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Brew Up New Business! Brew Up New Business!

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Page 1: Business! - Kansas Society of CPAs you plan your marketing strategy, ... or make face-to-face contact by sponsoring or exhibiting at one of our ... (This session must qualify for CPA

Brew Up

New

Business!

Brew Up

New

Business!

Page 2: Business! - Kansas Society of CPAs you plan your marketing strategy, ... or make face-to-face contact by sponsoring or exhibiting at one of our ... (This session must qualify for CPA

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The Kansas Society of CPAs is your connection to more than 2,700 CPA members and 2,500 financial professionals

who work with CPAs across Kansas, the Midwest and beyond. The KSCPA hosts several events throughout the year

for CPAs, attorneys, industry professionals and guests. CPE offerings, legislative updates, leadership programs and

our print and online publications provide opportunities for you to showcase

your products and services. As you plan your marketing strategy, maximize

your reach with targeted opportunities made available through the KSCPA.

Professional development keeps our members and guests connected and

engaged. They consistently tell us our exceptional conferences and courses

are the most valuable service we provide. KSCPA conference participants rely

on our offerings and have come to recognize and appreciate the quality of

our speakers and the value of our educational programs designed specifically

for their environment.

Whether you place an ad in Skyscapes, or make face-to-face contact by sponsoring or exhibiting at one of our

conferences or workshops, you are guaranteed an audience of specialized professionals and decision makers.

The KSCPA has a long-standing relationship with Kansas’ top CFOs, financial managers, controllers and primary

purchasers of financial products and services. CPAs from the state’s leading organizations look to the KSCPA for

education, advocacy and professional guidance.

When companies want to do business with CPAs in the sunflower state, they make the Kansas Society of CPAs part

of the equation. Join forces with the KSCPA and together we can brew up some new business.

Professional development

is the number one value

proposition of the KSCPA

and the society is the

preferred provider of

CPE for CPAs in Kansas.

KSCPA Connections

Table of Contents

3 CPE Conference Sponsorship

Meet with your prospective clients over a cup of coffee at one or more of our conferences.

4 2016 Conference Sponsorship Options

Showcase your products and services to your target market.

6 Conference Sponsor and Exhibitor Info

Conference exhibit package and info

7 Conference Table Sponsorships for Attendees

Reap the savings with a table of six! Send your team members or host your

key clients. Register six attendees for the approximate price of five and receive VIP seating at the conference.

8 Professional Issues Update & Leadership Program Sponsorships

Promote your company brand to the leaders of the profession.

Page 3: Business! - Kansas Society of CPAs you plan your marketing strategy, ... or make face-to-face contact by sponsoring or exhibiting at one of our ... (This session must qualify for CPA

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CPE Conference Sponsorship

The Kansas Society of CPAs offers you a variety of ways to enhance credibility, build trust and leverage lead genera-

tion with CPAs and other finance professionals. Our conferences provide a hands-on opportunity to network with

your target market and showcase your products and services. As a sponsor, you promote your brand to our

attendees who need your products and who know clients and companies who could also benefit from your services.

As a KSCPA sponsor, your name and logo is promoted to 3,000 CPAs and finance professionals by mail and e-mail,

and through newsletters, program guides, on our website, etc. Connect face-to-face with key current and prospec-

tive clients while you create brand awareness and recognition through sponsor and exhibitor opportunities.

2016 Sponsorship & Exhibitor Opportunities

GOLD SILVER BRONZE Exhibitor package for two attendees

Listed on promotional marketing as Gold Sponsor

Company logo on front cover of conference booklet*

Company ad on inside front cover of printed conference materials*

Company logo/URL link on cover of electronic materials

Promoted as Gold Sponsor on “Our Sponsors” section of website & conference listing

Opportunity to provide 30-50 minute CPE session, if available (This session must qualify for CPA per KAR)

Option to extend welcome during a break or lunch

Company promotional materials may be distributed at participant seats

Exhibitor package for two attendees

Listed on promotional marketing as Silver Sponsor

Company logo on front cover of conference booklet*

Company ad on inside back cover of printed conference materials

Company logo/ URL link on cover of electronic materials

Promoted as Silver sponsor on “Our Sponsors” section of website & conference listing

Optional break or reception sponsor

Exhibitor package for two attendees

Listed on promotional marketing as Bronze Sponsor

Company logo on front cover of conference booklet*

Company ad inside printed conference materials

Company logo/URL link on cover of electronic materials

Promoted as Bronze sponsor on “Our Sponsors” section of website & conference listing

*Payment must be received prior to publication deadline

OR, tell us how your company will best be served when you partner with the KSCPA!

