new products! Have you seen an Avon Brochure lately?”

Ask QuestionsAsk about her beauty interests, her family and her gift needs.

Be positive, be confident and be genuine —you’ll be amazed how quickly your Invitation List will grow!

The Power of 3 will help you invite people to try Avon.

The idea is simple yet powerful: just talk about Avon’s products and earning opportunity with at least 3 new people every day.

Your daily routine offers many chances to strike up a friendly conversation, from standing in line at the store to chatting online with friends.

For even more success, ask every new Customer to recommend you to 3 of her friends— everyone loves to pass along a “good deal”!

Invite

Insp

i re In f o

r m

Achieve Through Sales Success | Conversation 1

DO

• Tell the Representative that the easiest way to achieve her goals is by expanding her Invitation list.

SAY

• It’s easy to approach someone and start a conversation . . . begin with a compliment on their healthy-looking skin, colorful makeup, new haircut, lovely fragrance or beautiful jewelry. ➀

• You could also approach with a more general invitation, like “I just started my own Avon business, and I’m so excited about Avon’s new products. Have you seen an Avon brochure lately?” ➁

• Based on their interests, mention an Avon product that would appeal to them, and offer an Avon brochure.

• For example, if she likes fragrance, you could say . . . “Have you tried Outspoken Intense by Fergie? There’s a scented page in this brochure. I’d love to hear what you think of it.”

DO

• Ask the Representative to tell you what questions she could ask her Customers to identify her beauty product needs. ➂

• If necessary, give an example to get her started:

– For example, “How much time do you spend on your current skincare routine each day?”

Invite

➀

➁

➂


15


Campaign 12



InviteAchieving your goals starts with expanding your Invitation List. Here are some simple steps you can take to start a conversation with a potential Customer:

Begin with a ComplimentStart with a compliment about her glowing skin, perfect makeup, shiny hair, colorful nails or lovely fragrance.

Use the Avon BrochureYou can also begin with a general introduction: “I just started my own Avon business, and I’m so excited about our new products! Have you seen an Avon Brochure lately?”

Ask QuestionsAsk about her beauty interests, her family and her gift needs.

Be positive, be confident and be genuine —you’ll be amazed how quickly your Invitation List will grow!

The Power of 3 will help you invite people to try Avon.

The idea is simple yet powerful: just talk about Avon’s products and earning opportunity with at least 3 new people every day.

Your daily routine offers many chances to strike up a friendly conversation, from standing in line at the store to chatting online with friends.

For even more success, ask every new Customer to recommend you to 3 of her friends— everyone loves to pass along a “good deal”!

Invite

Insp

i re In f o

r m


DO

• Review the simple but powerful way to expand her Invitation list; the Power of Three. ➃

• Tell the Representative that the idea is very simple yet very effective. Say something like: “All you do is talk to three people about your Avon business every day. You can also ask your Customers for the names of three additional people that might be interested in Avon. Just think of how this will help you grow your Invitation list! Expanding your Invitation list beyond family and friends is key.”

• Talk about how the Representative’s daily routine offers many chances to strike up a conversation with potential Customers.

• Provide examples of where you have met Customers during your daily routine.

• Ask: “Can you think of places that you go and people that you might see … where you can practice the Power of Three to add Customers to your Avon business?”

➃

➄

• Give the Representative time to think of places to practice the Power of Three.

• Read the sentence at the top of page 15 before moving on to Inform. ➄

Pages 16-17


17

InformWhen a woman feels good about her skin, she feels beautiful and confident. Sales success starts with skin care. Show your Customers how to achieve great results:

Use the Products YourselfLet your glowing, healthy skin do the selling for you! Talk about the many product benefits from your personal experience.

Help Customers ChooseRegardless of age or skin care needs, Avon has a product that’s right for each Customer. Take the online training courses and use the Avon Skin Care Selector Tool to help her find the right brand.

Overcome ObjectionsShare your personal experience, provide samples and reassure her that the products do really work as promised—it’s guaranteed.

To learn more about Avon skin care, take the online courses. They are free, fun and easy to fit into your schedule.

Put the Power of Skin Care to work for youHappy skin care Customers are loyal users, often buying the products in regimen sets, leading to higher sales and higher earnings for you.

An industry leader in anti-aging skin care technology

Products to reveal a woman’s natural beauty

Products to help you win the fight against acne

Invite

Insp

i re In f o

r m


DO

• Review how to Inform Customers about Avon products.

• Read the paragraph at the top of page 16. ➀

• Then say, “Avon is known worldwide for its award-winning skincare: products that deliver as promised! The best way to be successful at Avon is to use and recommend Avon skincare to all your Customers. Top selling Avon Representatives use the skincare products themselves. Then they can talk to their Customers about the many product benefits from their own personal experience.”

• Ask: “Which Avon products have you used so far?”

• Help the new Representative choose the right Avon skincare brand. Say, “Now let’s determine the right skincare brand for you so you can use the products and tell your Customers all about them!”

Inform

➀

➄

➅

➆


Do you want to: o Cleanse skin and refine pores?

o Get rid of most blackheads?

o Clear up blemishes and help prevent new ones from forming?

o Fight frequent breakouts of mild to moderate acne?

Does your skin show: o Big pores? o Blackheads? o Blemishes and pimples?

o Mild to moderate acne?

How often would you say your skin

breaks out?

o Rarely—less than once a month

o Occasionally— 1-2 times a month

o Regularly— once a week o All the time

Where do you typically experience

your acne related issues?

o T-Zone o All over, but mostly around the nose o All over, but spotty o All over

Your recommended daily Clearskin

Routine to cleanse, clarify and treat is...

PORE PENETRATING

• Gel Cleanser• Cooling Astringent• Clay Mask

BLACKHEAD ELIMINATING

• Daily Cleanser• Daily Astringent• Deep Treatment Mask

BLEMISH CLEARING

• Foaming Cleanser• Acne Pads• Peel-off Mask

PROFESSIONAL• Deep Pore Cleansing Scrub• Clarifying Toner Pads• Daily Correcting Lotion

Clearskin Routine SelectorWHICH CLEARSKIN ROUTINE IS RIGHT FOR ME? In each row, check the option that best describes your skin and acne-related concerns and needs. The column with the most checks identifies the Clearskin Routine that’s right for you.

FIND OUT WHICH SKIN CARE REGIMEN IS RIGHT FOR YOUAnew Regimens make it easy to look younger

skin care

optimizeWITH

Integrate Anew Genics into any regimenREPLACE your night cream

10YEARSYOUNGER

LOOK UP TO

*

For early signs of aging: Fine lines Some unevenness of tone Tired-looking eyes with some shadowing

For advanced signs of aging: More advanced wrinkles and expression lines

Loss of cushion and age spots Under-eye bags, deep wrinkles and “crow’s-feet”

Anew Genics Eye Treatment Visibly restores youthful brilliance to the eye area*

Fits into your current regimen

For moderate signs of aging: Some wrinkles Uneven tone and discolorations Dark circles, fine lines and wrinkles in eye area

For most advanced signs of aging: Neck sagging and deep targeted wrinkles Loss of youthful color Extreme dryness

REJUVENATE30+

50+

40+

60+ULTIMATE

REVERSALIST

PLATINUM

*Based on a consumer-perception study of women 45–59.

