“Alteva is North America’s largest provider of Enterprise Hosted VoIP”

– Broadsoft press release, October 2008

Alteva Positioning Statement

Alteva is North America’s largest enterprise-level hosted VoIP provider, and has become the pioneer for showcasing the high quality and reliability of Hosted VoIP solutions. Alteva provides businesses with "Communication as a Service" that requires minimal installation and configuration while eliminating monthly phone system maintenance charges, and reducing overall telephony costs. With a sophisticated open standards infrastructure, Alteva enables businesses to easily integrate existing business applications. Rather than building their processes around the limitations of their phone system, Alteva’s customers build their phone systems around their ideal processes. Based in Philadelphia, Alteva provides internet access, telephone systems and service to growth-oriented businesses in 50 states and 9 countries.

Who is Broadsoft

Lucent 5E• Large 100’ x 50’ foot print• 200,000,000 Simultaneous calls•Terminates only to

Broadsoft• Three racks much less space• 625,000,000 Simultaneous calls• Just makes sense for carriers

VoIP vs PSTN

"The US Federal Communications Commission (FCC) published a request for public comment <http://hraunfoss.fcc.gov/edocs_public/attachmatch/DA-09-2517A1.pdf> (pdf) on an upcoming transition from the decades-old circuit-based Public Switched Telephone. Network to a new system run entirely with Voice over Internet Protocol (VoIP) technology. This is perhaps the most serious indication to date that the legacy telephone system will, in the near future, reach the end of its life. This public commenting phase represents a very early stage in what will undoubtedly be a very complex transition that makes this year's bumpy switch from analog to digital television look relatively easy."

Alteva is a Hosted VoIP Service Provider

One point of contact & accountability for Telecommunications– The ISP

• High quality, QOS enabled circuits to the customer location in 50 states

– The Phone Company• Local• Long Distance• Toll Free

– The Phone Vendor• Handset and router maintenance • Features provider

Built on Level 3 (The Internet backbone)4 Broadsoft SwitchesPaired for Redundancy 52 Gateways through-out the United States

Two Primary Protocols of VoIP

•Session Initiation Protocol (SIP) - Call Control protocol - similar to a D-Channel in a TDM PRI

•Real Time Protocol (RTP) - Real Time Protocol audio stream - similar to the B channels of a PRI.

Call Management and Audio

Philadelphia St Louis

RTP Stream

Dual SIP Paths

Released local to travel shortest path possible

• Make Sure the Internet Connection supports enough bandwidth for Voice and Data

• Bandwidth by itself is not enough, IP latency is a key ingredient to a Quality VoIP product. (150ms or less)

• Speed and path that the voice is traveling will affect quality

• No need for expensive MPLS overhead because of the router’s ability to create Ipsec tunnels between sites

Transport Elements to Consider

Open SIP StandardsThere are several “FLAVORS” of SIP

• Open SIP

• Proprietary SIP

•.Mixed / Hybrid of the two

Alteva uses open SIP Standards. This is important to identify when customers ask if they can reuse their phones. Examples of SIP phones that are compatible with Alteva’s VoIP offering:

•Polycom 330, 430, 450, 501, 550, 601, 650, and more.

•Cisco 7940, 7960

Why VoIP?

Why your Customers Want Alteva• Lower Total Cost of Ownership over phone system

• Unmatched Telecommunications Continuity/Disaster Recovery and additional control

• True Convergence of Voice and Data

• Scalability and ease of management

• Increased Features and Functionality

• Technology Refresh

• Increased Efficiency and Mobility

Hidden Savings

• Centralization of service with decentralized sites– Receptionist– Call Center Agents– Remote workers

• Efficiency / Productivity gains– Increase Sales– Increased Customer satisfaction

Customer Network Design & VoIP Implementation

Voice over IP design for the customer premise varies based on the existing network layout and planned changes prior to VoIP implementation. Customer networks should be evaluated and tested prior to the introduction of VoIP to the network.

Network Elements to Consider

Cabling to the desktop or phone location

• Only 1 Data Drop is needed

• Data Drop needs to be Category 5 or better

Switching equipment-

• Managed LAN switches are recommended

• VLANs and POE LAN Switches are desirable

Internet

POWER ACT NETWORK

PIX Firewall SERIES

Firewall VLANVoice VLAN (802.1q)Data VLAN (untagged)

Edgemarc• Can terminate up to 4T\s• Take an Ethernet hand off• Handles POTS lines• Handles QoS• Real Time Fail Over• Phone firmware updates• Can act as a SIP Server• Provides MOS score

• Network Ops Center ( NOC )• Class 5 Switch• Maximum Control• Secure and Fully Redundant• Carrier Level Switching

PBX Purpose•Class 3 Switch•Allow Limited control•Route Calls•Transfer calls•Automated Answer•On Hold•Voicemails

PBX Concerns •Adding Features•Technology Obsolescence•Adding Extensions•Many Limitations•Break / Fix•Monthly Maintenance

Legacy Phone Systems

Carrier Side Customer SideD ema r c

•Increased Business Control•Reduced costs•Hardware upgrades•No single point of failure•New features are added easily•Simple and easy to use interface

•Class 5 Switch•Maximum Control•Secure and Fully Redundant•Over 200 PBX Features•No Fast Busy

The Alteva Way Headquarters

Remote Locations

Extra Services

SOHO Users

Traveling Users

Hosted VoIP: Enables

businesses to communicate more effectively than ever before.

HOSTED VoIP

• Business Continuity – Direct Access to Redirect Calls or Relocate Your Entire Business in the Event of a Storm or Disaster

• Scalability – Purchase Only the Exact Number of Lines & Handsets Your Business Requires Today. Easily Add as Growth Occurs.

• Eliminate Technology Obsolescence With Instant Access to New Features and Enhancements

• Cost Control – Selectively Activate or Deactivate Features on an Individual User or Call Basis

HOSTED VoIP • Start-up Cost Savings – No need to buy outdated and

expensive PBX’s. 70 % Savings over Premised Based PBX

• Monthly Savings – Approximately 30% through true convergence and reduction in maintenance costs

• Toll-BY Pass, Free IP to IP Calling- Whole company on one phone system

• One Bill – for Local, Long Distance, & Internet

• Eliminate an On Premise PBX and Eliminate a Point of Failure

• Eliminate PBX Maintenance Fees

Customer Portal

Thank You

Any Questions ?Guy Yasika

215-789-4030

gyasika@altevatel.com

www.altevatel.com