tindie - hardwired nyc // february 2014
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Tindie founder and CEO Emile Petrone presented at February's edition of Hardwired NYC. Tindie is the easiest way to buy and sell indie hardware.
TRANSCRIPT
Stories & lessons from the front lines of the hardware revolution
@emilepetrone
Emile Petronefounder of
Tindie
2010
2012
With 1,800 products, what have we learned?
Design to scale
2.4 - 2.6x
International from Day 1
Distribution
Things to Consider
• Build Traffic
• Access to Customers
• Order Fulfillment
• Margins
• Fraud
• We are building a community marketplace
• Handle payments & fraud so you keep vast majority
• API for order fulfillment
• Full access to customers
“One thing these critics need to be careful about is that, as Clay
Christensen has long argued, many important new inventions
start out looking like toys. “
Chris Dixon , 8/4/2012@cdixon
Thank you!@emilepetrone
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