• Check off the signs of aging that best describe your skin. • The regimen with the most checks is the best one for your needs. • Add Genics to any regimen to help achieve optimal results.

DETERMINE WHICH AVON SKINCARE BRAND IS RIGHT FOR YOU?

Use this easy tool to identify the Avon Skincare brand that is right for you. The column with the most check marks will identify your ideal Avon Skincare Brand.

AVON SKINCARE SELECTOR

1. What is your main reason for using

skincare?

2. How would you describe your current

skin care routine?

3. What type of skincare brands

are you using?

Your ideal Avon Skincare Brand is:

¨ I want to reveal my own natural beauty: vibrancy and a healthy look.

¨ I typically use simple, natural, yet effective products and routines.

¨ I’m usingdrugstore brands.

¨ I want toreduce the signs of aging.

¨ I use a regimen that helps me fight the signs of aging and to look younger.

¨ I’m using higher-end drugstore or department store brands.

¨ I want to fightblemishes and help prevent acne.

¨ A routine that helps me reduce acne and get skin that is clearer.

¨ I’m using acne-fighting skincare products.

ANTI-AGING REGIMEN

For skin that has... Then use:

ACNE FIGHTING ROUTINE

For when you need... Then use:

a solution for advanced acne

Dermatologist Recommended Professional

to clear up blackheads and help keep them away

Blackhead Eliminating

to treat mild or occasional blemishes and calm redness and inflammation

Blemish Clearing

to dissolve oil, dirt, and debris and refine the look of pores

Pore Penetrating

When you want... Then use:

Vibes

Problem Solvers

visibly younger looking skin

to visibly refresh eyes and deep clean skin

Skin care essentials

EARLY SIGNS OF AGING

• Fine lines• Some uneven tone • Tired-looking eyes with some shadowing

REJUVENATE30+

MODERATE SIGNS OF AGING

• Some wrinkles• Uneven tone and discolorations• Dark circles, fine lines and wrinkles in eye area

REVERSALIST 40+

ADVANCED SIGNS OF AGING

• Deep wrinkles/ expression lines• Age spots, loss of cushion and firmness• Under-eye bags, crow’s feet

ULTIMATE 7S

50+

SERIOUS SIGNS OF AGING

• Neck sagging and deep targeted wrinkles• Loss of volume• Extreme dryness

PLATINUM 60+

NATURE INSPIRED BEAUTY PLATFORM

Total Radiance NORMAL SKIN

Ageless Results

AGING SKIN

visibly brighter, more radiant skin

ACTIVITY

• Show the Avon Skincare Selector Tool and have the current Campaign brochure ready. ➁

• Review the questions on the Skincare Selector Tool and demonstrate to the Representative how to use it to find her skincare brand.

• Once she has chosen a brand, show the summary of the 3 brands on the Selector Tool, review the brand she has selected and demonstrate a sample from the brand. ➂

• Next, review the Selector Tool for Anew or Clearskin ➃ (if she has selected one of those brands), so she can find the product line in that brand that meets her skincare needs.

• After she has chosen a product line, ask her to look in the brochure to become familiar with the products in her regimen or product line.

• Ask: “Which products are you interested in using from your regimen or product line? Be sure to place an order for those products in your current order so you can begin to use Avon skincare products.” ➄

• Ask: “Do you have any questions about how to use the Skincare Selector Tool?”

• Encourage the Representative to take the selector tool with her when she meets with Customers to be sure to help them choose the right skincare brand to meet their needs. Also suggest that she has samples of products from each line to demonstrate to her Customers.

• Review how to overcome Customer objections. Say, “Overcome objections by sharing your personal experience. “I felt the same way – I never thought it was worth it to do all those skincare steps they recommend. But when I started using Anew, I found that I could really see the difference in my skin. Now I know what I’m doing is really paying off for me!” ➅

• Summarize the Inform step by reviewing the “Power of Skincare” box on page 17. ➆

• Encourage Representatives to learn more about skincare.

➂

➃

➁

Avon Skincare Selector Tool

Anew Conversational Skincare Card and Clearskin Selector Tool


19

InspireAvon skin care products deliver what they promise. Here are some ways to inspire Customers to purchase from you.

Try Before You BuySkin care can be a big investment. Use product samples and trial sizes to help your Customer choose the products that are right for her.

Mention Special OffersPoint out exciting offers and discounts on products your Customers would enjoy. She’ll appreciate the great deals and you’ll appreciate bigger earnings.

Highlight Our GuaranteeWith Avon’s 100% satisfaction guarantee, both you and your Customers can always feel confident shopping with Avon!

IntroducIng

elixir

be captivatingshow off firmer,

younger-looking skin

Remember to always ask for referrals. If each Customer recommended you to just three of her friends, imagine what that could do for your earnings!

Express your Belief in Avon and watch your sales grow!

Your personal experience with Avon skin care is your best selling tool. Customers will appreciate hearing about how the products are working for you.

Invite your Customers to share their skin care experiences. Sharing stories is the first step in turning a Customer into a friend!

WOWDEAL

SATISFACTION

Invite

Insp

i re In f o

r m


DO

• Review the last step in achieving sales success: Inspire, by saying...

– “Use Samples, Demonstration Products, and the Avon Guarantee to encourage Customers to get started with Avon skincare – the sooner they start, the sooner they’ll see the benefits!”

– “Make it easy for Customers to try before they buy. Skincare is a big decision, so trying before buying gives your Customers the chance to make sure the product is right for them. Offer them a sample or trial size product. Then be sure to follow up to see how they liked it and Inspire them to make a purchase.” ➀

– “Point out to your Customers any special offers and discounts in the brochure or demo magazine this Campaign.” ➁

– “Remind your Customers about Avon’s 100% Satisfaction Guarantee. Both you and your Customer can always feel confident about shopping with Avon!” ➂

• Share with the Representative some of the things they can say to their Customers to close the sale:

– “I’m sure you’re going to love using the night cream. Would you like to take the Treatment Concentrate as well to complete your anti-aging skincare routine?”

– “I use the Solutions Day and Night creams. They work very well together. I love how my skin feels from using both. Would you like to try the night cream as well?”

– “I suggest buying the cleanser to go with your moisturizer. Using a cleanser will help your skin feel clean and fresh.”

• Point out some good offers and discounts in the brochure that the new Representative can share with her Customers to help her. She may not yet be as familiar with the brochure as you are.

Inspire

➀

➁

➂


19

InspireAvon skin care products deliver what they promise. Here are some ways to inspire Customers to purchase from you.

Try Before You BuySkin care can be a big investment. Use product samples and trial sizes to help your Customer choose the products that are right for her.

Mention Special OffersPoint out exciting offers and discounts on products your Customers would enjoy. She’ll appreciate the great deals and you’ll appreciate bigger earnings.