Conference Videocast Sponsorship

Several of our conferences and workshops are provided via videocast. When you sponsor a videocast conference, your company receives prominent brand placement in front of online attendees and is recognized in advance pro-motions and during the live sessions. Your logo is featured at the beginning of the videocast and is displayed each time a keyword is shown—roughly 32 times during an 8 hour production. Your 2-3 minute video (or a set of 6-8 PowerPoint slides) is played during the lunch break. For more information regarding these sponsorship opportuni-ties, contact KSCPA at 785-272-4366.

Conference Speaker Sponsorship

The KSCPA is always interested in meeting new subject matter experts as sponsored speakers for our conferences.

Member firms and other partners may be asked to sponsor a speaker. You cover the speaker’s fee and travel costs

and your company name and logo are listed in the conference program alongside the session details. If you are

interested in sponsoring a speaker, contact KSCPA at 785-272-4366.

Page 4: Business! - Kansas Society of CPAs you plan your marketing strategy, ... or make face-to-face contact by sponsoring or exhibiting at one of our ... (This session must qualify for CPA

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Agricultural Taxation Workshop May 3, 2016 Salina, Kansas Estimated 2016 Attendance 100 Live 50 by Videocast

A CPA’s knowledge can make a significant difference in the business affairs of agricultural clients. This workshop is attended by private and firm practitioners who advise clients on current issues affecting their farm and ranch holdings. Videocast sponsor may provide a 2-3 minute video or 6-8 slides for inclusion in the broadcast.

Gold: $1,500 Silver: $1,000 Bronze: $500 Exhibitor: $350 Videocast: $1,200

Governmental Non-Profit A & A June 6-7, 2016 Hyatt Regency-Wichita Estimated 2016 Attendance 230 Live 75 by Videocast

Change is constant in the world of governmental and non-profit accounting and auditing standards and our subject matter experts offer their perspective on the most crucial issues. The attendees in-clude partners and staff from CPA firms throughout Kansas who attend together as well as individuals who work in firms, government and non-profit entities. Videocast sponsor may provide a 2-3 minute video or 6-8 slides for inclusion in the broadcast.

Gold: $5,000 Silver (Reception): $2,500 Bronze: $1,500 Exhibitor: $350 Videocast: $3,000

Professional Issues Update June 8, 2016 Hyatt Regency-Wichita Estimated 2016 Attendance 70 Live 120 by Videocast

This session covers a vast array of issues pertaining to the CPA profession, including: advocacy, pipe-line, specialization, branding, A&A and peer review. This session is quite diverse and will be of inter-est to CPAs as well as all levels of accountants and finance professionals. Sponsor’s logo will appear at the beginning of the videocast and with each keyword.

Videocast: $500

Business & Industry-Wichita June 14, 2016 Hyatt Regency Wichita Estimated 2016 Attendance 100 Live 30 by Videocast

CPAs in business and industry have unique skills that go beyond finance and accounting. This popular conference attracts CFOs, tax directors, controllers, accounting staff and leaders within CPA firms who service B & I Clients. Videocast sponsor may provide a 3 minute video or 6-8 slides for inclusion in broadcast.

Gold: $2,500 Silver (Reception): $1,500 Bronze: $1,000 Exhibitor: $350 (exposure to all tri-knowledge attendees) Videocast: $1,500

Accounting & Assurance Services June 14, 2016 Hyatt Regency Wichita Estimated 2016 Attendance 60 Live

CPAs and accountants working in accounting and assurance services in public practice, B & I and Government and Education gain real world solutions from leading industry speakers.

Gold: $1,500 Silver (Breakfast): $1,000 Bronze (Break): $500 Exhibitor: $350 (exposure to all tri-knowledge attendees)

Educators Conference June 14, 2016 Hyatt Regency Wichita Estimated 2016 Attendance 30 Live

This renewed conference provides a forum for accounting and business educators, students and CPAs to discuss issues related to maintaining the pipeline and preparing students to succeed as CPAs.

Gold: $1,000 Silver (Breakfast): $750 Bronze (Break): $500 Exhibitor: $350 (exposure to all tri-knowledge attendees)

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Please return completed form. Mail: KSCPA, 100 SE 9th St, Ste 502, Topeka, KS 66612 or Fax: 785-272-4468.

Firm/Company Name _________________________________________________________________________________________________

Address _________________________________________________________ City/State/Zip ______________________________________

Marketing Contact_________________________________ Phone _______________________ E-mail _______________________________

On-site Contact _____________________________ Mobile Phone _______________________ E-mail _______________________________

You may pay by mailing a check or call the KSCPA office, 785-272-4366, and pay credit card.

