dont stop now

Don’t Stop Now!

August Mack Environmental

August 2009

© August Mack Environmental, Inc.

Don’t Stop Now!

• Do Less with More• Change the Status Quo• Increased Consumer Awareness & Demand• Government Influence• Three R’s

© August Mack Environmental, Inc.

Do Less with More

• Avoid short term fixes to long term issues• Maximize inputs• Minimize outputs• Remove inefficiencies

© August Mack Environmental, Inc.

Change the Status Quo

• Carpe Diem– Strategic vs. Tactical Sustainability

© August Mack Environmental, Inc.

Change the Status Quo

• Short term sacrifice can lead to long term survival

• Buck the trends

© August Mack Environmental, Inc.

Change the Status Quo

• Get out of the silo

Economy Environment

Society

© August Mack Environmental, Inc.

Change the Status Quo

• What do you want to be know for, this?

© August Mack Environmental, Inc.

Change the Status Quo

• Or this?

© August Mack Environmental, Inc.

Increased Consumer Savvy

• Demand more• Expectations based on name recognition

© August Mack Environmental, Inc.

Increased Consumer Savvy

• Demanding corporate transparency

© August Mack Environmental, Inc.

Increased Consumer Savvy

• Purchasing shifts

• Consumer product requirements

© August Mack Environmental, Inc.

Government Influence

The Carrot:• $3 billion to Renewable Energy Developers• $20 million to a Green Jobs program• $1.1 billion to water related projects

© August Mack Environmental, Inc.

Government Influence

The Stick:• American Clean Energy & Security Act• Sarbanes-Oxley• Water Usage• E.U. Cap & Trade

© August Mack Environmental, Inc.

Three R’s

Risk• Financial• Supply chain• Partnerships

© August Mack Environmental, Inc.

Three R’s

Reputation:• Finish what you start

© August Mack Environmental, Inc.

Three R’s

• Reputation– Which is more accurate?

© August Mack Environmental, Inc.

Three R’s

• Relevancy– Adapt

– Give them what they want

– Maintain market presences

© August Mack Environmental, Inc.

Don’t Stop Now!

• Do Less with More• Change the Status Quo• Increased Consumer Awareness & Demand• Government Influence• Three R’s

© August Mack Environmental, Inc.

Questions

Dave Rice

drice@augustmack.com

614-798-9922

www.augustmack.com