Highlight Our GuaranteeWith Avon’s 100% satisfaction guarantee, both you and your Customers can always feel confident shopping with Avon!

IntroducIng

elixir

be captivatingshow off firmer,

younger-looking skin

Remember to always ask for referrals. If each Customer recommended you to just three of her friends, imagine what that could do for your earnings!

Express your Belief in Avon and watch your sales grow!

Your personal experience with Avon skin care is your best selling tool. Customers will appreciate hearing about how the products are working for you.

Invite your Customers to share their skin care experiences. Sharing stories is the first step in turning a Customer into a friend!

WOWDEAL

SATISFACTION

Invite

Insp

i re In f o

r m


DO

• And finally, say, “Remember to always ask for referrals.” ➃

• Before moving on, review with the Representative how to express her belief in Avon to her Customers (the box on page 19). ➄

➃

➄

Pages 20-21


DO

• Use the chart on pages 20-21 to summarize the 3 simple steps to achieving sales success; Invite, Inform, Inspire. ➀

• Say something like, “Keep this chart in front of you to remind you how to Invite friends, family members and potential new Customers to purchase Avon products from you. Approach Customers with a compliment, use all your tools, especially the Avon brochure and samples to excite Customers about the products and specials, and ask questions to determine Customers interests and needs.”


DATE: May 6, 2011 4:17 PM JOB #: 2119/79641-9 JOB NAME: 2 Genics Night Cream 2119 (ALT) re

JOB PATH MARKETING PROJECTS:ANEW Genics: A Genics Night Cream 2119

RELEASE TO PRODUCTION DATE: 4/28/2011

ART DIRECTOR: Paul

WRITER: Danielle

Avon Products, Inc.

To order, contact your Avon Independent Sales Representative:

Pour commander, contactez votre représentante indépendante Avon:

Name/Nom

P

hone/Téléphone

E-mail/ Courriel

U.S.A./É.U.: 1-800-FOR-AVON www.AVON.com CANADA: 1-800-265-AVON www.AVON.ca

BAR CODE

Introducing

TREATMENT CREAM

OUTSMART

genetics

LOOK UP TO

1 0 YEARS

YOUNGER*

After over a decade of groundbreaking research...

a discovery in youth gene science. Introducing

ANEW Genics with Avon’s first patented

YouthGen™ Technology, designed to stimulate

your youth gene to help skin cells act younger.**

BREAKTHROUGH TECHNOLOGY

Restores skin’s vitality.

Visibly reignites youth; skin feels dramatically smoother.OVERNIGHT*

Dramatically reduces the look of wrinkles.*

Improves discolorations by up to 100%.*** IN 4 WEEKS

1 oz. net wt./30ml. *Based on a consumer-perception study on subjects 45–59 years old.

**Based on in-vitro testing. ***Based on a dermatologist-supervised assessment of

mottled pigmentation in a clinical study on subjects 45–59 years old.

THE POWER TO LOOK YOUNGER IS

youinsideunleash IT NOW

Paulina Porizkova,

supermodel, actress

and author

The Power of 3

The Power of Skin Care

The Power of Belief

Review Take one step at a time on the road to achieving sales success!

Begin with a Compliment

Use the Products Yourself

Use the Avon Brochure

Help Customers Choose

Mention Special Offers

Ask Questions

Overcome Objections

Highlight Our Guarantee

Invite

Inform

Inspire SATISFACTIONWOWDEAL

Try Before You Buy


Campaign 12



Invite

Insp

i re In f o

r m

Review

➀


SAY

• Other tools to manage and build your business: Register at yourAVON.com and you can place orders, manage your Avon account, and create your own web office. Attach your URL address to all your brochures, flyers and business cards.

(The Representative will want to wait to share her URL with her Customers until her 1st day of her Campaign she is appointed. This allows her to optimize her 40% earnings and ensure any incentives that are currently running. (This also ensures the Upline Representative qualifies for BIYS Bonus and other programs, i.e.; Nesting program.))

• Inform Customers by using the products yourself, help them choose the right products with selector tools and samples, and use the “felt-found” technique to overcome objections (share your own and other Customers' testimonials).

• Inspire Customers to try before they buy with samples or trial size products, if available, mention special offers from the brochure and demo magazines, and mention the 100% satisfaction guarantee.

• Inspire and share your excitement about your Avon business you everyone you meet. Invite them to the next Avon Opportunity Meeting.

DO

• Ask the Representative if she has any questions before planning next steps.


My plan to achieve

23

Second/Third Campaigns: Potential Customers: Average Customer order: Immediate goal:

You can easily estimate your potential earnings:

NUMBER OF CUSTOMERS

SALES

AVERAGE CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL EARNINGS

X

X

=

=

My plan to achieve

Next steps:

❶ Invite potential Customers to view my brochures, using the Power of 3 every day. ( Selling Days x 3 = potential Customers!)

❷ Purchase and use Avon skin care products, brochures and the Skin Care Conversation Card.

❸ Take the following online courses:

Course: Date Completed:

1. Calculating Your Earnings

2. Managing Your Orders

3. eRepresentative Web Office Tour

❹ Purchase samples, trial-size kits and minis to give to my Customers to inspire them to buy skin care.

Key dates:Follow-up phone call:

Achieve Conversation 2: Submit order by: Avon Opportunity Meeting:

Sales Meeting:


➀

DO

• Tell the Representative “Now you’ll have the opportunity to plan for your second and third Campaigns, and you’ll see how soon your earnings can start adding up!” ➀

SAY

• Let’s talk about your immediate goals -- $500 for your (for example: dishwasher).

• When would you like to have it by? By the end of the month? That would be 2 Campaigns. Depending on how much time you can put into it that should work. Let’s figure it out.

• In the beginning of our conversation we agreed that if you sell to 28 Customers this Campaign you would have potential sales of $616.00 and earnings of $246.40.

• There are 7 selling days left in the Campaign. Add in this number and your potential Customers and Average Customer order from the front of the Book.

• So now let’s plan how to get you to that $500 for your immediate goal.

• Show the Representative how to get to her goal of $500 by filling in the boxes at the bottom of page 22. ➁

➁


23

Second/Third Campaigns: Potential Customers: Average Customer order: Immediate goal:


NUMBER OF CUSTOMERS

SALES

AVERAGE CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL EARNINGS

X

X

=

=

My plan to achieve

Next steps:

❶ Invite potential Customers to view my brochures, using the Power of 3 every day. ( Selling Days x 3 = potential Customers!)

❷ Purchase and use Avon skin care products, brochures and the Skin Care Conversation Card.

❸ Take the following online courses:


1. Calculating Your Earnings

2. Managing Your Orders

3. eRepresentative Web Office Tour

❹ Purchase samples, trial-size kits and minis to give to my Customers to inspire them to buy skin care.


Achieve Conversation 2: Submit order by: Avon Opportunity Meeting:

Sales Meeting:


DO

• Review the next steps as the Representative fills in #1 and #3. ➂

• Suggest she take the online courses.

• Ask the Representative to fill in the Key Dates as you agree to the follow-up phone call, Achieve Conversation 2, order submission date, Avon Opportunity Meeting (AOM) and Sales Meeting.

