Analysing Website Drafts

Home PageI have included the logo on the home page as this instantly indicates to the audience what channel this website is covering and therefore they will associate everything included on this website with Indigo TV.

I have included the website’s motto on the page as is sending a direct message to the audience and therefore encouraging them to navigate the website. The motto suggests the audience are going to be entertained by what they see from our channel plus I have made the text bold and used indigo colours to stick with the theme of our channel and make it stand out.

I have included a row of buttons allowing the audience to easily navigate the site. I have also kept consistent with the indigo theme and our choice of colours using the white text on purple background making sure it stands out to the audience.

I have included a picture of the flagship show that our channel will broadcast as this helps promote the type of programming plus it successfully relates and attracts to our target audience using models of a similar age range in similar social environments.

I have included some text to accompany the image which promotes the channel and it’s ethos. By claiming this is new and exciting programming it will grab the audiences attention and I have also attempted to target our audience by claiming it has an alternative edge which that age range will be interested in.

I have also included the social media links for our channel as well making it easy for the audience to access. Social media is most popular with our target audience of young adults therefore they are likely to follow these accounts keeping up to date with information regarding the channel and extending our fan base.

For the written content of this page I plan to introduce the audience to the website and describe the channel and it’s programming. This is so the audience have a clear understanding of what they are viewing and if they are interested by the channel’s programme will be encouraged to read on and navigate the website further.

The images used are to represent the mix in genders and because we are targeting both genders in our audience we wanted two males and two females and for them to blend in socially.

News PageI have again included the logo on the home page as this keeps the website consistent and instantly indicates to the audience what channel this website is covering and therefore they will associate everything included on this website with Indigo TV.

I have again included the website’s motto on the page to keep consistency as it is sending a direct message to the audience and therefore encouraging them to navigate the website. The motto suggests the audience are going to be entertained by what they see from our channel plus I have made the text bold and used indigo colours to stick with the theme of our channel and make it stand out.

I have again included a row of buttons allowing the audience to easily navigate the site and keeping consistency. I have also kept consistent with the indigo theme and our choice of colours using the white text on purple background making sure it stands out to the audience.

I have also included the social media links for our channel as well making it easy for the audience to access. Social media is most popular with our target audience of young adults therefore they are likely to follow these accounts keeping up to date with information regarding the channel and extending our fan base.

I have included a picture of Indigo TV’s newest show as this helps promote the new programming on our channel and will hopefully help to attract an audience who will gain an interest in viewing this programme by seeing this image and relating their own personal lives to it.

I have included some text to accompany the image which promotes the new programme by informing the audience that this will provide them with everything they need to know about Indigo’s new show. I have made it stand out in big, bold font whilst sticking to the Indigo colour scheme and hopefully this will be instantly noticeable to the audience and therefore will create an interest for them in the new show.

I have included a video and I plan to create this in order to promote the channel and the programming we will show. This will help to build an interest in our channel as the audience will see this and be encouraged to watch our programming.

I have included the written content here so that the audience get a better understanding of our new show and also to encourage them to watch an age old techniques of including positive reviews from different media outlets.

We used another image to represent the mix in genders and because we are targeting both genders in our audience we wanted two males and two females and for them to blend in socially.

Shows PageI have again included the logo on the home page as this keeps the website consistent and instantly indicates to the audience what channel this website is covering and therefore they will associate everything included on this website with Indigo TV.

I have again included the website’s motto on the page to keep consistency as it is sending a direct message to the audience and therefore encouraging them to navigate the website. The motto suggests the audience are going to be entertained by what they see from our channel plus I have made the text bold and used indigo colours to stick with the theme of our channel and make it stand out.

I have again included a row of buttons allowing the audience to easily navigate the site and keeping consistency. I have also kept consistent with the indigo theme and our choice of colours using the white text on purple background making sure it stands out to the audience.

I have also included the social media links for our channel as well making it easy for the audience to access. Social media is most popular with our target audience of young adults therefore they are likely to follow these accounts keeping up to date with information regarding the channel and extending our fan base.

I have included a gallery of pictures taken from filming as this will give the audience an insight into how the show was created and filmed and continue to build their interest in the programming. I will also include a short introduction to the gallery and pictures so the audience are made aware of what they are looking that and therefore encourage them to view the gallery.

I will include a selection of image above my description of the different programming on Indigo TV. This is to make the audience aware of our other shows we will broadcast on the channel and in depth descriptions of these shows plus visual representations should encourage them to watch and create an interest.

We used a collection of images to represent the mix in genders and because we are targeting both genders in our audience we wanted two males and two females and for them to blend in socially.