autumn mariano | advanced designzahabidesign.com/.../11/mariano-autumnbranding01.pdf · color...
TRANSCRIPT
AUTUMN MARIANO | Advanced Design
WHAT’S THE ISSUE?
Why is it difficult to go green?
It can be overwhelming
Not knowing where to start
Changing habits is difficult
HOW DOES IT WORK?
USER
SPROUT AN ORIGINAL
SEED
SHARE YOUR
PROGRESS
COMPARE WITH
OTHERS
TRACK YOUR
PROGRESS
SET GOALS
SPROUT SOMEONE
ELSE’S IDEA
SPROUT A DEFAULT
SEED
LOGO
sproutGET GOING
LOGO
sproutGET GOING
LOGO
LOGO
TYPE
Avenir NextAvenir NextAvenir NextAvenir NextAvenir NextAvenir Next
AVENIR NEXTAVENIR NEXTAVENIR NEXTAVENIR NEXTAVENIR NEXTAVENIR NEXT
COLOR PALETTE
Avenir NextAvenir NextAvenir Next
Avenir NextAvenir NextAvenir Next
C: 50M: 0Y: 100K: 0
C: 0M: 60Y: 100K: 0
C: 0M: 10Y: 100K: 0
C: 0M: 0Y: 0K: 80
Avenir Next
Avenir Next
Avenir Next
Avenir Next
SUPPORTING IMAGES
High quality
Agrees w/ color palette
Macro shots of nature