• If she plans on achieving the Believe In Your Success Bonuses but does not have her 1st recruit, now is the time to show her how to prospect for Customers and recruits. Invite her to join you in the field.

• Thank the Representative for meeting with you and agree to the location for your next meeting.

➂


TIME: The “Achieve Through Sales Success Conversation 2” meeting will likely take approximately 55 minutes.

With the help of the “Achieve Through Sales Success” book, by the end of Conversation 2, the Representative should be excited to:

• Continue using the Power of 3 to build her business

• Learn how to sell the benefits of Avon skincare

• Use personal and Customer experience to overcome objections

• Inspire Customers to buy with her investment in brochures, samples, demos and full size products.

At the end of Conversation 2 you can give your new Representative an overview of the Conversation 3 group meeting that she is invited to attend.

Here’s how we recommend your Achieve Through Sales Success Conversation 2 to go:

SECTION OBJECTIVE TIMING

Review Achieve Introduction and Goals and Dreams (pages 24-27)

Discuss progress made against initial goals. Re-adjust if any changes have been made to dreams and goals.

10 minutes

Business Building Skill Development – Invite, Inform, Inspire (pages 28-39)

Explain how to add more Customers and inspire them to buy with the Power of 3 and the Invite, Inform, Inspire steps. Provide an overview of how to increase sales through the Power of Skincare with Anew.

25 minutes

Plan to Achieve and Next Steps (pages 40-41)

Help the Representative set goals for her next Campaign, guide her on next steps to take to build her Avon business, and invite her to the Achieve Through Sales Success Conversation 3 group session.

10 minutes

Introduce Conversation 3 (pages 42-47)

Provide an overview of the group session and summarize the Achieve Through Sales Success Conversations.

10 minutes

Achieve Through Sales Success Conversation 2


What you'll need for the meeting:

Below is a list of recommended items to bring to your Achieve Through Sales Success Conversation 2 meeting:

❏ Achieve Through Sales Success Book and Upline Guide

❏ Believe in Your Success with Avon Book

❏ Believe In Your Success Flyer

❏ Representatives goals from Believe in Your Success with Avon Conversation

❏ Representatives Referral Cards from Believe in Your Success with Avon Conversation

❏ Achieve Through Sales Success Conversation 2 Flow Card

❏ Avon Skincare Selector Tool, Anew Conversational Skincare Card and Clearskin Selector Tool

❏ Anew samples, trial sizes or full-size products

❏ Planner/pens/pencils

❏ Calculator

What the Representative will need for the meeting:Before you meet with you new Representative, ask her to bring the following:

• Believe in Your Success with Avon Book (completed with goals/dreams and Invitation list)

• Achieve Through Sales Success Book.

Prepare for the meeting:• Prior to the meeting review any notes that you made about the Representative’s goals, dreams,

progress and plan to achieve during your Achieve Through Sales Success Conversation 1 meeting.

• Choose a location that’s quiet and comfortable, with enough room to review the Avon materials. This could be in the Representative’s home, or in a convenient public place like a restaurant or coffee shop.

• Plan to look your best – wear Avon products and any Avon jewelry or accessories that you have.

Keep in Mind:

• Achieve Through Sales Success has been designed to be a series of highly interactive, two-way conversations between you and the Representative.

• Remember that the recommended objective for these conversations is to build a strong coaching and mentoring relationship with the new Representative in addition to coaching her on specific selling skills.

Pages 24-25


25

2Achieve Through Sales Success

Conversation

Always be on the lookout for new Customers. Enjoy getting to know them and helping them find the perfect Avon products.

To be Your Best, learn from the Best!

Follow the proven path of Avon’s high-achieving Representatives to:

• Celebrate your progress.

• Enhance your ability to grow your sales and earnings.

• Learn about Avon’s #1 anti-aging skin care brand, ANEW.

• Help you set new goals and plan your next steps.


DO

• Greet the Representative in a friendly way and thank her for taking the time to meet with you today.

• Ask her about her family, school or work to follow up on any information you learned during your last meeting or conversation.

• Explain that today you are going to continue your conversation about how to grow her business with Avon’s proven formula for sales success.

SAY

• As we look at your business and the opportunity for success – remember it’s all about you, what you want and how Avon can help you achieve your goals.

Conversation 2

➀

➁


DO

• Open the “Achieve Through Sales Success” book and turn to pages 24-25.

• Take a moment to present an introduction to Achieve Through Sales Success Conversation 2, as you point out the section in the “Achieve Through Sales Success” book.

• Read the text on page 25. ➀

SAY

• Avon has just over 6 million Representatives active around the world, building their own businesses in pursuit of their goals and dreams. You can benefit from their shared successes!

• During this Achieve Through Sales Success Conversation, we’ll talk about your progress against your Plan to Achieve – what’s working well, and what questions you have. Then we’ll look at more ways to invite people to add to your Invitation list, share more information about Avon’s amazing skincare products, and practice some simple ways to inspire Customers to try new products.

• By the end of this Conversation, you’ll be all set to make even more progress toward achieving your own goals and dreams, and be on YOUR way to becoming one of Avon’s BEST!

DO

• Read the quote and then say, "Let’s get started". ➁


27

Remind yourself of your Goals and Dreams— you’re getting closer each day to achieving them!

Review your progress


My 1st goal:

$ amount needed:

By when:

My Future Dreams:

My Immediate Goals:Did you achieve your Campaign Plan?

# of Customers: ❏ Total sales: ❏Average Customer order: ❏Estimated potential earnings: ❏Write your sales and earnings on the lines provided.

❏ Check the boxes if you achieved your plan

from Conversation 1!

High achievers know their Avon success revolves around three simple steps: Invite, Inform and Inspire!

Invite

Insp

i re In f o

r m


SAY

• Let’s see how you have done so far by calculating your sales and your earnings to see just how close you are to achieving your first goal.

ACTIVITY

• Ask the Representative to determine if she achieved her Campaign plan by saying:

– “On the lines on page 26, write down the number of Customers you currently have”, ➀

– “List your total sales”, ➁

– “Calculate the average Customer order. Do you remember how to do this? That’s right, divide your sales by your number of Customers.” ➂

– “Now calculate your potential earnings by multiplying your total sales so far by the appropriate earnings %.” (page 22) ➃

– “Now check the boxes if you achieved your plan from your first Campaign.” ➄

– “Finally list your first goal from Achieve Through Sales Success Conversation 1 (page 7) and the amount needed to achieve it and by when on the bottom of the page.” ➅

• If the new Representative has NOT had much success, ask her questions to help her determine some steps to increase her sales, such as:

– “Why do you think you haven’t had much luck so far?”

– “What are you doing to invite potential Customers to try Avon?”

– “What are people saying to you when you introduce Avon?”

– “What do you feel has been holding back from making more time for your Avon business?”


➀➁➂➃

➄

➅


27

Remind yourself of your Goals and Dreams— you’re getting closer each day to achieving them!



My 1st goal:

$ amount needed:

By when:

My Future Dreams:

My Immediate Goals:Did you achieve your Campaign Plan?

