gamify entertainment
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Gamify Entertainment
http://wallpapers.free-review.net/r?12
Volker Hirsch (@vhirsch)MIP TV - Cannes - 6 April 2011
Scoreloop is the leading social gaming platform across mobile devices
growing at 1 million+ users per week
Who?
How do you direct consumers to your offering?
How do you direct consumers to your offering?
Through coercion!?
http://2sistersblog.com/blog/wp-content/uploads/2009/10/donotlitter3.jpg
http://img.chan4chan.com/img/2010-05-09/Kemal_20Ataturk_20CIV340.jpg
http://femspotter.files.wordpress.com/2010/06/hijab2.jpg
http://campingnfishing.com/images/35%20Crook%20Handle%20Wooden%20Walking%20Cane.jpg
http://static.go4celebrity.com/wallpapers/Sienna-Miller/Sienna-Miller-013-1920x1200.jpg -- http://healthyodorcontrol.com/images/messy_rm_tall_dresser.jpg
http://farm4.static.flickr.com/3328/3669714412_550096bf36_o.jpg
http://www.simonstapleton.com/wordpress/wp-content/uploads/2009/07/carrots.jpg
http://oliveris.files.wordpress.com/2011/02/100_2044.jpg
http://timesonline.typepad.com/photos/uncategorized/2008/04/29/chair.jpg
Now what?
Games use Ubiquitous Mechanics
High-ScoresPeer-to-PeerChallenges
(Virtual) Gifts
(Virtual) Cash
http://farm3.static.flickr.com/2658/3846405087_461473a2b1.jpg -- http://media.northjersey.com/images/0201_POD81.jpg
Achievements / Rewards
http://www.ecoautoninja.com/wp-content/uploads/2009/01/2010-ford-fusion-hybrid-dashboard.jpg
http://www.ecoautoninja.com/wp-content/uploads/2009/01/2010-ford-fusion-hybrid-dashboard.jpg
http://technoccult.net/wp-content/uploads/2010/04/lee-sheldon.jpg
XP
Augment the Experience
withUbiquitous Mechanics
that are Fun!
If they can do it, you can!
@vhirsch / @scoreloop
http://vhirsch.com/blog
volker@scoreloop.com
+44 7843 599 678
http://scoreloop.com
Thank you!
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