competitive strategies for the future asidic fall meeting september 10, 2007 matt dunie
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Competitive Strategies for the Future ASIDIC Fall Meeting September 10, 2007 Matt Dunie President, ProQuest. The Six W’s of Strategy Planning. Who Why When Where What (W)how. Who: Panelists. Matt Dunie, President, ProQuest Dave Kellogg, CEO, Mark Logic Corporation - PowerPoint PPT PresentationTRANSCRIPT
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Competitive Strategies for the Future
ASIDIC Fall Meeting
September 10, 2007
Matt Dunie
President, ProQuest
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The Six W’s of Strategy Planning
1. Who
2. Why
3. When
4. Where
5. What
6. (W)how
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• Matt Dunie, President, ProQuest
• Dave Kellogg, CEO, Mark Logic Corporation
• Jan Fleming, Director, Business & Planning, American Psychological Association
• Russ Perkins, Founder & CEO, InfoCommerce Group
Who: Panelists
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• It is the responsibility of business managers to create value, whatever the metric.
Customer Focus
+
Driven Enterprise
+
Clear Business Vision
Success
Why: To be Successful
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When: “The Future is Now!”George Allen, NFL Coach
Now
Future
Year 1
Year 2
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Where: Business Direction
Set an ambitious course that can be achieved.
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What: Blue Ocean
Red Ocean Blue Ocean
Where would you rather swim ?
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What: Fast Follow
“Slingshot” Effect
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What: David and Goliath
It’s okay to be # 2; The Innovation Solution – pick your shot!
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• “If you ain’t first, you’re last” Will Ferrel as Ricky Bobby in Talladaga Nights, 2007
What: Innovate & First to Market
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(w)How: Business Objective
Mission: What we do.
Mission: What we do.
Vision: What we strive for.
Vision: What we strive for.
Management, Execution & Empowerment