You may send this form by e-mail or fax but please do not send credit card information by e-mail or fax.

Kansas Society of CPAs 2016 Conference Sponsor/Exhibitor Opportunities

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Conference on Kansas Taxes June 23, 2016 Ramada Convention Center-Topeka Estimated 2016 Attendance 100 Live 45 by Videocast

This popular annual conference focuses specifically on the latest tax issues and disseminates how they will impact businesses in Kansas. Attendees include CPAs and accountants seeking the most up-to-date state tax information from key elected officials and experts who implement state tax law. Videocast sponsor may provide a 2-3 minute video or 6-8 slides for inclusion in the broadcast.

Gold: $2,500 Silver: $1,500 Bronze: $1,000 Exhibitor: $350 Videocast: $1,500

Professional Issues Update November 16, 2016 Wichita Marriott Estimated 2016 Attendance 125 Live 25 by Videocast

This 2 hour session includes a vast array of issues pertaining to the CPA profession, including advoca-cy, pipeline, specialization, branding, A & A and peer review. Sponsor’s logo appears at the beginning of the videocast and with each keyword.

Videocast: $500

66th Annual Tax Conference November 17-18, 2016 Wichita Marriott Estimated 2016 Attendance 200 Live 40 by Videocast

CPAs require the latest tax information to give their expert advice. This conference provides timely issues and updates that are most important to tax practitioners as they prepare for their busy season. Videocast sponsor may provide a 2-3 minute video or 6-8 slides for inclusion in broadcast.

Gold: $5,000 Silver (Reception): $2,500 Bronze: $1,500 Exhibitor: $350 Videocast: $3,000

Business Valuation Conference 1 Day in Kansas City Metro Estimated 2016 Attendance 50 Live

Even in an uncertain economy, business valuation practices continue to grow. This conference pro-vides CPAs, attorneys and other finance professionals with updates on hot issues in the area of busi-ness valuation standards, regulatory practices and challenges that are constantly evolving.

Gold: $1,000 Silver (Breakfast): $750 Bronze (Break): $500 Exhibitor: $350

Business & Industry Conference-KC 1 Day in Kansas City Metro Estimated 2016 Attendance 50 Live

CPAs, CFOs, accounting managers and other professionals connect with colleagues and gain tools to navigate through the challenging B & I space. Public practitioners also attend and host key clients.

Gold: $2,500 Silver: $1,500 Bronze: $1,000 Exhibitor: $350

Heartland Technology Conference 2 Days in Kansas City Metro Estimated 2016 Attendance 110 Live

Technology is a differentiator for corporations and CPA firms. This is where CPAs and financial profes-sionals from public practice and business and Industry learn the hottest technology trends, new tools, cyber security measures and best practices along with predictions for the future.

Gold: $2,500 Silver: $1,500 Bronze: $1,000 Exhibitor: $350

Kansas Society of CPAs 2016 Conference Sponsor/Exhibitor Opportunities

Please return completed form. Mail: KSCPA, 100 SE 9th St, Ste 502, Topeka, KS 66612 or Fax: 785-272-4468.

Firm/Company Name _________________________________________________________________________________________________

Address _________________________________________________________ City/State/Zip ______________________________________

Marketing Contact_________________________________ Phone _______________________ E-mail _______________________________

On-site Contact _____________________________ Mobile Phone _______________________ E-mail _______________________________

You may pay by mailing a check or call the KSCPA office, 785-272-4366, and pay credit card.

You may send this form by e-mail or fax but please do not send credit card information by e-mail or fax.

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Conference Sponsors & Exhibitors

As a KSCPA conference sponsor or exhibitor, you receive:

An exhibitor package including exhibit space, one six-foot table, 2 chairs, electricity and WiFi access;

The opportunity to distribute promotional materials at your booth while meeting with conference attendees;

Breakfast, lunch and snack breaks for up to two representatives;

Conference session admission. CPE is available for sponsors and exhibitors who pay member conference

registration fee;

An electronic roster of pre-registered attendees 10 days prior to the conference and a final roster following the

conference;

Conference Sponsor/Exhibitor Application

The conference sponsor/exhibitor application and payment forms are found within this Marketing Opportunities

catalog. Please send the completed form(s) by mail or FAX to 785-272-4468. Please do not send credit card

information, but call our office with all credit card purchases. If you have questions, please call 785-272-4366.

Items to Note

Items shipped to conference facilities generally incur a fee. Directions, parking, accommodations, set-up, tear down,

exhibit hours and additional information are provided after your completed application and payment are received.

Every effort is made to ensure that all information is accurate. Please note that dates, times and locations are

subject to change.

