automobile company product portfolio (two wheeler segment)
DESCRIPTION
Information about two wheeler automobile companies.. with its product portfolioTRANSCRIPT
BAJAJ HERO
GROUP MEMBERS
Amit Nabriya(P-03)
Aashish Mathew(P-07)
Faisal Indikar(P-17)
Rahul Zambre(P-29)
Sameer Waje(P-36)
Sandeep Sharma(P-38)
Suhas Tompe(EX-02)
Vijay Tayade(EX-01)
BAJAJ Auto Ltd. Founded by Jamnalal Bajaj in 1926.
Initially known as Bachraj Trading Corporation Ltd.
In 1959, secured a License to manufacture 2- & 3-wheelers.
In 1960 it was renamed as Bajaj Auto Limited.
In 1960, started manufacturing of scooters, motorcycles.
Distribution network covers about 50 countries.
Has tie up with many international players .
Product Portfolio (2-wheeler)
Two Wheelers
Entry Level
Platina 100cc & 125 cc DTSi
Kristal DTSi
Mid Level
XCD 135 cc DTSi
Discover 100cc & 135 cc DTSi
Peformance
Pulsar 150, 180, 200 &
220 cc DTSi
Avenger 200 DTSi
Why BAJAJ?? Legacy of Brand Name.
Highly Experienced Management.
Innovative Product Design & Development capabilities.
Widespread Distribution & Service network.
Strong Ad Campaigns.
C:\Users\Dell\Downloads\Video\Bajaj.FLV
HERO Motocorp Ltd. Founded by brijmohanlal munjal.
Started in 1984, As Hero Honda Motors Ltd. a joint venture between Hero cycles of India & Honda of Japan.
Hero MotoCorp Ltd. (Formerly Hero Honda Motors Ltd.) is the world's largest manufacturer of two - wheelers, based in India.
In 2010 Honda moved out of joint venture, Subsequently in 2011 the company was renamed to Hero MotoCorp Ltd.
HeroMotoCorp has aim to make $10 billion up to 2016-17.
Product Portfolio
Two Wheelers
Entry Level
CD Dawn CD 100 SS
Mid Level
Splendor Passion Glamor Ignitor
Peformance
CBZ, HUNKKarizma, Karizma
ZMRAvenger 200 DTSi
Why HERO Motocorp?? Brand Loyalty.
HeroMotoCorp holds the 40% of the market of 2 wheeler vehicles.
Consistent Performance.
Hero MotoCorp's key strategies are to build a robust product portfolio across categories
Excellence in quality is the core value of Hero MotoCorp
C:\Users\Dell\Downloads\Video\Hero Motocorp.FLV