# of Customers: ❏ Total sales: ❏Average Customer order: ❏Estimated potential earnings: ❏Write your sales and earnings on the lines provided.

❏ Check the boxes if you achieved your plan

from Conversation 1!

High achievers know their Avon success revolves around three simple steps: Invite, Inform and Inspire!

Invite

Insp

i re In f o

r m


DO

• Quickly review the easy steps to invite potential Customers to try Avon:

– Start a conversation with a potential Customer:1. Begin with a compliment.

2. Use the Avon brochure.

3. Ask questions about their beauty interests, their family, and their gift needs.

– Use the Power of 3 to help you invite people to try Avon.

• Tell the Representative either of the following based on her results:

– “Congratulations, you’re off to a great start to achieve your goal!” OR “You’ve achieved your first goal!”

• Ask if anything has changed with her goals and dreams from the last time you met. If so, discuss what impact that might have on her business, if any.

• Now, ask the Representative to turn to page 6 in the “Achieve Through Sales Success” book and relist her immediate goals and future dreams on page 27 – or record new immediate goals if they've changed. Remember these goals should be very specific. ➆

• Remind the Representative that having goals and dreams is the most powerful motivator to achieving and exceeding in her business.

SAY

• If you have already achieved your first goal with Avon, congratulations!

• (If Representative did not meet her goal say): Let’s keep working on it – there are so many ways to build your business, achieve your goals, and exceed your dreams at Avon...

• Remember, it all revolves around three simple steps: Invite, Inform, and Inspire!

➆


29

InviteHow is the Power of 3 working for you?

How many new Customers have you added to your Invitation List?

What is working well for you to find new Customers?

Where can you find even more Customers?

“Some of my best Customers have been referred to me by their friends. It’s the easiest way to grow my business, plus I get to meet the nicest people!”

Harness the Power of 3 today for more Customer Referrals

People recommend restaurants, shops and movies to their friends every day. To get your Customers to recommend your Avon business:

• Build Rapport: Learn about their preferences and keep track with a personal profile.

• Be Direct: Ask for the names of others who would enjoy shopping with Avon.

• Show Appreciation: A simple “Thank You” will go a long way to grow your Customer List!

The Power of 3 is an essential tool to grow your Avon business. $

Invite

Insp

i re In f o

r m


SAY

• We know that if you talk about Avon’s products and earning opportunity with at least 3 people every day, you can increase your number of Customers. You want as many Customers as possible on your Invitation List, as they may not all order from every brochure. More Customers means the potential for greater earnings every Campaign.

ACTIVITY

• Ask the new Representative how many new Customers she has. Ask her to write the number in the box on page 28. ➀

• Ask her what’s working well in finding new Customers (ask her to record her answers on the page). ➁

• Next, inspire her with the following calculation.

• Point out how much she can earn from adding new Customers.

• Calculate with her the potential earnings from possible new Customers:

– The number of new Customers x average Customer order x % earnings = potential additional earnings

• Finally, ask her for ideas for finding even more Customers. ➂

• Ask if she has served all of her current Customers on her Invitation list? If not, suggest that she contact each person to invite them to try Avon.

• If she plans on achieving the Believe In Your Success Bonuses remind her to ask her Customers and people she meets to the next Avon Opportunity Meeting.

Invite

➀

➁

➂


29

InviteHow is the Power of 3 working for you?

How many new Customers have you added to your Invitation List?

What is working well for you to find new Customers?

Where can you find even more Customers?

“Some of my best Customers have been referred to me by their friends. It’s the easiest way to grow my business, plus I get to meet the nicest people!”

Harness the Power of 3 today for more Customer Referrals

People recommend restaurants, shops and movies to their friends every day. To get your Customers to recommend your Avon business:

• Build Rapport: Learn about their preferences and keep track with a personal profile.

• Be Direct: Ask for the names of others who would enjoy shopping with Avon.

• Show Appreciation: A simple “Thank You” will go a long way to grow your Customer List!

The Power of 3 is an essential tool to grow your Avon business. $

Invite

Insp

i re In f o

r m


DO

• Review how to ask for referrals by saying:

– “Here’s a simple way to ask Customers for referrals:”

– “Let your Customers know that you appreciate them. Begin with a compliment on how much you enjoy spending time with them, looking through the brochure and discussing their product interests.”

– “Mention that you would love to have more Customers just like them, and ask for the names of their friends who would also enjoy being able to shop with Avon.”

– “Thank your Customers for being willing to recommend you!”

• Read the quote at the top of page 29. ➃

Activity

• Say something like:

– “Now let’s see how you might approach a current Customer to ask for referrals.”

– “Go back to your Invitation List on pages 20-21 in the Believe in Your Success with Avon book.”

– “Select a current Customer who you feel comfortable with.”

– “Now let’s practice asking this Customer for a referral.”

– “I'll play the role of the Representative and you play the role of the Customer.”

• If the Representative is having trouble getting started, help her with some ideas on how to begin the conversation.

• Tell her that we’ve now talked about inviting new and unserved Customers to try Avon. Now you’ll talk about transforming each person she invites into the most valuable Customer of all – a committed skincare Customer!

➃


31

InformHow is the Power of Skin Care working for you?

I am regularly using Avon skin care products and can speak to the benefits.

I am helping Customers choose products by using the Avon Skin Care Selector Tool.

I am sharing experiences to help overcome objections and inspire Customer purchases.

Share experiences and overcome objections with the “felt-found” technique. “At first, my other Customers felt the same way, but after using Avon products, they found their skin looked great!”

Sell more products by selling the benefits

Inform Customers about the Power of Skin Care and handle any objections with these proven techniques:

• Discuss Benefits: Recommend products that meet your Customers’ needs and interests.

• Identify Issues: If you sense hesitation, ask more questions. Is it the price? Skin concerns?

• Share Experiences: The best way to overcome objections is to share your experiences.

Yes No

❏ ❏

Yes No

❏ ❏

Yes No

❏ ❏

What objections have you heard from Customers?

Genics Eye Treatment with YouthGenTM Technology is designed to help skin cells act younger.* Undo up to 10 years from the look of your eyes.**

*Based on testing in skin cells.

**Based on a consumer-perception study of women 45–59.

PATENTED

YOUTHGEN™

TECHNOLOGY

performanceIS IN THEThe Power

Invite

Insp

i re In f o

r m


DO

• To review the Power of selling skincare, say:

– “Selling skincare is the foundation of a successful Avon business.”

– “On average, Representatives selling skincare have 6 times higher sales than Representatives who do not sell skincare.”

– “In our last conversation, we talked about how using Avon’s skincare personally pays off in two ways: you’ll have great looking skin and higher sales and earnings from skincare when you share your personal experience!”

• Remind the Representative of her plan to order her personal skincare products and samples. Ask as she answers the questions on page 30:

– “How is Avon skincare working for you?” ➀

– “How are you using the Avon skincare selector tools with your Customers?”

– “What skincare objections have you heard from your Customers?” ➁

• Help the Representative come up with some responses for the objections she mentions.