Cancellation Policy

KSCPA—One of the things our participants value about registering

for KSCPA events is our “no-cancellation policy.” Should an event

require cancellation, sponsors and exhibitors receive a full refund.

Sponsor or Exhibitor—A full refund is given if cancelled 60 days

prior to the conference. If cancelled after cancellation date,

fee may be applied to a subsequent event.

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Kansas Society of CPAs

2016 Conference Table Sponsor Registration Form

Full Name Company E-mail Phone #

Live Video

Live Video

Live Video

Live Video

Live Video

Live Video

Table sponsorships are available for the conferences listed below. You receive 6 registrations as well as

preferred conference seating for $1,500. Please complete a separate form for each conference.

Participants may be a mix of live and videocast attendees when available.

Agricultural Taxation Workshop, Salina, May 3, 2016

Business & Industry Conference, Wichita, June 14, 2016

Accounting & Assurance Services Conference, Wichita, June 14, 2016 (Live Only)

Business & Industry Conference, Kansas City Metro Area, 1 Day TBA, Fall 2016 (Live Only)

Please return completed form. Mail: KSCPA, 100 SE 9th St, Ste 502, Topeka, KS 66612 or Fax: 785-272-4468.

Firm/Company Name _________________________________________________________________________________________________

Address _________________________________________________________ City/State/Zip ______________________________________

Contact _________________________________________ Phone _______________________ E-mail _______________________________

You may pay by mailing a check or call the KSCPA office, 785-272-4366, and pay credit card.

You may send this form by mail, e-mail or fax but please do not send credit card information by e-mail or fax.

Page 8: Business! - Kansas Society of CPAs you plan your marketing strategy, ... or make face-to-face contact by sponsoring or exhibiting at one of our ... (This session must qualify for CPA

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2016 Sponsorship & Exhibitor Opportunities

Professional Issues Update Sponsorship

KSCPA offers a professional issues update twice a year—in the spring and in the fall. One of our most well attend-

ed offerings, this session, attended by members, faculty and students, is designed to educate participants on the

latest issues and initiatives important to and affecting the profession. This is an interactive session thanks to our

Conferences i/o web based application, keeping attendees engaged and ensuring the presenter provides answers

to the attendees most pressing concerns. You have the opportunity to become an exclusive sponsor of both Pro-

fessional Issues Updates for $750 in the same year. Call 785-272-4366 to inquire.

June 8, 2016, 9 a.m.—10:40 a.m. Professional Issues Update—Live & Videocast

Tim Christen, CPA, CGMA, Chairman of the American Institute of CPAs’ Board of Directors for 2015-2016,

Chairman and CEO, Baker Tilly Virchow Krause LLP. A fast-paced update on the CPA profession for businesses and

firms of every size with AICPA Chairman Tim Christen. This update includes important issues facing the CPA profes-

sion and how our national and state professional associations are collaborating.

November 16, 2016, 9 a.m.—10:40 a.m. Professional Issues Update—Live & Videocast

Kimberly Ellison-Taylor, CPA, CGMA, Vice Chair of the American Institute of CPAs’ Board of Directors for 2015-2016

Global Accounting Strategy Director for the Financial and Professional Services Industries, Oracle America.

Kimberly is a subject matter expert in cloud solutions and enterprise technology. She provides insight to help drive

innovation in this important domain, particularly as the computing paradigm shifts to Cloud and SaaS. This update

includes the latest news and information affecting CPAs.

“20 up to 40” Leadership Sponsorship

One of KSPCA’s most popular professional development offerings is our “20 up to 40” leadership program. Each

year, young CPA

professionals are nominated by their employers to participate in this

program, designed to develop quality leadership skills through

interactive CPE sessions, group activities, interaction with KSCPA

leadership and government officials, and social events. In addition to

advancing within their own organizations and firms, most “20 up to

40” participants go on to serve the KSCPA on steering committees,

task forces and as board members. Sponsoring “20 up to 40” gives

your company targeted access and exposure to the future leaders of

the association and to outstanding CPA professionals across the state.

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“20 up to 40” Sponsorship Form

“20 up to 40” Sponsorship Levels: $1,000 and $500.

If you are interested in sponsorship, please call the KSCPA at 785-272-4366.

Now in its 8th year, the KSCPA “20 up to 40” leadership program

is designed to develop leadership skills and provide networking

opportunities with peers who want leadership roles in their or-

ganization, the KSCPA, the AICPA and their communities. “20 up

to 40” is designed for CPA members up to the age of 40. Your

sponsorship helps create a legacy that maintains the leadership

of the KSCPA. Sponsor representatives are welcome to attend

any of the educational and networking events and attend the

June graduation dinner.

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