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Ch-1

Select the statement about business communication that is not true.

A) Whatever position you have in business, your performance will be juded larelyby your ability to communicate.

!) "f you communicate well, you are li#ely to be promoted.

C) All collee-educated employees communicate well in the wor#place.$) !usinesses want and need people with ood communication s#ills.

%&he te't discusses three trends from the (A$ study that are li#ely to have a hue impact on

communication practices in the %1st century. Which of the followin is one of these three trends*

A) An increasin reulation of international trade

!) An increasin control of immiration in developed countriesC) &he rowin diversity in the wor#place and in types of wor#places

$) &he rowin number of pressures actin upon the #nowlede wor#er

+!usiness communication tends to fall into three broad cateories

A) "nternational, e'ternal, and personal!) 'ternal, internal, and operational

C) "nternal operational, e'ternal operational, and personal

$) 'ternal operational, e'ternal, and personal

Which of the followin is not an e'ample of internal-operational communication*

A) lacin orders with suppliers!) /ivin orders and instructions to employees

C) Sendin emails with 0uestions about a tas# assined by a supervisor$) Writin reports concernin sales and inventories

&he mar#etin manaer of a company sends an email to the creative head of the advertisincompany that is handlin its account. &his is an e'ample of

A) ersonal communication

!) "nformal communication

C) $ownward communication$) 'ternal-operational communication

2"n the formal networ# of an orani3ation, the flow of information can be 44444444444.

A) 5pward or downward

!) 5pward, downward, or lateralC) $ownward only

$) 5pward only

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Amanda Slate, who wor#s in the accountin department, is a sinle-mother li#e Sally 7endric#s

in the mar#etin department. &hey discuss common issues and usually have lunch toether. &his

is an e'ample of the formation ofA) An orani3ational networ#

!) An informal networ#

C) A formal networ# $) A professional networ#

8Choose the least appropriate comment about the rapevine in an orani3ation.

A) "t carries much ossip and rumor.

!) "t carries more information than the formal communication networ#.

C) Wise manaers inore it.$) "t is more valuable to the company9s operations than a first impression miht

indicate.

:Which of the followin statements best applies to the concept of orani3ational culture as

defined in the te'tboo#*A) "n a healthy orani3ational culture employees seem to #now what they are doin

and seem to be happy.

!) ;fficial culture and the actual culture in a company are not necessarily the samethin.

C) &he culture of a company is dynamic.

$) All of the above.

1or your convenience, we can e'chane the merchandise within seven days of the

purchase date.

$) Smo#in is not permitted anywhere e'cept in the lobby.

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&echni0ues for developin courtesy in your messae includeA) 5sin standard e'pressions of politeness

!) Writin directly for your reader

C) Choosin words for positive effect

$) All of the above

1%

Which of the followin statements is the most accurate statement about preachin in business

messaes*A) A preachin tone usually does not affect oodwill.

!) A preachin tone is appropriate if you are writin to subordinates.C) A preachin tone tends to be intentional.

$) A preachin tone can result from includin elementary information.

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"f you were to recommend ood courtesy techni0ues for business writin, which of the followin

is not appropriate*

A) 5sin your reader9s name in the messae!) /oin beyond the customer9s e'pectation

C) reachin to convince the reader of a point

$) Avoidin aner to maintain customer relations

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A written messae can be perceived as insincere whenA) A person9s name is used too many times in the body of the messae

!) &he content is overly complimentary to the reader

C) Acts are overstated

$) All of the above

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Which of the followin is not a techni0ue to achieve emphasis*A) osition

!) (epetition

C) Space$) All of the above