Inform

➀

➁


31

InformHow is the Power of Skin Care working for you?

I am regularly using Avon skin care products and can speak to the benefits.

I am helping Customers choose products by using the Avon Skin Care Selector Tool.

I am sharing experiences to help overcome objections and inspire Customer purchases.

Share experiences and overcome objections with the “felt-found” technique. “At first, my other Customers felt the same way, but after using Avon products, they found their skin looked great!”

Sell more products by selling the benefits

Inform Customers about the Power of Skin Care and handle any objections with these proven techniques:

• Discuss Benefits: Recommend products that meet your Customers’ needs and interests.

• Identify Issues: If you sense hesitation, ask more questions. Is it the price? Skin concerns?

• Share Experiences: The best way to overcome objections is to share your experiences.

Yes No

❏ ❏

Yes No

❏ ❏

Yes No

❏ ❏

What objections have you heard from Customers?

Genics Eye Treatment with YouthGenTM Technology is designed to help skin cells act younger.* Undo up to 10 years from the look of your eyes.**


**Based on a consumer-perception study of women 45–59.

PATENTED

YOUTHGEN™

TECHNOLOGY

performanceIS IN THEThe Power

Invite

Insp

i re In f o

r m


DO

• Review handling Customer objections by saying, “Here are some tips on how to respond in a positive, helpful way.” ➂

SAY

• Present and sell the benefits of Anew:

– Recommend products that meet your Customers’ needs and interests.

– When selling Anew skincare regimens explain the anti-aging technology that makes Anew regimens the most advanced way to look younger. We’ll talk about the great benefits of Anew products when we turn to the next page.

• Identify Issues:

– When Customers respond negatively to your recommendations, ask open-ended questions to identify the reason for their reluctance.

– The more you know, the better you become at anticipating their issues. Is it the price? Unfamiliarity with the benefits of skincare regimens? Skin sensitivity concerns?

• Share experiences:

– Use the felt-found technique to overcome objections. Share your experiences and those of your Customers.

– For example, to sell the complete Anew regimen you might say, “I understand how you feel. I wasn’t sure why I needed to use all the products. But I tried the regimen and I can see why they say using all 3 steps of the regimen helps you maximize the visible anti-aging benefits for your skin.”

DO

• Read the quote on the top of page 31 to summarize the felt-found technique. ➃

➂

➃

Pages 32-33



With ANEW, Avon has built a global reputation for providing some of the best anti-aging products and regimens featuring the latest technology.

REJUVENATE

CLINICAL

ULTIMATE REVERSALIST PLATINUM

30+ 50+40+ 60+It’s never too soon to start looking younger.

ANEW Rejuvenate with patented Facial FX Technology helps visibly reduce pores, even skin tone, smooth texture and restore allover skin vibrancy.

Your prescription for beauty: A CLINICAL TRANSFORMATION at home

Look up to 10 years younger** Concentrate formula coming soon!

Recapture the youthful look of your skin in its prime. ANEW Ultimate 7S with Pro 7Sirtuin Technology is designed to boost all 7Sirtuin youth proteins to help redefine the natural aging process of skin cells.* Watch as wrinkles and age spots visibly fade; the look and feel of firmness and elasticity are restored.

Sometimes moving forward means going in reverse. ANEW Reversalist with patented Activinol Technology helps boost skin’s ability to repair itself and recreates fresh new skin. Key signs of aging, from fine lines and wrinkles to discolorations and loss of elasticity, visibly diminish from skin.

You’ll never guess my age. My skin won’t tell. ANEW Platinum with Paxillium Technology is formulated to help skin cells retain their shape. The most advanced signs of aging, loss of youthful color, sagging, deep wrinkles and extreme dryness meet their match with Platinum.

ADD:

Getting to know

OPTIMIZE WITH:

**Based on consumer-perception studies of women 45–59.


DO

• Review the 4 Anew Regimens with the Representative. ➀

– Give the new Representative several Anew Conversational Skincare Cards and demonstrate how to use them.

– Suggest that she purchase samples.

– Point out any specials on Anew products in the current brochure.

– Recommend that she take the Avon Anew Skincare online training course.

– Inspire her by showing her how much she would earn if just 1 Customer purchased an Anew cleanser, moisturizer, and eye product.

Getting to know Anew

➀

➁ ➂


DO

• Review the Anew Clinical and Anew Genics information at the bottom of the pages by saying: ➁➂

– “Anew Clinical products are targeted treatments designed to address specific aging concerns, providing Avon’s advanced at-home answers to the drastic procedures found in a dermatologist’s office. Clinical treatments can accompany any Anew regimen. Apply after cleansing, prior to applying the moisturizer and eye treatment of your regimen.”

– “Adding Genics to any regimen is designed to help achieve optimal results. Anew Genics addresses critical signs of aging … no matter what regimen your Customers are currently using.”

– “These are THE treatments that all of your Customers who are concerned with aging should be using.”

SAY

• Next we’ll talk about inspiring your Customers to buy using Avon brochures and samples.


35

InspireBrochures are your #1 tool! The Avon Brochure can help you inspire Customers to place orders more frequently.

Investing in brochures pays off! Order a few more brochures each campaign to make sure you always have enough as you grow your Invitation List.

“Fragrance samples are a great selling tool! I always give my Customers a sample of a fragrance so they can try before they buy. Once they experience it, they are much more likely to make a purchase.”

• Point out new products and special offers. Remind Customers about the Avon 100% satisfaction guarantee.

• Use the online brochure to expand your network through friend-to-friend referrals.

Fragrance samples are especially effective at inspiring Customers to purchase. Remember, regardless of what Avon products your Customers use, always suggest fragrance as a finishing touch!

• Point out all scented pages in the brochure.

• Add a fragrance sample as a “thank you” surprise when delivering orders. Attach a sample to your business card for potential new Customers.

• Keep track of the samples you hand out and follow up.

rub toexperienceDerek Jeter

Driven

limitslife without657-020 $57 value

all 3 for $34

40%

50%

60%

70%

Body WashRefreshing, scented lather for an invigorating shower. 6.7 fl. oz. 672-185

9.00

Men’s Travel Dopp KitNylon and polyester. 91⁄4” L x 51⁄2” H x 4” W.

20.00 value

Eau de Toilette SprayA fresh, focused scent for day. 2.5 fl. oz. 669-288

28.00

The dynamic rush of chilled grapefruit and mint intensified by oak moss and musk.

47

Invite

Insp

i re In f o

r m


Driven

FOR HIM/POUR LUI/PARA EL

the anti-aging miracle

eyesnow for

i n t r o d u c i n g

protect your family with

america’S#1 Deet-free repelleNt*

Start your Summer

with Super SavingS

Campaign 11

white logo

white logo

Campaign 12

derek jeter driven the fragrancecollectionall-star giftsfather’s day is june 17th


DO

• Talk about the importance of having enough brochures for Customers by saying:

– “Order a few more brochures each Campaign to make sure you have enough for all your new Customers. That's what Top Sellers do!”

