adleads mobile marketing webinar part 1

15
Self-Serve Mobile Signup Ads Platform Christine Kevan - Director Client Services Dan Egan - Director AdLeads

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Self-Serve Mobile Signup Ads Platform

Christine Kevan - Director Client Services 

Dan Egan - Director AdLeads 

As A Business Owner, You Have A Variety of Options When It Comes To Advertising

Advantages of Mobile Advertising

Advantages of Mobile: Geo-targeting

• Target people where they are─ Current location or residence zip code

Advantages of Mobile: Reach

• Everybody’s on a mobile device─ There are now more global shipments of smartphones

than desktops

Source: Zokem, 2011 smartphone study

Mobile Marketing Tip # 1: Advertise on Apps

• Mobile ads rely on clicks

• Almost half of US smartphone owners state they click on mobile app ads by mistake

• If you pay for clicks, then nearly half of your ad budget is going to waste

“Today when you click on a banner ad, it yanks you out of your app and throws you onto the advertiser’s web page. So people don’t click on the ads.”

– Steve Jobs

Source: Harris Interactive, December 2010

Mobile Marketing Tip # 2: Avoid Cost-per-Click Models

AdLeads - New Mobile Ad Solution

• DIY mobile ad platform

• iPhone, iPad and Android apps

• Geo-targeted

• Pay only when someone signs up – and never for wasted clicks

How Do The Ads Look?

Where Do The Ads Appear?

Top Mobile & Tablet Apps

What Are People Saying?“Lets us target live users in our area at an

affordable price.”

“We got 340 leads in a day – amazing!” ““We can invite patrons to be part of our

social community through AdLeads.”

“We made our money back in two days”

“With AdLeads, we were able to get 13,000 new and interested leads in less than four weeks – amazing!”

AdLeads is Live In

Austria Belgium Denmark Finland Germany

India Ireland Netherlands Philippines South Korea

Sweden Switzerland United Kingdom

United States

Upcoming Events

Sign up at : www.adleads.com/resources.html

April 3: Designing great mobile creative

April 10: Following up with leads to drive sales

Demo

Special Introductory Offer

Go to: www.adleads.com/smallbusiness