– “Make sure to add your name and contact information, i.e; your URL website, to each brochure.”

• Review the hints for getting the most out of your brochures on the bottom of page 34. ➀

Inspire

➀


35

InspireBrochures are your #1 tool! The Avon Brochure can help you inspire Customers to place orders more frequently.

Investing in brochures pays off! Order a few more brochures each campaign to make sure you always have enough as you grow your Invitation List.

“Fragrance samples are a great selling tool! I always give my Customers a sample of a fragrance so they can try before they buy. Once they experience it, they are much more likely to make a purchase.”

• Point out new products and special offers. Remind Customers about the Avon 100% satisfaction guarantee.

• Use the online brochure to expand your network through friend-to-friend referrals.

Fragrance samples are especially effective at inspiring Customers to purchase. Remember, regardless of what Avon products your Customers use, always suggest fragrance as a finishing touch!

• Point out all scented pages in the brochure.

• Add a fragrance sample as a “thank you” surprise when delivering orders. Attach a sample to your business card for potential new Customers.

• Keep track of the samples you hand out and follow up.


Driven

limitslife without657-020 $57 value

all 3 for $34

40%

50%

60%

70%

Body WashRefreshing, scented lather for an invigorating shower. 6.7 fl. oz. 672-185

9.00

Men’s Travel Dopp KitNylon and polyester. 91⁄4” L x 51⁄2” H x 4” W.

20.00 value

Eau de Toilette SprayA fresh, focused scent for day. 2.5 fl. oz. 669-288

28.00

The dynamic rush of chilled grapefruit and mint intensified by oak moss and musk.

47

Invite

Insp

i re In f o

r m


Driven

FOR HIM/POUR LUI/PARA EL

the anti-aging miracle

eyesnow for

i n t r o d u c i n g

protect your family with

america’S#1 Deet-free repelleNt*

Start your Summer

with Super SavingS

Campaign 11

white logo

white logo

Campaign 12

derek jeter driven the fragrancecollectionall-star giftsfather’s day is june 17th


DO

• Read the quote on the top of page 35 to Inspire your new Representative to share Fragrance samples with her Customers. ➁

• Remind your Representative to use the scented pages in the brochure with her Customer as well. Show her a scented page in a current brochure and model how she can have her Customer sample the fragrance using the scented page.

SAY

• Regardless of what your Customers purchase, Fragrance samples always make a great finishing touch.

• Be sure to keep Avon's great fragrance samples on hand. Customers want to experience fragrance before buying.

DO

• Refer to the hints on page 35. ➂

SAY

• Now let's review how to Inspire the three most common types of Avon Customers to buy.

➁

➂


DO

• Review how to Inspire the three most common types of Avon Customers to buy more products. Say something like:

– “Customers who like to treat themselves to new products can be inspired to maximize the benefits with one or two related items. This is called link selling. Link selling is simply combining new products with related products. For example, combine a new mascara with an eyeliner or eye shadow, or combine a new eye cream with the regimen’s day or night cream moisturizer.”

– “Customers who like the convenience of shopping with Avon for products they use often and enjoy special offers will be inspired by product bundles. Create bundles such as a bath and body gift set with body lotion, bath gel, and a fragrance, or create a skincare makeover kit with a cleanser, moisturizer, eye cream and treatment product. Add a special offer to each bundle for a perfect gift!”

– “Customers who look for the best skincare products will benefit from connecting categories of products. This is called cross-category selling. Connect skincare with body care products such as Skin So Soft Renew and Refresh.”

Inspire Customers to buy more products

Pages 36-37



Inspire Customers

to buy more products

The better you know your Customers, the easier it is to help them shop the brochure. Your personal service will make it a fun and satisfying experience for them!

For Customers who: Try this:

Like to treat themselves to new products and want to see something new in every Avon Brochure

Love the convenience of shopping with Avon for products they use often and enjoy finding special offers

Look for the best skin care products and take time to read the brochure carefully

IDENTIFY NEW ITEMS, PROVIDE SAMPLES, LINK PRODUCTS

MENTION OFFERS, PROVIDE SAMPLES, CREATE BUNDLES

SHARE BROCHURES, PROVIDE SAMPLES, CONNECT CATEGORIES

WOWDEAL

+ +

+ +

+ +ColorHairprofessional

advance techniquesintroducing

Campaign 12



DO

• Read the quote at the top of page 37 to summarize Inspire. ➀

➀


39

Take your place among the

Best of the Best!

“My membership to President’s Club has been simply amazing. Now that I am also a Sales Leader, I find that I am able to achieve my goals even faster!”

Top Sellers make great Sales Leaders—build your team today

Remember, the steps to creating a successful team are the same as growing your Invitation List— just Invite, Inform and Inspire!

Invite prospects to learn about Avon, ask questions and join as new Representatives.

Inform your Representatives about the Avon Opportunity and how to sell.

Inspire your Representatives to believe in themselves, improve their sales and join Sales Leadership.

Avon recognizes the highest achievers with fabulous rewards and entry into the prestigious President’s Recognition Program. Top Performers in Sales and Sales Leadership are rewarded with trips to fun and exotic destinations.


DO

• Tell the Representative that she can become one of Avon’s highest achievers with Avon’s President’s Recognition Program.

SAY

• You have what it takes to achieve your goals, and even to exceed your expectations. After all, with Avon, you’re in business for yourself, not by yourself.

• Avon’s President's Recognition Program recognizes the Best of the Best every year. Here are just a few of the special benefits awarded to Top Sellers at Avon:

– A guaranteed earnings percentage,

– An achievement award/statue,

– Achievement level jewelry,

– An invitation to the President’s Club Tribute,

– Birthday and holiday gifts,

– Options to order additional quantities of demonstration products,

– A toll-free phone number,

– The top two highest sales levels also include a trip.

Take your place among the Best of the Best!


39

Take your place among the

Best of the Best!

“My membership to President’s Club has been simply amazing. Now that I am also a Sales Leader, I find that I am able to achieve my goals even faster!”

Top Sellers make great Sales Leaders—build your team today

Remember, the steps to creating a successful team are the same as growing your Invitation List— just Invite, Inform and Inspire!

Invite prospects to learn about Avon, ask questions and join as new Representatives.

Inform your Representatives about the Avon Opportunity and how to sell.

Inspire your Representatives to believe in themselves, improve their sales and join Sales Leadership.

Avon recognizes the highest achievers with fabulous rewards and entry into the prestigious President’s Recognition Program. Top Performers in Sales and Sales Leadership are rewarded with trips to fun and exotic destinations.


DO

• If the Representative has not yet become a Sales Leader, review the benefits of Sales Leadership.

• Tell the Representative your story; why you chose to be a Sales Leader, how it has benefitted your business, what you love about being a Sales Leader.

SAY

• You can significantly increase your earnings as a Sales Leader by using the skills you’ve already developed!

• Just invite others to learn about the Avon opportunity, inform them about Avon’s great products, and inspire them to achieve their own goals and dreams with Avon!

DO

• If the Representative says she’s interested in becoming a Sales Leader, schedule the first Achieve in Sales Leadership meeting (Development Contact 1).


41

Next Campaign:Current # of Customers:

# of Customers next campaign: New ANEW Customers: Average Customer order:


NUMBER OF CUSTOMERS

SALES

AVERAGE CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL EARNINGS

X

X

=

=

My plan to achieve

Next steps:

❶ Invite: practice the Power of 3 and ask for referrals daily.

❷ Inform: become an ANEW expert by taking the following online courses:


1. Your Customers’ Avon

2. Skin Care at Avon

3. Avon Makeup (Refresh Your Knowledge and Your Look)

4. Planning for Success

5. Become a Top Seller

Also invest in samples and Skin Care Conversation Cards.

❸ Inspire: invest in brochures.


Submit order by: Avon Opportunity Meeting:

Sales Meeting:


DO

• Tell the Representative “Now you’ll have the opportunity to plan for your next Campaign.”

SAY

• List your current number of Customers on the line provided. ➀

• List the number of Customers you estimate to have for your next Campaign. ➁

• List the number of potential Customers you think will purchase Anew products from you for the next Campaign. ➂

• And then list your average Customer order. ➃

• Now, estimate your potential earnings and let’s see how close you will be to achieving your immediate goals and future dreams. ➄

My plan to achieve

➀➁➂➃

➄


41

Next Campaign:Current # of Customers:

# of Customers next campaign: New ANEW Customers: Average Customer order:


NUMBER OF CUSTOMERS

SALES

AVERAGE CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL EARNINGS

X

X

=

=

My plan to achieve

Next steps:

❶ Invite: practice the Power of 3 and ask for referrals daily.

❷ Inform: become an ANEW expert by taking the following online courses:


1. Your Customers’ Avon

2. Skin Care at Avon

3. Avon Makeup (Refresh Your Knowledge and Your Look)

4. Planning for Success

5. Become a Top Seller

Also invest in samples and Skin Care Conversation Cards.

❸ Inspire: invest in brochures.


Submit order by: Avon Opportunity Meeting:

Sales Meeting:


DO

• Review the next steps as the Representative fills in #3. ➅

• Suggest she take the online courses. ➆

• Ask the Representative to fill in the Key Dates of the follow-up phone call, order submission date, Avon Opportunity Meeting (AOM) and Sales Meeting. ➇

➅

➆

➇


DO

• Introduce Conversation 3.

SAY

• Before we finish our meeting today I’d like to review with you the exciting things we have planned for our Achieve Through Sales Success Conversation 3.

• Our next Achieve Conversation will be a group session where you’ll have the opportunity to share ideas and gain insights from other Representatives like you. During this session, you will:

– Team up with Representatives to learn how to continuously expand your Invitation list to add new Customers each Campaign.

– Discover how to have a great skincare party featuring Anew and Solutions.

– Discover how Sales Leadership leads to amazing new opportunities for higher earnings.

• We’ll schedule you for the next Conversation 3 group session which will be in 2 or 3 Campaigns.

Conversation 3

Pages 42-43


43


Conversation

Representatives become Top Sellers and

Sales Leaders by sharing the secrets of

their success. It’s time for teamwork that will

take your earnings to the next level!

Success takes energy and effort—congratulate yourself when you achieve a goal. You’re a champion!

The next Achieve Conversation is a group session that will inspire you to even greater success. At this workshop, you will:

• Meet other new Representatives, share your ideas and gain valuable insights.

• Learn how to expand your Invitation List to add new Customers every campaign.

• Discover how group selling and Sales Leadership lead to amazing growth opportunities.

• Experience Avon skin care. Avon has the right skin care products for everyone.

• Enjoy the opportunity to win fun and exciting prizes!



45

Location:

Day: Time:

Please RSVP by:

RSVP to:

Phone #:

You’re Invited to Attend the Achieve Workshop!

Questions to consider before the meeting:

• What are your achievements?

• What’s working well for you?

• How are your skin care sales progressing?

• What challenges have you faced?

• What questions do you have?

We look forward to seeing you at our next meeting. You will make new friends who share your passion, energy and drive to be the best!

No matter the skin type or concern, every Customer can find an Avon skin care product that meets her needs.


Healthy skin for everyone at a price that feels good

Complete anti-acne skin care for all ages

Covers the face and body needs of the entire family

clearskin®

Premium anti-aging regimens and treatments for the life of a woman’s skin

DO

• Tell the Representative that she will have a chance to learn more about all of the great Avon Skincare product lines at the Achieve Through Sales Success Conversation 3 group session. ➀

Getting to know Skincare

➀


45

Location:

Day: Time:

Please RSVP by:

RSVP to:

Phone #:

You’re Invited to Attend the Achieve Workshop!

Questions to consider before the meeting:

• What are your achievements?

• What’s working well for you?

• How are your skin care sales progressing?

• What challenges have you faced?

• What questions do you have?

We look forward to seeing you at our next meeting. You will make new friends who share your passion, energy and drive to be the best!

No matter the skin type or concern, every Customer can find an Avon skin care product that meets her needs.


Healthy skin for everyone at a price that feels good

Complete anti-acne skin care for all ages

Covers the face and body needs of the entire family

clearskin®

Premium anti-aging regimens and treatments for the life of a woman’s skin

DO

• Finally, fill in the location, date, time, reply by date and your contact information on the invitation. ➁

• Ask the Representative to think about the following before the meeting so she’ll be ready to join in! ➂

– Personal achievements

– Skincare sales progress

– Challenges

– Any questions to discuss

➁

➂

Pages 46-47


47

You’re on your way to

Be Your Best with Avon!As part of the world’s largest direct seller, you belong to a global community in partnership with more than 6 million Avon Representatives. You’re creating the life you deserve because you want the best for yourself, your family and your community. Every day brings an opportunity for you to shine. Be bold, be beautiful and be your best!

“When I started dreaming big and wanting bigger goals, that’s when Avon became life-changing for me. I tell people, ‘Don’t be afraid to dream big from the outset.’”


DO

• Review the great closing statement on page 46. ➀

Be Your Best with Avon!

➀

Back Cover


This is the companythat puts mascara on lashes and food on tables,

that fights wrinkles with one hand and Breast Cancer

with the other. That knows the value of a perfect lip,

but still opens its mouth and speaks out against

Domestic Violence and for women’s financial independence.

This is the company that not only brings beauty to doors,

but also opens them. The company that supports approximately

6.4 million Representatives in over 100 countries. This is Avon.

The company that for more than 125 years has stood for beauty,

innovation, optimism and, above all, for women.

Achieve Through Sales Success, April 2012 Avon Products, Inc. 77715-9

BAR CODE

www.AVON.com

This is the company

DO

• Finally, read or ask the Representative to read Avon’s commitment statement on the back cover. ➁

• Thank the Representative for meeting with you and confirm that she will attend the Achieve Through Sales Success Conversation 3 group session when scheduled.

➁

Upl

ine

Gui

de

ACHIEVE THROUGH SALES SUCCESS–UPLINE GUIDE 212.282.7066 www.avon.com

achieve through success - avon upline guide

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